ELITechGroup
Marketing Coordinator
ELITechGroup, Logan, Utah, us, 84322
Summary
Supports product go-to-market strategies by managing a global range of tactical marketing projects.
Essential Duties and Responsibilities
Oversees review/approval, production, and distribution of sales collateral such as brochures, flyers, PowerPoint slides, technical documentation and other customer documentation and promotional material.
Works with external vendors and printing companies to manage related activities.
Maintains marketing materials (brochures, promotional items, presentations) and fulfilling literature requests.
Coordinates all tradeshow and special event activities including pre-show promotional activities, hotel and personnel scheduling, exhibit registration, design and logistics, vendor payments and tracking, and other essential duties.
Manages Advertising and Editorial calendars for Marketing and Promotion purposes.
Monitors effectiveness of campaigns, including tracking and distributing leads to sales staff.
Assists with marketing metrics for Digital campaigns.
Assists with related special projects, as required.
Competencies
To perform the job successfully, an individual should demonstrate the following competencies:
Customer Service - solicits internal customer feedback to improve service; responds to requests for service and assistance; meets commitments.
Planning/Organizing - prioritizes and plans work activities; uses time efficiently; plans for additional resources; sets goals and objectives; develops realistic action plans.
Communication - able to communicate clearly in written and oral format to a variety of audiences; represents the company with external parties.
Detail Oriented - double-checks the accuracy of information and work product to provide accurate and consistent work; expresses concern that things be done right, thoroughly, or precisely; completes all work according to procedures and standards.
Initiative - works independently with little or no supervision; takes independent actions and calculated risks; asks for and offers help when needed.
Motivation - sets and achieves challenging goals; demonstrates persistence and overcomes obstacles; measures self against standard of excellence; takes calculated risks to accomplish goals.
Organizational Support - follows policies and procedures; completes administrative tasks correctly and on time; supports organization's goals and values.
Problem Solving - identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; uses reason even when dealing with emotional topics.
Teamwork - balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit.
Qualifications
Education and/or Experience
Bachelor's degree with 2 years related experience and/or training.
Sound understanding of SEO, PPC, and Google Ads.
Proficient with Excel, PowerPoint, Word, Outlook, Adobe Photoshop.
Event Management experience.
Preferred Qualifications:
Experience in the life sciences research and diagnostics industry.
Experience with graphic design tools.
CRM experience such as Salesforce.com.
Supports product go-to-market strategies by managing a global range of tactical marketing projects.
Essential Duties and Responsibilities
Oversees review/approval, production, and distribution of sales collateral such as brochures, flyers, PowerPoint slides, technical documentation and other customer documentation and promotional material.
Works with external vendors and printing companies to manage related activities.
Maintains marketing materials (brochures, promotional items, presentations) and fulfilling literature requests.
Coordinates all tradeshow and special event activities including pre-show promotional activities, hotel and personnel scheduling, exhibit registration, design and logistics, vendor payments and tracking, and other essential duties.
Manages Advertising and Editorial calendars for Marketing and Promotion purposes.
Monitors effectiveness of campaigns, including tracking and distributing leads to sales staff.
Assists with marketing metrics for Digital campaigns.
Assists with related special projects, as required.
Competencies
To perform the job successfully, an individual should demonstrate the following competencies:
Customer Service - solicits internal customer feedback to improve service; responds to requests for service and assistance; meets commitments.
Planning/Organizing - prioritizes and plans work activities; uses time efficiently; plans for additional resources; sets goals and objectives; develops realistic action plans.
Communication - able to communicate clearly in written and oral format to a variety of audiences; represents the company with external parties.
Detail Oriented - double-checks the accuracy of information and work product to provide accurate and consistent work; expresses concern that things be done right, thoroughly, or precisely; completes all work according to procedures and standards.
Initiative - works independently with little or no supervision; takes independent actions and calculated risks; asks for and offers help when needed.
Motivation - sets and achieves challenging goals; demonstrates persistence and overcomes obstacles; measures self against standard of excellence; takes calculated risks to accomplish goals.
Organizational Support - follows policies and procedures; completes administrative tasks correctly and on time; supports organization's goals and values.
Problem Solving - identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; uses reason even when dealing with emotional topics.
Teamwork - balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit.
Qualifications
Education and/or Experience
Bachelor's degree with 2 years related experience and/or training.
Sound understanding of SEO, PPC, and Google Ads.
Proficient with Excel, PowerPoint, Word, Outlook, Adobe Photoshop.
Event Management experience.
Preferred Qualifications:
Experience in the life sciences research and diagnostics industry.
Experience with graphic design tools.
CRM experience such as Salesforce.com.