Linqia
Senior Creative Strategist
Linqia, New York, New York, us, 10261
Linqia is the leader in the growing influencer marketing industry. At Linqia, we partner with the world's largest brands including Danonne, AB InBev, Kimberly-Clark, Unilever, and Walmart to build compelling and effective influencer marketing campaigns. Our AI-driven platform and team of experts are leading the transformation of influencer marketing.
We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win. At Linqia, you'll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.Job Description
The Creative Strategy team's responsibility is to deliver world-class influencer marketing creative strategy, creative solutions, and creator-generated content for Linqia's clients.
The responsibility of the Senior Creative Strategist is to act as a trusted creative expert and senior support to Linqia's revenue organization, developing and consistently raising the innovation and quality of our proposals, and executing creatively compelling and effective creator-led client campaigns.
What You'll Do
People & Processes:Act as a mentor to more junior team membersCreative (Pre-Sale):Ideate on insight-driven creator campaign ideas for our clientsLead the creation of Tiger Team and War Room proposalsDesign Canva slides for proposals and proactive decksCreate social media mocks, including editing images and copywriting, for proposals and proactive decksCreative (Post-Sale):Craft creative briefs for creators, including sourcing music and designing mood boardsGive creators feedback on their creative outlines/scripts to up-level their creative executionsCreative (Cross-Client):Stay on top of social media and creator trends with a view to how we can tap into these for our clientsSpecial project (25% of hours):Brief partner agency on trending Instagram content creation for CPG/retail clientOversee social media strategy for CPG/retail client (including reviewing monthly reports and ideating for future creator campaigns and brand handle content)How You'll Do It
As a member of the Creative Strategy team, you'll work to embody Linqia's core values:
Be humanAct like an ownerMove fast and learn from itCreate great experiencesBe a problem solverData winsIn addition to this, our team ethos is to be...
Good partners to our colleagues and our clientsEternally curious and always learningOpen to change as the industry, Linqia, and our processes evolveIdeal Qualifications+5 years of creative experience at a creative agency, social media platform, influencer marketing agency, or brand-sideExperience ideating on campaigns, building proposals, and presenting to clientsKnowledge of social media platforms (in priority order: Instagram, TikTok, YouTube, Pinterest, and beyond)Experience with 2 or more of the following: copywriting, mock creation, art direction, graphic design, brand strategy, video editing, creative strategyFamiliarity with Canva, Keynote, and PhotoshopBachelor's degree or equivalentLocated in the NYC area and able to commute to the office three times a week.
This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.
Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.
We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win. At Linqia, you'll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.Job Description
The Creative Strategy team's responsibility is to deliver world-class influencer marketing creative strategy, creative solutions, and creator-generated content for Linqia's clients.
The responsibility of the Senior Creative Strategist is to act as a trusted creative expert and senior support to Linqia's revenue organization, developing and consistently raising the innovation and quality of our proposals, and executing creatively compelling and effective creator-led client campaigns.
What You'll Do
People & Processes:Act as a mentor to more junior team membersCreative (Pre-Sale):Ideate on insight-driven creator campaign ideas for our clientsLead the creation of Tiger Team and War Room proposalsDesign Canva slides for proposals and proactive decksCreate social media mocks, including editing images and copywriting, for proposals and proactive decksCreative (Post-Sale):Craft creative briefs for creators, including sourcing music and designing mood boardsGive creators feedback on their creative outlines/scripts to up-level their creative executionsCreative (Cross-Client):Stay on top of social media and creator trends with a view to how we can tap into these for our clientsSpecial project (25% of hours):Brief partner agency on trending Instagram content creation for CPG/retail clientOversee social media strategy for CPG/retail client (including reviewing monthly reports and ideating for future creator campaigns and brand handle content)How You'll Do It
As a member of the Creative Strategy team, you'll work to embody Linqia's core values:
Be humanAct like an ownerMove fast and learn from itCreate great experiencesBe a problem solverData winsIn addition to this, our team ethos is to be...
Good partners to our colleagues and our clientsEternally curious and always learningOpen to change as the industry, Linqia, and our processes evolveIdeal Qualifications+5 years of creative experience at a creative agency, social media platform, influencer marketing agency, or brand-sideExperience ideating on campaigns, building proposals, and presenting to clientsKnowledge of social media platforms (in priority order: Instagram, TikTok, YouTube, Pinterest, and beyond)Experience with 2 or more of the following: copywriting, mock creation, art direction, graphic design, brand strategy, video editing, creative strategyFamiliarity with Canva, Keynote, and PhotoshopBachelor's degree or equivalentLocated in the NYC area and able to commute to the office three times a week.
This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.
Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.