PMG, Inc.
Senior Manager, Brand Media Partnerships
PMG, Inc., Dallas, Texas, United States, 75215
PMG is a digital company that helps marketers connect people with their brand. Focused on people and grounded in data, our award-winning culture fosters meaningful careers. Partnering with the most iconic brands in the world, we put people at the center of everything we do to deliver value, innovation, and business transformation.
Job Description:
We are seeking an experienced and dynamic Senior Manager, Brand Media Partnerships, to lead our efforts in promoting our clients' brands effectively across various platforms. The ideal candidate will have extensive experience in the agency space, a deep understanding of third-party publishers, and a knack for strategic campaign execution. This role emphasizes partnership, innovation, and delivering impactful results for our clients.
Responsibilities:
Lead the strategic and tactical execution of cross-channel campaigns, ensuring optimal performance and maximum exposure for client brands.Oversee the operations of Media campaigns, including bid management, optimization, and performance analysis across Display, Video, CTV, and various other media channels.Maintain proactive communication with clients, providing strategy updates and campaign performance insights through regular calls and emails.Manage and mentor a team of media professionals, deploying resources effectively to maximize individual potential and client impact.Monitor and analyze campaign performance, recommend budget adjustments, and troubleshoot issues to ensure campaign success.Identify and capitalize on growth opportunities, implementing initiatives to achieve client goals and drive campaign success.Contribute to and lead high-impact projects that drive innovation and results for clients.Develop and nurture relationships with client contacts and media partners, fostering collaboration and partnership.Act as the key point of contact for platform representatives, spearheading innovation, testing, learning roadmaps, and measurement plans.Required Skills and Competencies:
Bachelor's Degree or equivalent work experience6+ years of progressive experience working in digital mediaExperience leading client relationships and communicating with client executivesStrong analytical skillsExceptional verbal and written communication skillsStrong understanding of business and financial principlesProven ability to influence and gain buy-in from clients, team members, and stakeholders.
About PMG :
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age's 2023 A-List, MediaPost's 2023 Independent Agency of the Year, and Adweek's 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company's Best Workplaces for Innovators and Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that's unmatched in digital. We're willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We'd love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.
Job Description:
We are seeking an experienced and dynamic Senior Manager, Brand Media Partnerships, to lead our efforts in promoting our clients' brands effectively across various platforms. The ideal candidate will have extensive experience in the agency space, a deep understanding of third-party publishers, and a knack for strategic campaign execution. This role emphasizes partnership, innovation, and delivering impactful results for our clients.
Responsibilities:
Lead the strategic and tactical execution of cross-channel campaigns, ensuring optimal performance and maximum exposure for client brands.Oversee the operations of Media campaigns, including bid management, optimization, and performance analysis across Display, Video, CTV, and various other media channels.Maintain proactive communication with clients, providing strategy updates and campaign performance insights through regular calls and emails.Manage and mentor a team of media professionals, deploying resources effectively to maximize individual potential and client impact.Monitor and analyze campaign performance, recommend budget adjustments, and troubleshoot issues to ensure campaign success.Identify and capitalize on growth opportunities, implementing initiatives to achieve client goals and drive campaign success.Contribute to and lead high-impact projects that drive innovation and results for clients.Develop and nurture relationships with client contacts and media partners, fostering collaboration and partnership.Act as the key point of contact for platform representatives, spearheading innovation, testing, learning roadmaps, and measurement plans.Required Skills and Competencies:
Bachelor's Degree or equivalent work experience6+ years of progressive experience working in digital mediaExperience leading client relationships and communicating with client executivesStrong analytical skillsExceptional verbal and written communication skillsStrong understanding of business and financial principlesProven ability to influence and gain buy-in from clients, team members, and stakeholders.
About PMG :
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age's 2023 A-List, MediaPost's 2023 Independent Agency of the Year, and Adweek's 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company's Best Workplaces for Innovators and Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that's unmatched in digital. We're willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We'd love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.