Aquent
Senior Digital Marketer - Adobe Tools
Aquent, Los Angeles, California, United States, 90079
Overview
Placement Type:
Temporary
Salary (USD):
$59.75 to $66.39/hr
Start Date:
08.01.2024
Aquent
is in search of a hands-on digital marketer who has actual build and deploy experience with Adobe tools as well as experience working on a marketing team. This contract hybrid role requires expertise in Adobe tools and experience working on a marketing team, contributing to ideation/strategy and performing basic analysis/testing.
Role Overview:
The Senior Channel Marketer will be responsible for managing web and email experiences for all our digital journeys. The role specifically requires hands-on experience with Adobe Experience Manager (AEM), Salesforce Marketing Cloud, and Adobe Journey Optimizer. The ideal candidate will have the ability to lead the onboarding of Adobe Journey Optimizer, provide guidance to the team on its usage, and engage in high-level marketing strategy discussions.
Key Responsibilities:Web Content Management:
Utilize Adobe Experience Manager (AEM) to build and deploy landing pages. This includes laying out components, adding content, performing QA, and deploying pages.Email Marketing:
Leverage Salesforce Marketing Cloud to build, QA, and deploy emails. This includes creating data extensions and handling deployment processes.Journey Optimization:
Lead the use of Adobe Journey Optimizer for building and optimizing marketing journeys. Provide training and guidance to the team on this tool.Marketing Strategy:
Contribute to the ideation and strategy of marketing campaigns. Guide the use of web and email in building out these campaigns.Basic Analysis and Testing:
Conduct basic analysis and testing to optimize campaigns. Use tools such as Adobe Analytics, Adobe Audience Manager, and Adobe Target.Team Collaboration:
Collaborate with lifecycle marketing, acquisition, and retention teams. Participate in ideation sessions, build campaigns, and manage deployment processes.Candidate Requirements:
Essential Skills:
Proficient in AEM for web content management.Experienced in Salesforce Marketing Cloud for email marketing.Basic to advanced knowledge of Adobe Journey Optimizer.Marketing experience with the ability to speak on high-level strategy.Ability to guide marketing campaigns and contribute to ideation and strategy.Capability to perform basic analysis and testing.
Day-to-Day Responsibilities:
Support lifecycle marketing, acquisition, and retention teams in building out campaigns or journeys.Engage in ideation sessions with marketing leads and designers.Build and deploy the actual experience and manage its deployment.The day-to-day tasks will vary based on the campaign building cycle but will generally involve the responsibilities outlined above.The target hiring compensation range for this role is $59.75 to $66.39 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium . More information on our awesome benefits !
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
Client Description
This client is one of our largest financial services clients. But don't let that stop you from reading further!
We place so many freelancers here who consistently tell us its one of the best places they've worked. Why? The teams, the culture, the management, and most recently, the client's willingness to recognize that it was important to step up to the digital demands of the marketplace:
A new CMO and high level digital leadership that have transitioned in from top technology, retail and CPG companiesTransitioning their marketing structure to Agile methodology to be able to deliver valuable content to its audiences fasterThey even followed this up with a floor remodel, to support the methodology, creativity & collaboration
We hear often that the constant here is change. The company is consistently trying new approaches that they think will improve not only their product offerings but the worklife as well. If you're used to "going with the flow", this is a great opportunity for you!
These are key elements to be able to walk away with and add to your resume, especially if you're coming from a traditional marketing structure. What a great way to help transition your career in this trending direction!
Placement Type:
Temporary
Salary (USD):
$59.75 to $66.39/hr
Start Date:
08.01.2024
Aquent
is in search of a hands-on digital marketer who has actual build and deploy experience with Adobe tools as well as experience working on a marketing team. This contract hybrid role requires expertise in Adobe tools and experience working on a marketing team, contributing to ideation/strategy and performing basic analysis/testing.
Role Overview:
The Senior Channel Marketer will be responsible for managing web and email experiences for all our digital journeys. The role specifically requires hands-on experience with Adobe Experience Manager (AEM), Salesforce Marketing Cloud, and Adobe Journey Optimizer. The ideal candidate will have the ability to lead the onboarding of Adobe Journey Optimizer, provide guidance to the team on its usage, and engage in high-level marketing strategy discussions.
Key Responsibilities:Web Content Management:
Utilize Adobe Experience Manager (AEM) to build and deploy landing pages. This includes laying out components, adding content, performing QA, and deploying pages.Email Marketing:
Leverage Salesforce Marketing Cloud to build, QA, and deploy emails. This includes creating data extensions and handling deployment processes.Journey Optimization:
Lead the use of Adobe Journey Optimizer for building and optimizing marketing journeys. Provide training and guidance to the team on this tool.Marketing Strategy:
Contribute to the ideation and strategy of marketing campaigns. Guide the use of web and email in building out these campaigns.Basic Analysis and Testing:
Conduct basic analysis and testing to optimize campaigns. Use tools such as Adobe Analytics, Adobe Audience Manager, and Adobe Target.Team Collaboration:
Collaborate with lifecycle marketing, acquisition, and retention teams. Participate in ideation sessions, build campaigns, and manage deployment processes.Candidate Requirements:
Essential Skills:
Proficient in AEM for web content management.Experienced in Salesforce Marketing Cloud for email marketing.Basic to advanced knowledge of Adobe Journey Optimizer.Marketing experience with the ability to speak on high-level strategy.Ability to guide marketing campaigns and contribute to ideation and strategy.Capability to perform basic analysis and testing.
Day-to-Day Responsibilities:
Support lifecycle marketing, acquisition, and retention teams in building out campaigns or journeys.Engage in ideation sessions with marketing leads and designers.Build and deploy the actual experience and manage its deployment.The day-to-day tasks will vary based on the campaign building cycle but will generally involve the responsibilities outlined above.The target hiring compensation range for this role is $59.75 to $66.39 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium . More information on our awesome benefits !
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
Client Description
This client is one of our largest financial services clients. But don't let that stop you from reading further!
We place so many freelancers here who consistently tell us its one of the best places they've worked. Why? The teams, the culture, the management, and most recently, the client's willingness to recognize that it was important to step up to the digital demands of the marketplace:
A new CMO and high level digital leadership that have transitioned in from top technology, retail and CPG companiesTransitioning their marketing structure to Agile methodology to be able to deliver valuable content to its audiences fasterThey even followed this up with a floor remodel, to support the methodology, creativity & collaboration
We hear often that the constant here is change. The company is consistently trying new approaches that they think will improve not only their product offerings but the worklife as well. If you're used to "going with the flow", this is a great opportunity for you!
These are key elements to be able to walk away with and add to your resume, especially if you're coming from a traditional marketing structure. What a great way to help transition your career in this trending direction!