Social Media and Digital Marketing Coordinator

Social Media and Digital Marketing CoordinatorRally Foundation for Childhood Cancer Research (Rally) a 501 (c) (3) non-profit organization, empowers volunteers across the country to raise awareness and funds for childhood cancer research to find better treatments with fewer long-term side effects and, ultimately, cures.Our Culture is:all about the kids!mission driven and dedicated to investing in the best childhood cancer researcha grassroots organization built on a foundation of accountability and powered by volunteersa fast-paced learning environmenta close-knit team with an all hands-on-deck attitudeopen minded toward new, innovative ideasserious about working hard to make a difference and about having fun while we're doing it!Work with excellence in mindThe candidate must be enthusiastic about working for a non-profit with all its opportunities and challenges. This is a fast-paced, multifaceted opportunity for a candidate who takes initiative and wants to work hard while gaining unparalleled knowledge, experience, and growth.Job PurposeThe Social Media and Digital Marketing Coordinator will be responsible for a broad range of communications duties that may be delivered in many formats including social media, email, website, video and fundraising campaigns.The Social Media and Digital Marketing Coordinator should be innovative and passionate about current trends and will collaborate with members of the Rally Team and stakeholders to develop communications goals and strategies and then identify the best tactics to deliver that information. Their goal is to educate, inform, and motivate the audience while supporting the organization's marketing objectives.ResponsibilitiesHave a focus on growing Rally's national footprint and building Rally's digital presenceDevelop online content through a variety of multimedia platforms including social media, email, website and other digital mediaExecute fundraising and engagement strategies on all digital marketing platforms including email marketing and social media (includes Facebook, Instagram, LinkedIn, X, Youtube and other platforms)Research and implement best practices for email marketing, social media, SEO and SEM with the goal of fundraising and community engagementMaintain high quality consistent branding across all channelsServe as communications partner for other departments and engage long-term strategic objectives including oversight and execution of a communications calendarDevelop assessment and evaluation of strategies to determine effectiveness and adjust as necessaryPrepare reports and analytics on the overall performance of various digital campaigns, including ROIs and KPIsPlan, execute and measure A/B testing and make recommendations based on resultsMonitor campaign budgetsProvide digital marketing support for Rally events, campaigns and projects as assignedThe ideal candidate willHave exceptional organizational skills and follow throughHave exceptional skills at building relationshipsPossess an entrepreneurial and a growth mindsetHave demonstrated leadership in project management and building effective programsHave exceptional written and oral communication skills; be a strong public speakerBe an independent problem-solverTake initiative and possess the ability to create, innovate and implement actionBe able to maintain privacy with highly confidential informationBe a reflective practitioner, open to growth and feedbackBe an exemplary role model, up to date with best practices in the field of fundraising and advancementHave a good balance of visionary ideas and practical solutionsDesires and enjoys working cooperatively in a fun and faced paced environment

Qualifications

Bachelor's degree: preferably in Marketing, Communications, Digital Marketing, Public Relations, Business, or related fieldPrevious successful internship, professional role, or volunteer role in a digital marketing position. Experience with fundraising and campaign management is a plus.Proven track record of digital campaigns for raising awareness and funds from individuals by increasing website traffic and donations.Beginnner to intermediate knowledge of Salesforce and Mailchimp a plus.Ability to manage multiple projects simultaneously and adapt to changing environments and priorities.Strong interpersonal, organizational, networking, facilitation, and management skills; work both independently and within a team-oriented structure.Strong verbal and written communication skills, including public speaking, negotiations, and effective communication with diverse audiences, including the ability to speak persuasively.Internet research savvy.Experience in SEO/SEM, marketing database, email, social media, websites, PPC and/or display advertising campaigns is a plus. Willingness to learn and develop in these areas is a requirement.Experience with A/B and multivariate experiments is a plus.Knowledge of Google Ads, Facebook Ads, and other ad platforms.Working knowledge of social media analytics tools (e.g. Meltwater, Digimind, native platform tools including LinkedIn and Twitter).Exercise good judgment and decision making. Ability to work well under pressure. Ability to reason, think creatively, and problem solve.Position requires absolute confidentiality and professionalism in appearance, attitude, and presentation.A self-starter with the ability to work productively and meet benchmarks and goals timely and without day-to-day supervision.Database management and computer literacy (Microsoft Office).Valid driver's license and reliable transportation.Available minimum of 40 hours a week.Ability to work some nights and weekends.Ability to lift a minimum of 25 lbs.This position reports to the Events and Brand Manager.Compenstation is commensurate with experience.

To apply

Please submit a cover letter and resume through this online portal or email jobs@.Please, no phone calls.