LinkedIn
Senior Director, Communications
LinkedIn, San Francisco, California, United States, 94199
Company Description
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role can be based in any of our US office locations.
At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.
LinkedIn customers are our most engaged members, and connecting them to the right resources, solutions and buyers to help them grow their businesses at scale is critical for their success. We are looking for a Sr. Director to lead two of LinkedIn’s fastest growing lines of business, LinkedIn Ads and LinkedIn Sales Solutions (LSS), representing our B2B digital advertising and sales product portfolios.
This is a newly created leadership role on the Corporate Communications team where you will lead a team of communications professionals, owning the external global communications strategy development and execution for LinkedIn’s GTM-focused businesses. The ideal candidate is highly strategic with a strong understanding of LinkedIn’s customer facing products and solutions, and in particular its products that help enterprises reach their buyers. Demonstrating a global approach to communications and understanding the digital advertising landscape is also critical for this leader given the continuous changes in the macro environment that we need to factor into our ongoing communications strategies.
This role will be responsible for defining and delivering best in class global communications strategies that span LinkedIn Ads and LSS to ensure that we maintain transparency, consistency and trust with our global customers. Your ability to lead through influence and work with senior level executives will be critical to ensure that we develop holistic approaches that tie back to our broader business priorities and objectives. This is a dream job for anyone who loves a fast-paced work environment, working with a global team, creative problem solving, flexing strategic thinking and bringing structure to complexity that makes our customers’ experiences even better.
Responsibilities:
Lead and manage the global LinkedIn Ads and LSS external comms team.Set comms priorities and strategies globally across LinkedIn’s ads and sales products portfolio.Implement comms programs across earned media and owned content that are aligned with company priorities, line of business marketing goals, and product initiatives.Serve as the global media relations strategy lead for both lines of business.Oversee the management of strategic and always-on media relations and work directly with reporters from business, ad trade, technology, podcasts, and broadcast media outlets.Own the development of a variety of media-facing materials, including blog/LinkedIn publisher posts, global press releases, product/campaign launch narratives, global messaging documents, Q&As, and executive media briefing materials.Provide comms counsel to internal clients on LinkedIn Ads and LSS executive teams, manage stakeholder expectations and educate as necessary.Work with international, regional and country communications teams to align on global and local comms strategies to support both businesses.Manage agency resources, press tours, LinkedIn customer conferences and other 3rd party eventsAct as a company spokesperson.Partner with cross-functional teams including Employee Communications, Global Sales, Integrated and Product Marketing, Public Policy, Legal, etc. across the company.
Qualifications
Basic Qualifications :
15+ years external communications experience10+ years of enterprise/B2B communications experience8+ years of people management experience
Preferred Qualifications :
Strong leader who has a track record building, inspiring, and leading a high performing team located across multiple countriesExperience providing counsel and advice to executivesPossess a high degree of integrity and sense of confidentialityDemonstrate managerial maturity and good judgment at all timesOrganizational skills and an ability to stay on top of multiple projects at onceStrategic thinker, able to understand context and connect dots to stay ahead of issues and maximize opportunitiesRelationship builder with strong business acumen and ability to prioritize around highest impact actions and partner across leadership and communications teamsOutstanding writing, editing, and communication skillsExperienced public speaker/comfort in conducting media interviews and speaking engagementsProven experience developing strategy for global technology or consumer brandsProven experience in product communicationsEnergetic self-starter who thrives in a fast-paced environment and ability to manage multiple prioritiesProblem-solver who isn’t afraid to bring a fresh perspective to projectsExperience successfully managing issues and crises
Suggested Skills
Strategic Partnership and ThinkingInternal/Employee CommunicationsExecutive CommunicationsLeadership, including Inclusive LeadershipStakeholder Management
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $192,000 - $300,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.
Please reference the following information for more information: https://legal.linkedin.com/content/dam/legal/LinkedIn_EEO_Statement_2020.pdf.
Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
Documents in alternate formats or read aloud to youHaving interviews in an accessible locationBeing accompanied by a service dogHaving a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
Equal Opportunity StatementLinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: https://lnkd.in/equalemploymentopportunity2017. Please reference http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf and https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to accommodations@linkedin.com. This email box is designed to assist disabled job seekers who seek a reasonable accommodation to the application process. Emails sent for non-disability related issues, such as following up on an application, will not receive a response.
In your email, please include the following: (1) confirm you have a disability; (2) identify the disability-related limitation that needs to be accommodated, and (3) if known, describe the specific accommodation requested for the disability-related limitation. A response to your request may take up to three business days.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
Pay Transparency Policy StatementAs a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
San Francisco Fair Chance OrdinancePursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Global Data Privacy Notice for Job CandidatesThis document provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://lnkd.in/GlobalDataPrivacyNotice
#J-18808-Ljbffr
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role can be based in any of our US office locations.
At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.
LinkedIn customers are our most engaged members, and connecting them to the right resources, solutions and buyers to help them grow their businesses at scale is critical for their success. We are looking for a Sr. Director to lead two of LinkedIn’s fastest growing lines of business, LinkedIn Ads and LinkedIn Sales Solutions (LSS), representing our B2B digital advertising and sales product portfolios.
This is a newly created leadership role on the Corporate Communications team where you will lead a team of communications professionals, owning the external global communications strategy development and execution for LinkedIn’s GTM-focused businesses. The ideal candidate is highly strategic with a strong understanding of LinkedIn’s customer facing products and solutions, and in particular its products that help enterprises reach their buyers. Demonstrating a global approach to communications and understanding the digital advertising landscape is also critical for this leader given the continuous changes in the macro environment that we need to factor into our ongoing communications strategies.
This role will be responsible for defining and delivering best in class global communications strategies that span LinkedIn Ads and LSS to ensure that we maintain transparency, consistency and trust with our global customers. Your ability to lead through influence and work with senior level executives will be critical to ensure that we develop holistic approaches that tie back to our broader business priorities and objectives. This is a dream job for anyone who loves a fast-paced work environment, working with a global team, creative problem solving, flexing strategic thinking and bringing structure to complexity that makes our customers’ experiences even better.
Responsibilities:
Lead and manage the global LinkedIn Ads and LSS external comms team.Set comms priorities and strategies globally across LinkedIn’s ads and sales products portfolio.Implement comms programs across earned media and owned content that are aligned with company priorities, line of business marketing goals, and product initiatives.Serve as the global media relations strategy lead for both lines of business.Oversee the management of strategic and always-on media relations and work directly with reporters from business, ad trade, technology, podcasts, and broadcast media outlets.Own the development of a variety of media-facing materials, including blog/LinkedIn publisher posts, global press releases, product/campaign launch narratives, global messaging documents, Q&As, and executive media briefing materials.Provide comms counsel to internal clients on LinkedIn Ads and LSS executive teams, manage stakeholder expectations and educate as necessary.Work with international, regional and country communications teams to align on global and local comms strategies to support both businesses.Manage agency resources, press tours, LinkedIn customer conferences and other 3rd party eventsAct as a company spokesperson.Partner with cross-functional teams including Employee Communications, Global Sales, Integrated and Product Marketing, Public Policy, Legal, etc. across the company.
Qualifications
Basic Qualifications :
15+ years external communications experience10+ years of enterprise/B2B communications experience8+ years of people management experience
Preferred Qualifications :
Strong leader who has a track record building, inspiring, and leading a high performing team located across multiple countriesExperience providing counsel and advice to executivesPossess a high degree of integrity and sense of confidentialityDemonstrate managerial maturity and good judgment at all timesOrganizational skills and an ability to stay on top of multiple projects at onceStrategic thinker, able to understand context and connect dots to stay ahead of issues and maximize opportunitiesRelationship builder with strong business acumen and ability to prioritize around highest impact actions and partner across leadership and communications teamsOutstanding writing, editing, and communication skillsExperienced public speaker/comfort in conducting media interviews and speaking engagementsProven experience developing strategy for global technology or consumer brandsProven experience in product communicationsEnergetic self-starter who thrives in a fast-paced environment and ability to manage multiple prioritiesProblem-solver who isn’t afraid to bring a fresh perspective to projectsExperience successfully managing issues and crises
Suggested Skills
Strategic Partnership and ThinkingInternal/Employee CommunicationsExecutive CommunicationsLeadership, including Inclusive LeadershipStakeholder Management
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $192,000 - $300,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.
Please reference the following information for more information: https://legal.linkedin.com/content/dam/legal/LinkedIn_EEO_Statement_2020.pdf.
Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
Documents in alternate formats or read aloud to youHaving interviews in an accessible locationBeing accompanied by a service dogHaving a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
Equal Opportunity StatementLinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: https://lnkd.in/equalemploymentopportunity2017. Please reference http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf and https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.
LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to accommodations@linkedin.com. This email box is designed to assist disabled job seekers who seek a reasonable accommodation to the application process. Emails sent for non-disability related issues, such as following up on an application, will not receive a response.
In your email, please include the following: (1) confirm you have a disability; (2) identify the disability-related limitation that needs to be accommodated, and (3) if known, describe the specific accommodation requested for the disability-related limitation. A response to your request may take up to three business days.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
Pay Transparency Policy StatementAs a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
San Francisco Fair Chance OrdinancePursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Global Data Privacy Notice for Job CandidatesThis document provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://lnkd.in/GlobalDataPrivacyNotice
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