Fabletics
Influencer Marketing Coordinator, TikTok Shop
Fabletics, El Segundo, California, United States, 90245
Job Description
Fabletics
is looking for an Influencer Marketing Coordinator, TikTok Shop
How Do You Fit In?
We are seeking a motivated and detail-oriented Influencer Marketing Coordinator to join our team and support our TikTok Shop initiatives for Womens, Mens and Scrubs. This role is integral to our influencer marketing strategy, focusing on managing relationships with TikTok influencers, approving sample requests, and creating engaging content briefs. You will play a crucial part in organizing content creation days and ensuring the seamless execution of influencer campaigns.
The ideal candidate will have strong communication skills (both written and verbal), be hyper-organized and can effectively manage multiple projects at a time.
You will report to the Director, Influencerand partner closely with other TikTok Shop stakeholders including merch, operations, social media and acquisition.
What you can bring:
Bachelor's degree; emphasis in communications, marketing or public relations preferred
1-2 years of full-time experience in PR, marketing or influencer relations and/or 2 years of internship experience
Excellent verbal, interpersonal and written communication skills
A positive, high-energy team player who possesses excellent organization and project management skills
Solutions-oriented and flexible, with an ability to work on multiple projects at a time and quickly pivot based on brand needs
Ability to work independently, troubleshoot and work in a fast-moving environment
Strong knowledge of the influencer landscape and understanding of social media platforms
Proficiency in using Microsoft Office including PowerPoint, Word, Excel and Outlook
Experience filming and editing videos for TikTok
What you will do:
Act as the primary point of contact for TikTok influencers, managing the TikTok Shop inbox and fostering strong relationships with creators.
Review and approve sample requests from influencers, ensuring timely and accurate distribution.
Develop comprehensive briefs for products and monthly stories, providing clear guidelines to influencers to generate on-brand content that drives sales.
Identify and source potential TikTok creators who align with Fabletics' brand values and target audience.
Assess and review influencer-generated content, ensuring it meets quality standards and brand guidelines.
Identify and flag high-performing content for the paid and social teams to maximize its use across different marketing channels.
Coordinate and organize shoot days with employees to produce content specifically for TikTok ads and social media.
Film content and edit for Tik Tok.
Work closely with TikTok Shop stakeholders to align influencer marketing efforts with overall strategies.
Compensation & Total Rewards:
At Fabletics, we believe work and life should fit together! We continue to build a culture of flexibility, to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at Fabletics includes:
-Hybrid Work Schedule*
-Discretionary Paid Time Off*
-Summer Fridays*
-Healthcare Plans
-Employee Discounts
-401k
-Annual Bonus Program
-Equity Program*
-And More
*Varied for retail and fulfillment roles
The hourly range for this position is from $26.87-28.85. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will be dependent on factors including the scope and complexity of the role, candidate's related work experience, subject matter expertise and work location.
#LI-AH1
About TechStyleOS
TechStyleOS is the globally integrated Operations and Services provider behind some of the fastest growing online fashion brands in history, including Fabletics, Savage X Fenty, JustFab, ShoeDazzle, and FabKids. With capabilities spanning technology, data science, supply chain management, fulfillment, customer service, and more, we help brands launch, scale and grow-across product categories and geographically. From predictive analytics to data-driven marketing and attribution, our unique approach is powered by our proprietary, end-to-end tech platform that enables the brands we serve to deliver a level of personalization, value, and satisfaction that are unrivaled in the fashion industry.
Fabletics, Inc. is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. Fabletics, Inc. will continue to champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.
Fabletics
is looking for an Influencer Marketing Coordinator, TikTok Shop
How Do You Fit In?
We are seeking a motivated and detail-oriented Influencer Marketing Coordinator to join our team and support our TikTok Shop initiatives for Womens, Mens and Scrubs. This role is integral to our influencer marketing strategy, focusing on managing relationships with TikTok influencers, approving sample requests, and creating engaging content briefs. You will play a crucial part in organizing content creation days and ensuring the seamless execution of influencer campaigns.
The ideal candidate will have strong communication skills (both written and verbal), be hyper-organized and can effectively manage multiple projects at a time.
You will report to the Director, Influencerand partner closely with other TikTok Shop stakeholders including merch, operations, social media and acquisition.
What you can bring:
Bachelor's degree; emphasis in communications, marketing or public relations preferred
1-2 years of full-time experience in PR, marketing or influencer relations and/or 2 years of internship experience
Excellent verbal, interpersonal and written communication skills
A positive, high-energy team player who possesses excellent organization and project management skills
Solutions-oriented and flexible, with an ability to work on multiple projects at a time and quickly pivot based on brand needs
Ability to work independently, troubleshoot and work in a fast-moving environment
Strong knowledge of the influencer landscape and understanding of social media platforms
Proficiency in using Microsoft Office including PowerPoint, Word, Excel and Outlook
Experience filming and editing videos for TikTok
What you will do:
Act as the primary point of contact for TikTok influencers, managing the TikTok Shop inbox and fostering strong relationships with creators.
Review and approve sample requests from influencers, ensuring timely and accurate distribution.
Develop comprehensive briefs for products and monthly stories, providing clear guidelines to influencers to generate on-brand content that drives sales.
Identify and source potential TikTok creators who align with Fabletics' brand values and target audience.
Assess and review influencer-generated content, ensuring it meets quality standards and brand guidelines.
Identify and flag high-performing content for the paid and social teams to maximize its use across different marketing channels.
Coordinate and organize shoot days with employees to produce content specifically for TikTok ads and social media.
Film content and edit for Tik Tok.
Work closely with TikTok Shop stakeholders to align influencer marketing efforts with overall strategies.
Compensation & Total Rewards:
At Fabletics, we believe work and life should fit together! We continue to build a culture of flexibility, to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at Fabletics includes:
-Hybrid Work Schedule*
-Discretionary Paid Time Off*
-Summer Fridays*
-Healthcare Plans
-Employee Discounts
-401k
-Annual Bonus Program
-Equity Program*
-And More
*Varied for retail and fulfillment roles
The hourly range for this position is from $26.87-28.85. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will be dependent on factors including the scope and complexity of the role, candidate's related work experience, subject matter expertise and work location.
#LI-AH1
About TechStyleOS
TechStyleOS is the globally integrated Operations and Services provider behind some of the fastest growing online fashion brands in history, including Fabletics, Savage X Fenty, JustFab, ShoeDazzle, and FabKids. With capabilities spanning technology, data science, supply chain management, fulfillment, customer service, and more, we help brands launch, scale and grow-across product categories and geographically. From predictive analytics to data-driven marketing and attribution, our unique approach is powered by our proprietary, end-to-end tech platform that enables the brands we serve to deliver a level of personalization, value, and satisfaction that are unrivaled in the fashion industry.
Fabletics, Inc. is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. Fabletics, Inc. will continue to champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.