ISI Enterprises
Product Marketing Manager (Supporting MSP Division)
ISI Enterprises, Herndon, Virginia, United States, 22070
Are you a cyber and IT junkie that is also a marketing enthusiast? IsI is adding a Product Marketing Manager to the Go To Market team. You will focus on our compliance side of the business helping to evolve our brand and work with our Marketing Manager to develop campaigns, content, and other strategic initiatives to fuel our growth. Come join our team!
Duties/Responsibilities:Conduct thorough market research to identify customer needs, competitor landscape, and industry trendsOversee product positioning and ensure consistent product messaging across all marketing channels and customer touchpointsBe a strong source of campaign ideation as relates to product and customer growth to collaborate with Marketing Manager & Specialist on campaign executionBe the lead on the development of engaging content (e.g., blog posts, case studies, white papers) to educate potential customers about the product's value propositionAct as a voice of the customer and collaborate with Product & Account Manager teams on customer-feedback loop processManage product-specific remarketing & retention opportunitiesIntegration of product-related KPIs in department dashboards such as HubSpot and SalesforceLess than 15% travel expectedOther duties may be assigned by management as business needs changeQualifications :
United States Citizenship4+ years as a Product Marketer3+ years or demonstrable experience in the cyber, IT and/or compliance spaceGeneral understanding of digital marketing elements and lead nurturing funnelExceptional communication and writing skillsMust be a self-motivated, outcome-driven individual with a desire to be empoweredPreferred Qualifications:
Bachelor's degree in marketing, communications, or related field, or equivalent work or military experience.2+ years of experience with HubSpot Marketing Hub
What we offer :
The salary range for this role is $120,000-$160,000, flexible commensurate with experienceA competitive salary and benefits packageGenerous PTO and flexible scheduleHybrid/RemoteProfessional growth encouragement and support
Industrial Security Integrators, LLC ("IsI") is an equal opportunity employer committed to affirmative action and diversity in the workplace. It is the policy of IsI to provide Equal Employment Opportunities (EEO) to Employees and Applicants, without regard to race, color, religion, sex, age, marital status, citizenship status, national origin, sexual orientation, gender identity, veteran status or disability or any other factor protected by law and to provide advancement opportunities for minorities, women, disabled individuals, and veterans. IsI is stronger and more effective when our workforce includes highly qualified individuals with diverse backgrounds, cultures, and traditions.
IsI Enterprises does not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to job postings or otherwise. Placement fees will not be paid to any recruiter unless IsI has an active agreement in place with the recruiter and such a request has been made by the IsI hiring team and such candidate was submitted to the IsI hiring team via our Applicant Tracking System. Any unsolicited resumes or other data submitted to IsI in violation of this policy may be used by IsI without obligation to pay any fees of any kind to the recruiter.
Duties/Responsibilities:Conduct thorough market research to identify customer needs, competitor landscape, and industry trendsOversee product positioning and ensure consistent product messaging across all marketing channels and customer touchpointsBe a strong source of campaign ideation as relates to product and customer growth to collaborate with Marketing Manager & Specialist on campaign executionBe the lead on the development of engaging content (e.g., blog posts, case studies, white papers) to educate potential customers about the product's value propositionAct as a voice of the customer and collaborate with Product & Account Manager teams on customer-feedback loop processManage product-specific remarketing & retention opportunitiesIntegration of product-related KPIs in department dashboards such as HubSpot and SalesforceLess than 15% travel expectedOther duties may be assigned by management as business needs changeQualifications :
United States Citizenship4+ years as a Product Marketer3+ years or demonstrable experience in the cyber, IT and/or compliance spaceGeneral understanding of digital marketing elements and lead nurturing funnelExceptional communication and writing skillsMust be a self-motivated, outcome-driven individual with a desire to be empoweredPreferred Qualifications:
Bachelor's degree in marketing, communications, or related field, or equivalent work or military experience.2+ years of experience with HubSpot Marketing Hub
What we offer :
The salary range for this role is $120,000-$160,000, flexible commensurate with experienceA competitive salary and benefits packageGenerous PTO and flexible scheduleHybrid/RemoteProfessional growth encouragement and support
Industrial Security Integrators, LLC ("IsI") is an equal opportunity employer committed to affirmative action and diversity in the workplace. It is the policy of IsI to provide Equal Employment Opportunities (EEO) to Employees and Applicants, without regard to race, color, religion, sex, age, marital status, citizenship status, national origin, sexual orientation, gender identity, veteran status or disability or any other factor protected by law and to provide advancement opportunities for minorities, women, disabled individuals, and veterans. IsI is stronger and more effective when our workforce includes highly qualified individuals with diverse backgrounds, cultures, and traditions.
IsI Enterprises does not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to job postings or otherwise. Placement fees will not be paid to any recruiter unless IsI has an active agreement in place with the recruiter and such a request has been made by the IsI hiring team and such candidate was submitted to the IsI hiring team via our Applicant Tracking System. Any unsolicited resumes or other data submitted to IsI in violation of this policy may be used by IsI without obligation to pay any fees of any kind to the recruiter.