IntegrateUp
Life on Fire: Digital Marketing Manager
IntegrateUp, Frisco, Texas, United States, 75034
Do you build high-converting digital marketing funnels?
Are you highly skilled and experienced in funnel optimization and driving profit?
Do you love supporting faith-based organizations?
Then the team at She Is Wealthy needs you!
Nick and Megan Unsworth of She is Wealthy are seeking a full-time Digital Marketing Manager with 5+ years experience with paid ads, funnels, copywriting and has been the marketing driver (not tag along) within online marketing companies that have grown to $5-$10+ million in annual revenue.
You'll be building & scaling She is Wealthy which is a subset brand of Life on Fire.
You are the ideal candidate if you have experience with book-a-call & webinar sales funnels, media buying, managing teams, and managing email lists of over 100,000+ people. Direct response copywriting experience is a plus.
Life On Fire is on a mission to help their team and clients live their lives on fire and unleash their God-given human potential. Life On Fire has been in business for over ten years and on the Inc. 5000 list for the last three years in a row.
With their She Is Wealthy brand, Life On Fire supports Christian women in discovering and learning how to market their God-given message online, impact lives, and increase their income.
You are perfect for this role if you are a direct-response marketing expert who loves to drive profit, take action, and solve problems. You understand media buying and know how to drive ROAS (Return On Ad Spend). You are data-driven and love using KPIs and metrics to inform marketing decisions and copy and design refinements.
You have experience with book-a-call sales funnels, evergreen webinar funnels, leveraging podcast content for social, and you are great at working with others and know how to build & manage a team of all-stars. Ideally, you will be able to write or tweak copy for emails, ads, and sales letters.
If you are excited by this work and eager to take the lead on scaling She Is Wealthy to hit established KPIs, you're a great fit for this Digital Marketing Manager Role!
Responsibilities (tasks associated with the role)
Digital Marketing Management - Book-A-Call, Evergreen, Live Launch
Create a new book-a-call sales funnel that fills Sales Advisor's calendars with hot prospects. Selling $9,800 one-on-one coaching program.Manage ad spend to optimize KPI's within metrics including CPL, CPCall, CAC and ROAS.Optimize evergreen webinar funnel selling $997 group coaching program.Optimize email sequences, lead nurturing campaigns, and other automated processes to continuously promote the evergreen product.Annual live free online challenge launch January 2025 that sells $997 group coaching program.Schedule and send all emails for live launches.When video ads are needed (Facebook, Insta, YouTube), provide bullet pointed script to Megan Unsworth.Keep the team accountable to the timeline & deadlines.Manage the database and keep it clean and up-to-dateFunnel & Tech Management
Build & design landing pages & funnels.Optimize performance of opt-in & sales conversion.Continue to develop an understanding of new marketing funnel strategies.Manage tech systems - ClickFunnels, Keap (Infusionsoft), Hyros (lead tracking) - and ensure they are integrated and working effectively.Edit funnel conversion pages to improve conversions (ideal if you can write them as well).Media Buying
Develop campaigns and ad strategies to reach the desired target audience.Monitor and optimize campaign performance.Analyze data and metrics to provide insights and recommendations for campaign improvements.Create advertising campaigns that can be scaled and run continuously to promote the book-a-call sales funnel & evergreen group coaching product.Podcast Launch and Management
Build and implement execution plans for She is Wealthy and Life on Fire podcasts.Manage team to produce podcast on a weekly basis.Repurpose podcast content to leverage on social media.General Responsibilities
Attend weekly meetings with co-owners Nick & Megan Unsworth to discuss KPI's, metrics, and marketing assets needed for each week.Manage a team of 5+ people who contribute to company marketing efforts and ensure each team member completes necessary tasks to move projects forward.Attend weekly team call on Zoom.Requirements (expected proficiencies to excel in this role)
This position is for a person who is:
A "Doer" who is able to build profitable marketing funnels and move quicklyA solution-oriented problem-solverA self-starting action-taker that hits their goals without needing to be pushedA positive mentality & go-getterResourceful and love finding ways to winWilling to take full responsibility for the success of She Is Wealthy's marketingSupportive of ChristianityExperienced with media buyingHighly experienced with with Keap, Clickfunnels, and Hyros (lead tracking)Works well with othersExperienced in building & managing a team of all-starsLoves "geeking out" on data and using data to inform marketing decisionsEndlessly excited to increase conversions & profit so we can impact more livesAdditional requirements:
Available to travel for work and team meetings several times a yearAccess to a computerReliable internet connectionReliable and distraction-free work environmentThis position is NOT for someone who:
Only delegates and doesn't get their hands dirtyDoesn't care about resultsCan't make decisions or makes very slow decisionsNeeds to be reminded to do the workHas very little experience using direct-response principles to optimize conversionsHas no media buying experienceDislikes faith-based organizationsIs unwilling to travel to the Dallas Fort-Worth areaSoftware Utilized by Company
Keap (InfusionSoft), Clickfunnels, Hyros, WordPress, SamCart, Asana, Slack, Calendly, Google Workspace, Zoom
Current Team Members
Visionary CEO, Director of Coaching, Social Media Manager, Social Media VA, Bookkeeper, Tech Team, Media Buyers, Customer Support Team, Coaches, Fulfillment Team
Offer Details
This is a full-time, hybrid, employee position (40 hours per week).
Pay is $100,000-$125,000 (depending on experience) with a bonus of 3% of the company's net profit paid quarterly.
Benefits include a monthly healthcare stipend ($500/month), three weeks of paid time off per year, major holidays off, and a generous relocation package (if applicable).
About She Is Wealthy & Life On Fire
At Life On Fire, we are upbeat coaches on a mission to help our team and clients live their lives on fire and unleash their God-Given Potential by igniting their Health, Wealth, Love, and Faith. We value vision, courage, community, abundance, balance, loyalty, and paying it forward. With our brand, She Is Wealthy, we empower Christian women to discover and market their God-given message online.
You can learn more about She Is Wealthy here: www.SheIsWealthy.com
You can learn more about Life On Fire here: www.LifeOnFire.com
The cultural pillars of the company include:
Speed...because speed in implementation trumps perfectionism. The speed of success is in direct proportion to the speed of implementation. Speed to our clients' success means speed our successOwnership...We take extreme ownership of everything we do. We don't blame the things we can't control, but rather take full responsibility for our performanceOverdeliver...The spirit of excellence comes through in all the things we do. We do whatever it takes to generate life-transforming success stories with our clientsIntegrity...Our word is our bond. We do what we say and we do it on time. When we make a mistake, we don't make excuses, we take ownership and make it rightGrowth...We constantly pursue becoming the best versions of ourselves as we step into the gifts, talents, and assignments God has for our livesAttention: Do this before or after you apply
We moved to a more efficient application tracking system and we want to make sure you'll get the updates on your application! Please whitelist the following domains:
jazzhr.comjazz.coapplytojob.com
Here's a quick guide on how to whitelist in case you're not yet aware.
Are you highly skilled and experienced in funnel optimization and driving profit?
Do you love supporting faith-based organizations?
Then the team at She Is Wealthy needs you!
Nick and Megan Unsworth of She is Wealthy are seeking a full-time Digital Marketing Manager with 5+ years experience with paid ads, funnels, copywriting and has been the marketing driver (not tag along) within online marketing companies that have grown to $5-$10+ million in annual revenue.
You'll be building & scaling She is Wealthy which is a subset brand of Life on Fire.
You are the ideal candidate if you have experience with book-a-call & webinar sales funnels, media buying, managing teams, and managing email lists of over 100,000+ people. Direct response copywriting experience is a plus.
Life On Fire is on a mission to help their team and clients live their lives on fire and unleash their God-given human potential. Life On Fire has been in business for over ten years and on the Inc. 5000 list for the last three years in a row.
With their She Is Wealthy brand, Life On Fire supports Christian women in discovering and learning how to market their God-given message online, impact lives, and increase their income.
You are perfect for this role if you are a direct-response marketing expert who loves to drive profit, take action, and solve problems. You understand media buying and know how to drive ROAS (Return On Ad Spend). You are data-driven and love using KPIs and metrics to inform marketing decisions and copy and design refinements.
You have experience with book-a-call sales funnels, evergreen webinar funnels, leveraging podcast content for social, and you are great at working with others and know how to build & manage a team of all-stars. Ideally, you will be able to write or tweak copy for emails, ads, and sales letters.
If you are excited by this work and eager to take the lead on scaling She Is Wealthy to hit established KPIs, you're a great fit for this Digital Marketing Manager Role!
Responsibilities (tasks associated with the role)
Digital Marketing Management - Book-A-Call, Evergreen, Live Launch
Create a new book-a-call sales funnel that fills Sales Advisor's calendars with hot prospects. Selling $9,800 one-on-one coaching program.Manage ad spend to optimize KPI's within metrics including CPL, CPCall, CAC and ROAS.Optimize evergreen webinar funnel selling $997 group coaching program.Optimize email sequences, lead nurturing campaigns, and other automated processes to continuously promote the evergreen product.Annual live free online challenge launch January 2025 that sells $997 group coaching program.Schedule and send all emails for live launches.When video ads are needed (Facebook, Insta, YouTube), provide bullet pointed script to Megan Unsworth.Keep the team accountable to the timeline & deadlines.Manage the database and keep it clean and up-to-dateFunnel & Tech Management
Build & design landing pages & funnels.Optimize performance of opt-in & sales conversion.Continue to develop an understanding of new marketing funnel strategies.Manage tech systems - ClickFunnels, Keap (Infusionsoft), Hyros (lead tracking) - and ensure they are integrated and working effectively.Edit funnel conversion pages to improve conversions (ideal if you can write them as well).Media Buying
Develop campaigns and ad strategies to reach the desired target audience.Monitor and optimize campaign performance.Analyze data and metrics to provide insights and recommendations for campaign improvements.Create advertising campaigns that can be scaled and run continuously to promote the book-a-call sales funnel & evergreen group coaching product.Podcast Launch and Management
Build and implement execution plans for She is Wealthy and Life on Fire podcasts.Manage team to produce podcast on a weekly basis.Repurpose podcast content to leverage on social media.General Responsibilities
Attend weekly meetings with co-owners Nick & Megan Unsworth to discuss KPI's, metrics, and marketing assets needed for each week.Manage a team of 5+ people who contribute to company marketing efforts and ensure each team member completes necessary tasks to move projects forward.Attend weekly team call on Zoom.Requirements (expected proficiencies to excel in this role)
This position is for a person who is:
A "Doer" who is able to build profitable marketing funnels and move quicklyA solution-oriented problem-solverA self-starting action-taker that hits their goals without needing to be pushedA positive mentality & go-getterResourceful and love finding ways to winWilling to take full responsibility for the success of She Is Wealthy's marketingSupportive of ChristianityExperienced with media buyingHighly experienced with with Keap, Clickfunnels, and Hyros (lead tracking)Works well with othersExperienced in building & managing a team of all-starsLoves "geeking out" on data and using data to inform marketing decisionsEndlessly excited to increase conversions & profit so we can impact more livesAdditional requirements:
Available to travel for work and team meetings several times a yearAccess to a computerReliable internet connectionReliable and distraction-free work environmentThis position is NOT for someone who:
Only delegates and doesn't get their hands dirtyDoesn't care about resultsCan't make decisions or makes very slow decisionsNeeds to be reminded to do the workHas very little experience using direct-response principles to optimize conversionsHas no media buying experienceDislikes faith-based organizationsIs unwilling to travel to the Dallas Fort-Worth areaSoftware Utilized by Company
Keap (InfusionSoft), Clickfunnels, Hyros, WordPress, SamCart, Asana, Slack, Calendly, Google Workspace, Zoom
Current Team Members
Visionary CEO, Director of Coaching, Social Media Manager, Social Media VA, Bookkeeper, Tech Team, Media Buyers, Customer Support Team, Coaches, Fulfillment Team
Offer Details
This is a full-time, hybrid, employee position (40 hours per week).
Pay is $100,000-$125,000 (depending on experience) with a bonus of 3% of the company's net profit paid quarterly.
Benefits include a monthly healthcare stipend ($500/month), three weeks of paid time off per year, major holidays off, and a generous relocation package (if applicable).
About She Is Wealthy & Life On Fire
At Life On Fire, we are upbeat coaches on a mission to help our team and clients live their lives on fire and unleash their God-Given Potential by igniting their Health, Wealth, Love, and Faith. We value vision, courage, community, abundance, balance, loyalty, and paying it forward. With our brand, She Is Wealthy, we empower Christian women to discover and market their God-given message online.
You can learn more about She Is Wealthy here: www.SheIsWealthy.com
You can learn more about Life On Fire here: www.LifeOnFire.com
The cultural pillars of the company include:
Speed...because speed in implementation trumps perfectionism. The speed of success is in direct proportion to the speed of implementation. Speed to our clients' success means speed our successOwnership...We take extreme ownership of everything we do. We don't blame the things we can't control, but rather take full responsibility for our performanceOverdeliver...The spirit of excellence comes through in all the things we do. We do whatever it takes to generate life-transforming success stories with our clientsIntegrity...Our word is our bond. We do what we say and we do it on time. When we make a mistake, we don't make excuses, we take ownership and make it rightGrowth...We constantly pursue becoming the best versions of ourselves as we step into the gifts, talents, and assignments God has for our livesAttention: Do this before or after you apply
We moved to a more efficient application tracking system and we want to make sure you'll get the updates on your application! Please whitelist the following domains:
jazzhr.comjazz.coapplytojob.com
Here's a quick guide on how to whitelist in case you're not yet aware.