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University of California - San Francisco Campus and Health

Associate Director, Marketing Strategy

University of California - San Francisco Campus and Health, San Francisco, California, United States, 94199


Associate Director, Marketing Strategy Marketing

Please make sure you read the following details carefully before making any applications.Full Time79979BRJob SummaryReceives assignments in the form of objectives and determines how to use resources to meet schedules and goals. Manages comprehensive marketing and/or sales activities for campus unit or department, including management of human, financial, and physical resources. Provides guidance to subordinates to achieve goals in accordance with established policies.The final salary and offer components are subject to additional approvals based on UC policy.Your placement within the salary range is dependent on a number of factors including your work experience and internal equity within this position classification at UCSF. For positions that are represented by a labor union, placement within the salary range will be guided by the rules in the collective bargaining agreement.The salary range for this position is $105,900 - $225,900 (Annual Rate).To learn more about the benefits of working at UCSF, including total compensation, please visit: UCSF BenefitsDepartment DescriptionUCSF Health Marketing's purpose is to increase the profile of UCSF Health, improve professional recognition and help foster the sustainable growth of the organization through clearly and consistently communicating why UCSF is the best place to come for care.Required Qualifications12 years' experience in marketing or communications positions, including experience with digital marketing strategies5 years' experience in developing, tracking, and reporting on key performance indicatorsStrong skills in strategic planning, effectively organizing resources, setting and establishing priorities, and supporting team developmentStrong interpersonal communication and political acumen skills and advanced skills to represent the department and health system with other institutional and/or external constituencies.Skilled presenter with ability to develop and present succinct, impactful, creative presentations which convey service line and marketing masteryExcellent market research, analytical, and problem recognition, avoidance and resolution skillsStrong skills to produce results and achieve predetermined goals within budget and time constraints.Strong knowledge of the campus/health system, including its mission, vision, achievements, infrastructure, products, and services.Strong knowledge of current and emerging industry requirements and best practices in areas of marketing.Strong skills in strategic planning to effectively organize resources, establish priorities, and achieve desired results.Strong skill in managing staff including selection, training, evaluating, and mentoring staff at all organizational levels; skill in taking corrective action with staff as required.Strong interpersonal communication and political acumen to effectively work with internal customers and external constituencies.Strong market research, analytical, and problem recognition/avoidance/resolution skills.Strong skills to produce results and achieve predetermined goals within budget and time constraints.Strong knowledge of applicable University policies and state and federal laws regarding copyright and other licensing issues.Preferred QualificationsConcentration/specialization in marketing analytics, digital marketing, and CRM5 years' management experience, including selection, training, evaluating, and mentoring staffHealth care experience strongly preferredAgency experience preferredMaster's degree in business administration, marketing, health administration or related fieldAbout UCSFAt UCSF Health, our mission of innovative patient care, advanced technology, and pioneering research is redefining what's possible for the patients we serve - a promise we share with the professionals who make up our team.Consistently ranked among the top 10 hospitals nationwide by U.S. News & World Report - UCSF Health is committed to providing the most rewarding work experience while delivering the best care available anywhere. In an environment that allows for continuous learning and opportunities for professional growth, UCSF Health offers the ideal atmosphere in which to best use your skills and talents.Pride ValuesUCSF is a diverse community made of people with many skills and talents. We seek candidates whose work experience or community service has prepared them to contribute to our commitment to professionalism, respect, integrity, diversity, and excellence - also known as our PRIDE values.In addition to our PRIDE values, UCSF is committed to equity - both in how we deliver care as well as our workforce. We are committed to building a broadly diverse community, nurturing a culture that is welcoming and supportive, and engaging diverse ideas for the provision of culturally competent education, discovery, and patient care. Additional information about UCSF is available at diversity.ucsf.edu.Join us to find a rewarding career contributing to improving healthcare worldwide.Equal Employment OpportunityThe University of California San Francisco is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.OrganizationHealthJob Code and Payroll Title000471 MARKETING MGR 1Job CategoryMarketing / CommunicationsBargaining Unit99 - Policy-Covered (No Bargaining Unit)Employee ClassCareerPercentage100%LocationRemote / TelecommuteShiftDaysShift Length8 HoursAdditional Shift DetailsMonday - Friday

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