Oracle
Associate Manager, Paid Search Marketing
Oracle, Nashville, Tennessee, United States, 37247
Job Description
Role: Associate Manager, Paid Search Marketing Location: Hybrid in Austin, Chicago or Nashville (in office a couple of days a week)
This is an experienced marketing professional who will help drive the execution of the paid search campaigns on a global scale. This seasoned Paid Search Strategist will report to the Senior Paid Search Manager and should be able to pick up any platform in our collection, dig into our vast data to prioritize the most scalable opportunities, and design and deploy campaigns that generate results in an already thriving channel with unbelievable lead growth potential.
Oversees and manage the full global paid search while providing strategic insights to develop long and short-term execution plans to drive lead generation
Build campaigns from the ground up, including keyword research, competitive analysis, ad copy generation and landing page creation.
Own landing page optimization and launch ongoing A/B testing for paid search landing pages using Google draft and experiments and Adobe Target
Manage monthly/weekly/daily forecasting and reporting or traffic, spend, ROI, conversion rates, and other performance KPIs
Contribute to forecasts, budgets, and reports to gather learnings and trends from campaigns and initiatives across channels
Comfortable with building performance decks and presenting quarterly business reviews with key stakeholders
Requirements:
Bachelor's Degree required. The ideal candidates will have a BA in Marketing, Computer Science, Information Systems or a related discipline
3-5 years of experience in SEM/PPC or a related position managing performance marketing campaigns
Experience working with large keyword volume portfolios across multiple markets is preferred
The ability to analyze vast datasets to gain insights and make confident implementations
B2B/Lead Generation is preferred with in-depth understanding of online marketing metrics (CPA, CPM, CPC, CPL, MQL, SQL, pipeline)
Agile and experimental, bringing new ideas and moving fast to hit budget targets and goals
Strong written and verbal communication skills. Ability to work effectively with marketers, product managers, and designers
Experience with bid automation tools such as Google Ads, Adobe AMO, SA 360
Excellent in advanced Excel managing large sets of data. You should know how to build a pivot table, IF statements, and vlookup
Career Level - IC3
Responsibilities
#LI-KA1
Disclaimer:
Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.
Range and benefit information provided in this posting are specific to the stated locations only
US: Hiring Range: from $79,000 to $158,200 per annum. May be eligible for bonus and equity.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle’s differing products, industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
About Us
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s problems. True innovation starts with diverse perspectives and various abilities and backgrounds.
When everyone’s voice is heard, we’re inspired to go beyond what’s been done before. It’s why we’re committed to expanding our inclusive workforce that promotes diverse insights and perspectives.
We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer a highly competitive suite of employee benefits designed on the principles of parity and consistency. We put our people first with flexible medical, life insurance and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by calling +1 888 404 2494, option one.
Disclaimer:
Oracle is an Equal Employment Opportunity Employer*. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
* Which includes being a United States Affirmative Action Employer
Role: Associate Manager, Paid Search Marketing Location: Hybrid in Austin, Chicago or Nashville (in office a couple of days a week)
This is an experienced marketing professional who will help drive the execution of the paid search campaigns on a global scale. This seasoned Paid Search Strategist will report to the Senior Paid Search Manager and should be able to pick up any platform in our collection, dig into our vast data to prioritize the most scalable opportunities, and design and deploy campaigns that generate results in an already thriving channel with unbelievable lead growth potential.
Oversees and manage the full global paid search while providing strategic insights to develop long and short-term execution plans to drive lead generation
Build campaigns from the ground up, including keyword research, competitive analysis, ad copy generation and landing page creation.
Own landing page optimization and launch ongoing A/B testing for paid search landing pages using Google draft and experiments and Adobe Target
Manage monthly/weekly/daily forecasting and reporting or traffic, spend, ROI, conversion rates, and other performance KPIs
Contribute to forecasts, budgets, and reports to gather learnings and trends from campaigns and initiatives across channels
Comfortable with building performance decks and presenting quarterly business reviews with key stakeholders
Requirements:
Bachelor's Degree required. The ideal candidates will have a BA in Marketing, Computer Science, Information Systems or a related discipline
3-5 years of experience in SEM/PPC or a related position managing performance marketing campaigns
Experience working with large keyword volume portfolios across multiple markets is preferred
The ability to analyze vast datasets to gain insights and make confident implementations
B2B/Lead Generation is preferred with in-depth understanding of online marketing metrics (CPA, CPM, CPC, CPL, MQL, SQL, pipeline)
Agile and experimental, bringing new ideas and moving fast to hit budget targets and goals
Strong written and verbal communication skills. Ability to work effectively with marketers, product managers, and designers
Experience with bid automation tools such as Google Ads, Adobe AMO, SA 360
Excellent in advanced Excel managing large sets of data. You should know how to build a pivot table, IF statements, and vlookup
Career Level - IC3
Responsibilities
#LI-KA1
Disclaimer:
Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.
Range and benefit information provided in this posting are specific to the stated locations only
US: Hiring Range: from $79,000 to $158,200 per annum. May be eligible for bonus and equity.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle’s differing products, industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
About Us
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s problems. True innovation starts with diverse perspectives and various abilities and backgrounds.
When everyone’s voice is heard, we’re inspired to go beyond what’s been done before. It’s why we’re committed to expanding our inclusive workforce that promotes diverse insights and perspectives.
We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer a highly competitive suite of employee benefits designed on the principles of parity and consistency. We put our people first with flexible medical, life insurance and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by calling +1 888 404 2494, option one.
Disclaimer:
Oracle is an Equal Employment Opportunity Employer*. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
* Which includes being a United States Affirmative Action Employer