Henkel AG & Co. KGaA
Vice President, Marketing
Henkel AG & Co. KGaA, Culver City, California, United States, 90232
At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Apply promptly! A high volume of applicants is expected for the role as detailed below, do not wait to send your CV.Dare to make an impact?YOUR ROLE
The VP of Marketing will oversee the development of the SexyHair, DevaCurl, #mydentity and STMNT strategic vision and priorities for the US market.Leading the marketing objectives with cross functional leadership and providing visibility across teams and brands to support the overall vision.Ensure plans & priorities deliver against annual budget.Oversee development of full 360° marketing campaigns in the US to launch new products and grow/maintain existing product business.Manage full marketing L17 budgets to drive effectiveness and efficiency of spend.Partner with VP’s of Sales to drive objectives with key customers.Holistically lead brands Education strategy and execution.Lead the development and execution of brands digital and social strategies.Partner with New Product Development team to ensure launch strategy, timing cadence Align eCommerce Strategies and opportunities for new channel growth.Work closely with leadership team in development of long range growth plans across brands.Develop innovation roadmap for each brand, closely in alignment with R&D and NPI teams.Culture role model and talent development.
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Apply promptly! A high volume of applicants is expected for the role as detailed below, do not wait to send your CV.Dare to make an impact?YOUR ROLE
The VP of Marketing will oversee the development of the SexyHair, DevaCurl, #mydentity and STMNT strategic vision and priorities for the US market.Leading the marketing objectives with cross functional leadership and providing visibility across teams and brands to support the overall vision.Ensure plans & priorities deliver against annual budget.Oversee development of full 360° marketing campaigns in the US to launch new products and grow/maintain existing product business.Manage full marketing L17 budgets to drive effectiveness and efficiency of spend.Partner with VP’s of Sales to drive objectives with key customers.Holistically lead brands Education strategy and execution.Lead the development and execution of brands digital and social strategies.Partner with New Product Development team to ensure launch strategy, timing cadence Align eCommerce Strategies and opportunities for new channel growth.Work closely with leadership team in development of long range growth plans across brands.Develop innovation roadmap for each brand, closely in alignment with R&D and NPI teams.Culture role model and talent development.
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