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CoStar Realty Information, Inc.

Social Media Marketing Specialist - Apartments.com - Norfolk, VA

CoStar Realty Information, Inc., Norfolk, Virginia, United States, 23500


Social Media Marketing Specialist - Apartments.com - Norfolk, VA

Job Description

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed, and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

**Apartments.com **

Apartments.com is the nation’s #1 rental marketplace for owners, property managers and consumers. Apartments.com is the network that millions of renters every year rely on to find their new place, is continuing to grow our industry-leading sales force.

We provide apartment Property Managers and Owners with a platform to market their property listings and the industry’s most comprehensive virtual tools to attract the most and highest-quality renters. The Apartments.com Network includes Apartments.com, ForRent.com, ApartmentFinder.com, ApartmentHomeLiving.com, and eight other leading rental sites. Our suite of services includes digital advertising, social and reputation management, and market analytic solutions which delivers innovative tools for our customers.

Learn more about Apartments.com .

Role Description:

The

Social Media Marketing Specialist

is responsible for onboarding clients, managing client social media accounts, product delivery, and coaching clients on social media. The ideal candidate will have a strong understanding of all social media platforms (Facebook, Instagram, X, Google Business Profile, etc.) and best practices as it relates to business. The Social Media Marketing Specialist must be able to manage all aspects of our social media program from platform creation, content planning and the ability to monitor and measure the campaign's effectiveness. Procuring and writing content as well as managing the content calendar for our clients are a large part of this role.

Responsibilities:

Set up and manage multiple client social media accounts across many social platforms – including Facebook, Instagram, X, and Google

Create original written, brand-appropriate and visual content across all social media channels for a wide-ranging portfolio of apartment communities located throughout the country

Design visually appealing social media posts using Canva, dedicating significant time to creating engaging visual content that aligns with brand guidelines and campaign objectives

Schedule planned posts using third party scheduling tools

Engage and connect with online audiences, fans, and consumers on Facebook, X, Google, and Instagram

Monitor social media channels for timely response to customer feedback and reviews

Organize, create, launch and monitor paid campaigns in Facebook and Instagram

Collaborate with teammates across departments, implement customer feedback, innovate on strategies, and help develop best practices

Utilize a critical eye for your own work to ensure clean, high-quality content that supports customer brand focus

Serve as point of contact to clients for anything social related on reporting calls, recommendations and day-to-day collaboration

Handle customer service issues, high-priority escalations, resolutions, and proactively communicate issues

Understand current trends, technologies and advancements in the social media space.

Confidently balance daily and weekly deadlines with department initiatives, utilizing multiple tools

Take on any other responsibilities that may arise

Basic Qualifications:

Bachelor's degree in Business, Marketing, Public Relations, Digital Media, Communication or related discipline from an accredited, not-for-profit University or College required.

1+ years of social media marketing experience

Possess excellent writing and communications skills (sentence structure, grammar, varied vocabulary, spelling, style, strong typing speed with high accuracy, and attention to detail)

Familiarity with major social media platforms

A track record of commitment to prior employees.

Deadline-driven and detail-oriented attitude

Ability to use independent judgment combined with the identity of the customer to highlight the customer’s brand and voice with end consumers

Have a customer-first attitude and the ability to adapt your writing voice to various audiences

Computer proficient in Word, PowerPoint, Excel and Outlook

Preferred Qualifications and Skills:

Familiarity with basic design principles and lightweight visual design tools like Canva preferred

A creative mindset that shows through your work

Passion for helping local businesses

Personal ambition to embrace challenges and go the extra mile

Enthusiasm for working in a fast-paced, high-growth environment

You’re a self-starter. You get a thrill from checking things off your to-do list

Writing engaging content is second nature to you

Evidence of strong academic performance in college

What’s in it for you?

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement.

Our benefits package includes (but is not limited to):

Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug

Life, legal, and supplementary insurance

Commuter and parking benefits

401(K) retirement plan with matching contributions

Employee stock purchase plan

Paid time off

Tuition reimbursement

On-site fitness center and/or reimbursed fitness center membership costs (location dependent)

Complimentary gourmet coffee, tea, hot chocolate, prepared foods, fresh fruit, and other healthy snacks

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply.

However, please note that CoStar is not able to provide visa sponsorship for this position.

#LI-EG1

#Hybrid

CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 37 years, giving us the perspective to create truly unique and valuable products and services. We’ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry and for our customers. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

CoStar is committed to creating a diverse environment and is proud to be an equal opportunity workplace and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. CoStar is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access www.costargroup.com/careers as a result of your disability. You can request reasonable accommodations by calling 1-855-840-1715 or by sending an email to recruiting@costargroup.com .