Druva
Senior Product Marketing Manager, Data Security
Druva, Santa Clara, California, us, 95053
Druva, the autonomous data security company, puts data security on autopilot with a 100% SaaS, fully managed platform to secure and recover data from all threats. The Druva Data Security Cloud ensures the availability, confidentiality, and fidelity of data - providing customers with autonomous protection, rapid incident response, and guaranteed data recovery. The company is trusted by its more than 6,000 customers, including 65 of the Fortune 500, to defend business data in today's ever-connected world. Amidst a rapidly evolving security landscape, Druva offers a $10 million Data Resiliency Guarantee ensuring customer data is protected and secured against every cyber threat. Visit druva.com and follow us on LinkedIn, Twitter and Facebook.
Position Summary:
We are looking for cloud-savvy self-starter to deliver innovative solutions that address real customer use cases and challenges as we help companies build their cloud backup solution. You will drive our solutions to the next level, developing compelling messaging and positioning that speak to cloud architects and heads of IT. Create and deliver sales content presentations, videos, eBooks, blogs, web pages and more to drive our customer and partner engagement. Measure what works, what doesn't and improve the latter. You can build killer content and not only enjoy writing and speaking, but you do it well.
Responsibilities:
Product messaging and positioning: Understand buyer persona and customer needs and behavior. Develop differentiated product positioning and messaging docs aligned to market trends, customer needs, competitive landscape and product capabilities.Product launches and announcements: Developing and executing cross-functionally in conjunction with product management, marketing and sales - launch plan, PR message, bill of material and executing on content, demos and field training.Expertise in the creation of all forms of digital assets including but not limited to datasheets, solution briefs, web pages slides, white papers, videos, blogs, analyst and customer presentations and more.Understanding customer challenges, business drivers, ideal solution and developing powerful, succinct and impactful presentations.Support demand generation activities like webinars and content across the marketing funnel to drive pipeline for our data governance and cyber resilience solutions.Support Channel, technology alliances and customer marketing team in renewals, net retention activities with relevant content and play books.Qualifications:
8 yrs. of experience in a product/solutions marketing role, with SaaS focusExperience with differentiated product messaging, positioning and market leadership supporting Analyst, media and Press releasesExpertise around data governance, compliance and cybersecurity is a plus like eDiscovery, LegalHold, RansomwareStrong understanding and experience in messaging and positioning SaaS value prop to IT buyer personas of mid to large enterprisesExperience with successful cross functional product launchesStrong aptitude for distilling complex technical differentiators into simple, sticky storiesSelf-starter and a problem solver who works well within a team (both local and distributed)Positive attitude, work hard, have a sense of humor and are constantly looking to improve and learnSomeone who can get things done, matching up with our fast, exciting and energetic pace, great team player and cross-functional collaborator
The pay range for this position is expected to be between $166,000 and $232,667/year; however, base pay offered may vary depending on multiple individualized, non-discriminatory factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other incentive compensation opportunities in the form of discretionary annual bonus or commissions, and equity. Additionally, full-time employees are eligible to participate in our comprehensive benefits program, including health and wellness benefits, 401(k) retirement plan, life and disability insurance coverages, and other benefits the Company may offer from time to time.
Position Summary:
We are looking for cloud-savvy self-starter to deliver innovative solutions that address real customer use cases and challenges as we help companies build their cloud backup solution. You will drive our solutions to the next level, developing compelling messaging and positioning that speak to cloud architects and heads of IT. Create and deliver sales content presentations, videos, eBooks, blogs, web pages and more to drive our customer and partner engagement. Measure what works, what doesn't and improve the latter. You can build killer content and not only enjoy writing and speaking, but you do it well.
Responsibilities:
Product messaging and positioning: Understand buyer persona and customer needs and behavior. Develop differentiated product positioning and messaging docs aligned to market trends, customer needs, competitive landscape and product capabilities.Product launches and announcements: Developing and executing cross-functionally in conjunction with product management, marketing and sales - launch plan, PR message, bill of material and executing on content, demos and field training.Expertise in the creation of all forms of digital assets including but not limited to datasheets, solution briefs, web pages slides, white papers, videos, blogs, analyst and customer presentations and more.Understanding customer challenges, business drivers, ideal solution and developing powerful, succinct and impactful presentations.Support demand generation activities like webinars and content across the marketing funnel to drive pipeline for our data governance and cyber resilience solutions.Support Channel, technology alliances and customer marketing team in renewals, net retention activities with relevant content and play books.Qualifications:
8 yrs. of experience in a product/solutions marketing role, with SaaS focusExperience with differentiated product messaging, positioning and market leadership supporting Analyst, media and Press releasesExpertise around data governance, compliance and cybersecurity is a plus like eDiscovery, LegalHold, RansomwareStrong understanding and experience in messaging and positioning SaaS value prop to IT buyer personas of mid to large enterprisesExperience with successful cross functional product launchesStrong aptitude for distilling complex technical differentiators into simple, sticky storiesSelf-starter and a problem solver who works well within a team (both local and distributed)Positive attitude, work hard, have a sense of humor and are constantly looking to improve and learnSomeone who can get things done, matching up with our fast, exciting and energetic pace, great team player and cross-functional collaborator
The pay range for this position is expected to be between $166,000 and $232,667/year; however, base pay offered may vary depending on multiple individualized, non-discriminatory factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other incentive compensation opportunities in the form of discretionary annual bonus or commissions, and equity. Additionally, full-time employees are eligible to participate in our comprehensive benefits program, including health and wellness benefits, 401(k) retirement plan, life and disability insurance coverages, and other benefits the Company may offer from time to time.