Infoblox
Senior Product Marketing Manager
Infoblox, Tacoma, Washington, us, 98417
*Tacoma, WA location preferred. Hybrid work schedule Tuesday and Thursday*
A high number of candidates may make applications for this position, so make sure to send your CV and application through as soon as possible.Infoblox is looking for a Senior Product Marketing Manager in Tacoma, WA preferred reporting to the senior director of Product and Solutions Marketing for Cybersecurity. In this role, you’ll focus on messaging, positioning, and content creation for our DNS-based cyber threat intelligence, working in very close collaboration with Infoblox’s Threat Intelligence team. You will promote and evangelize all original research that comes from Infoblox Threat Intel, frequently creating sales assets and marketing assets. You will dive deep into the market to understand our unique value proposition and competitive differentiators related to cyber threat intelligence to develop GTM strategies, messaging, content, and training for our sale teams and present findings at tradeshows, customer meetings, sales enablement sessions, and field marketing events. This is an exciting opportunity to make an impact on a team of seasoned experts at rapidly growing organization.You’re the ideal candidate if you’re customer-centric and enjoy being a spokesperson for innovative technologies. You leverage strong communication and technical acumen in a fast-paced environment and enjoy working collaborativelyWhat you’ll do:
Develop and execute product marketing strategies for Infoblox Threat IntelDrive and maintain assets, including but not limited to datasheets, solution notes, videos, presentations, blogs, email copy, and campaign copy for threat intelligenceWork in tight coordination with Infoblox Threat Intel, Sales, Business Development, Product Management, and Technical Marketing on go-to-market effortsUnderstand the competitive landscape and help position Infoblox offerings to be differentiatedDeliver demand gen webinarsHelp maintain Infoblox Threat Intel web pages on Infoblox.comSupport Sales and channel enablement, respond to field queries, and identify and write customer success storiesSupport Corporate Marketing by providing content for security campaigns and presenting at conferences and events to fulfill industry leadership and sales pipeline targets10%-15% travel may be requiredWhat you’ll bring:
8-10 years of experience in product marketing/product managementStrong knowledge of cyber threat intelligence, and cybersecurity is requiredTechnical depth to understand and accurately position threat intel researchExperience working with sales, customers, and analysts in presenting company position and productsStrong verbal and written communication skills, comfortable in front of customersAbility to collaborate with diverse stakeholdersCreativity to come up with unique concepts for engaging audiencesBachelor’s or master’s degree in engineering, mathematics, computer science, business, or marketing, MBA preferredWhat success looks like:
After six months, you will…Understand how to position our unique DNS threat intelligence for prospects and customersBe aligned with Sales and Marketing teams on key GTM prioritiesPresent Infoblox solutions at industry events across the region, either remotely or in personAfter about a year, you will…Tailor product marketing content for intended audiencesDevelop a close working relationship with stakeholders to deliver content effectivelyHelp define the messaging strategy for Product Marketing related to security, and threat intelligence
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A high number of candidates may make applications for this position, so make sure to send your CV and application through as soon as possible.Infoblox is looking for a Senior Product Marketing Manager in Tacoma, WA preferred reporting to the senior director of Product and Solutions Marketing for Cybersecurity. In this role, you’ll focus on messaging, positioning, and content creation for our DNS-based cyber threat intelligence, working in very close collaboration with Infoblox’s Threat Intelligence team. You will promote and evangelize all original research that comes from Infoblox Threat Intel, frequently creating sales assets and marketing assets. You will dive deep into the market to understand our unique value proposition and competitive differentiators related to cyber threat intelligence to develop GTM strategies, messaging, content, and training for our sale teams and present findings at tradeshows, customer meetings, sales enablement sessions, and field marketing events. This is an exciting opportunity to make an impact on a team of seasoned experts at rapidly growing organization.You’re the ideal candidate if you’re customer-centric and enjoy being a spokesperson for innovative technologies. You leverage strong communication and technical acumen in a fast-paced environment and enjoy working collaborativelyWhat you’ll do:
Develop and execute product marketing strategies for Infoblox Threat IntelDrive and maintain assets, including but not limited to datasheets, solution notes, videos, presentations, blogs, email copy, and campaign copy for threat intelligenceWork in tight coordination with Infoblox Threat Intel, Sales, Business Development, Product Management, and Technical Marketing on go-to-market effortsUnderstand the competitive landscape and help position Infoblox offerings to be differentiatedDeliver demand gen webinarsHelp maintain Infoblox Threat Intel web pages on Infoblox.comSupport Sales and channel enablement, respond to field queries, and identify and write customer success storiesSupport Corporate Marketing by providing content for security campaigns and presenting at conferences and events to fulfill industry leadership and sales pipeline targets10%-15% travel may be requiredWhat you’ll bring:
8-10 years of experience in product marketing/product managementStrong knowledge of cyber threat intelligence, and cybersecurity is requiredTechnical depth to understand and accurately position threat intel researchExperience working with sales, customers, and analysts in presenting company position and productsStrong verbal and written communication skills, comfortable in front of customersAbility to collaborate with diverse stakeholdersCreativity to come up with unique concepts for engaging audiencesBachelor’s or master’s degree in engineering, mathematics, computer science, business, or marketing, MBA preferredWhat success looks like:
After six months, you will…Understand how to position our unique DNS threat intelligence for prospects and customersBe aligned with Sales and Marketing teams on key GTM prioritiesPresent Infoblox solutions at industry events across the region, either remotely or in personAfter about a year, you will…Tailor product marketing content for intended audiencesDevelop a close working relationship with stakeholders to deliver content effectivelyHelp define the messaging strategy for Product Marketing related to security, and threat intelligence
#J-18808-Ljbffr