Energizer Holdings
Manager, Global Marketing Household Batteries
Energizer Holdings, St Louis, Missouri, United States,
What you'll love about this job
Fully RemoteWorking with Cross Functional TeamsRoom for GrowthThis is Energizer Holdings, Inc.
Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization - we win together, while serving each other, with a willingness to act boldly, all while doing right. Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team. Because we're a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.
Position Summary
The Manager, Global Marketing - Household Batteries, is responsible for globally supporting and driving the 4Ps (product, packaging, pricing and placement), including helping to develop overall Product Strategies for the Batteries Portfolio, leading and assisting product innovation via the Marketing Cycle Plan, and assisting on sourcing, claims, packaging and other elements to achieve profit, sales, brand and share goals.
Responsibilities
Help in development and deployment of product innovation in the Marketing Cycle plan for Batteries Portfolio including Alkaline, Lithium Round cells, Carbon Zinc, and Recharge batteries.Participate in setting the overall product strategy aligned with the brand strategy based on company, consumer, competitive, and marketplace dynamicsAssist in development and execution of the 3-year innovation product cycle plan serving as a liaison to R&D to ensure alignment, technical capabilities, consumer claims development, substantiation, etc,.Lead product initiatives from initial scoping phase through the entire Stage Gate process until final implementation and delivery. Includes cross-functional team leadership, project management, financial reviews, key milestones and critical issues identification, leadership presentations and reviews, etc.Lead and drive collaboration to deliver annual global marketing plans that support product initiatives / key projects to include consumer rationale, supporting area assets, pricing strategies, marketing guidelines, trade selling stories, and more as outlined in the asset gridPartner with Consumer Insights team to understand consumer needs and perceptions as related to the sub-segment, trends, claims, product ideas, etc to inform Marketing plans.Develop and deliver engaging presentations as part of deployment processPartner closely with Legal and R&D to ensure sourcing/performance/claims/messaging are accurateDemonstrate an on-going understanding of battery business via analysis through key tools. Understand competitive intelligence and changing marketplace dynamics for input into global strategies.Serve as a key knowledge expert and resource for household batteries and associated projects and respond with a sense of urgency to priority internal and external 'customer' requests. Seek to build knowledge and internal relationships to assist in responsiveness.Facilitate communication between Global and Activation by developing strong relationships with Activation Colleagues through regular contact, securing appropriate feedback on cycle plans, asset grid, claims, visibility etc.Track competitive updates for respective sub-segment (packs/claims/performance/pricing) in key markets and provide updates to Category Batteries TeamPerform additional duties as assignedExposure and understanding of global marketplace dynamics and considerationsPrevious experience in retail and/or strategic consumer communication planning and developmentHousehold Batteries Annual Marketing Plan and Associated Deliverables - Marketing Strategies, New Products, 4 P Guidelines, Assets, Trade Stories, etcHousehold Batteries New Products / Product Initiatives for PortfolioWhat we are looking for
4-year degree or equivalent experience with an emphasis on Business, Marketing; MBA preferred3-5 years of brand marketing experienceStrong 4P marketing experience (Packaging, Product, Pricing, & Placement)Strong experience in product innovation and development - Stage Gate experience preferredStrategic thinking and critical skills in terms of marketing cycle plans, claims, innovationOutstanding project management skills with the ability to handle multiple projects and meet cost, quality, and schedule expectationsStrong ability to think critically and analyticallyDemonstrated experience in ability to influence and build relationshipsHigh ability to take initiative and self-directAbility to effectively work cross-functionally and communicate to internal and external teamsProduce high-quality work in a fast-paced dynamic environmentProactive and solution-oriented with a strong sense of urgencyExcellent organizational and time management skillsProficient in Microsoft Excel, Word, and PowerPointNimble and agile approach to adjust to changing consumer preferences and business strategies
Come join us!
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.
Fully RemoteWorking with Cross Functional TeamsRoom for GrowthThis is Energizer Holdings, Inc.
Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization - we win together, while serving each other, with a willingness to act boldly, all while doing right. Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team. Because we're a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.
Position Summary
The Manager, Global Marketing - Household Batteries, is responsible for globally supporting and driving the 4Ps (product, packaging, pricing and placement), including helping to develop overall Product Strategies for the Batteries Portfolio, leading and assisting product innovation via the Marketing Cycle Plan, and assisting on sourcing, claims, packaging and other elements to achieve profit, sales, brand and share goals.
Responsibilities
Help in development and deployment of product innovation in the Marketing Cycle plan for Batteries Portfolio including Alkaline, Lithium Round cells, Carbon Zinc, and Recharge batteries.Participate in setting the overall product strategy aligned with the brand strategy based on company, consumer, competitive, and marketplace dynamicsAssist in development and execution of the 3-year innovation product cycle plan serving as a liaison to R&D to ensure alignment, technical capabilities, consumer claims development, substantiation, etc,.Lead product initiatives from initial scoping phase through the entire Stage Gate process until final implementation and delivery. Includes cross-functional team leadership, project management, financial reviews, key milestones and critical issues identification, leadership presentations and reviews, etc.Lead and drive collaboration to deliver annual global marketing plans that support product initiatives / key projects to include consumer rationale, supporting area assets, pricing strategies, marketing guidelines, trade selling stories, and more as outlined in the asset gridPartner with Consumer Insights team to understand consumer needs and perceptions as related to the sub-segment, trends, claims, product ideas, etc to inform Marketing plans.Develop and deliver engaging presentations as part of deployment processPartner closely with Legal and R&D to ensure sourcing/performance/claims/messaging are accurateDemonstrate an on-going understanding of battery business via analysis through key tools. Understand competitive intelligence and changing marketplace dynamics for input into global strategies.Serve as a key knowledge expert and resource for household batteries and associated projects and respond with a sense of urgency to priority internal and external 'customer' requests. Seek to build knowledge and internal relationships to assist in responsiveness.Facilitate communication between Global and Activation by developing strong relationships with Activation Colleagues through regular contact, securing appropriate feedback on cycle plans, asset grid, claims, visibility etc.Track competitive updates for respective sub-segment (packs/claims/performance/pricing) in key markets and provide updates to Category Batteries TeamPerform additional duties as assignedExposure and understanding of global marketplace dynamics and considerationsPrevious experience in retail and/or strategic consumer communication planning and developmentHousehold Batteries Annual Marketing Plan and Associated Deliverables - Marketing Strategies, New Products, 4 P Guidelines, Assets, Trade Stories, etcHousehold Batteries New Products / Product Initiatives for PortfolioWhat we are looking for
4-year degree or equivalent experience with an emphasis on Business, Marketing; MBA preferred3-5 years of brand marketing experienceStrong 4P marketing experience (Packaging, Product, Pricing, & Placement)Strong experience in product innovation and development - Stage Gate experience preferredStrategic thinking and critical skills in terms of marketing cycle plans, claims, innovationOutstanding project management skills with the ability to handle multiple projects and meet cost, quality, and schedule expectationsStrong ability to think critically and analyticallyDemonstrated experience in ability to influence and build relationshipsHigh ability to take initiative and self-directAbility to effectively work cross-functionally and communicate to internal and external teamsProduce high-quality work in a fast-paced dynamic environmentProactive and solution-oriented with a strong sense of urgencyExcellent organizational and time management skillsProficient in Microsoft Excel, Word, and PowerPointNimble and agile approach to adjust to changing consumer preferences and business strategies
Come join us!
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.