IMG LIVE
Senior Account Director, Entertainment Marketing
IMG LIVE, Beverly Hills, California, United States, 90211
Senior Account Director, Entertainment Marketing
Who We Are:160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work.The Role and What You'll Do:160over90, the brand marketing division of Endeavor, is seeking a
Senior Account Director
to join a dedicated team responsible for the day-to-day servicing of consumer brand clients in the area of entertainment marketing. This role will also support day-to-day operations and growth of the practice.The ideal candidate has experience in cultural partnerships and entertainment marketing that includes talent partnerships, product integrations, promotional partnerships, account team leadership, as well as a passion for pop culture, lifestyle, and entertainment. You are organized, responsive, detail-oriented, always 'on it', and thrive in a fast, fun environment. Minimum 12 years’ experience is required.Lead and/or oversee day-to-day client relationship management.Serve as a strategic lead managing work across scoped accounts and short term projects.Lead client relationships to provide business direction, drive strategic recommendations, and grow the business through additional workstreams and expansion of services.Develop and execute entertainment partnership strategies which may include entertainment co-promotions, talent, or broader cultural platforms. This will include every aspect of the lifecycle from initial ideation, deal negotiation and contracting, presentation, execution and measurement.Leverage existing strong network of relationships across the industry to drive program objectives and client connections.Guide the strategy, planning, coordination, execution and measurement of entertainment marketing work including talent partnerships.Develop and present POVs/recommendations to clients.Support new business pitches, ideation and presentations, and at times lead new business/client pitches.Provide subject-matter expertise to multiple business units and client teams.Collaborate with colleagues in other divisions across the 160over90/Endeavor network to share learnings and gather upstream intelligence.Oversee key account responsibilities including budget tracking and forecasting, operations and internal leadership updates.Support senior department leads in finance, operations and shaping of insights and strategies for the Entertainment Marketing group.Within due time, manage 1-2 team members while mentoring junior team members across Entertainment Marketing.Be an active contributor and leader to the team culture that has been built within the Entertainment Marketing team, 160over90, and Endeavor more broadly.Be a motivational, supportive and accountable people manager in a fast-paced environment.You Have These:Bachelor’s Degree – marketing preferred.12+ years of entertainment marketing experience. Prior talent agency, network or studio experience is required.Established relationships across the entertainment industry.In-depth knowledge of the entertainment industry and content landscape.Knowledge of leading Gen Z-focused content and talent across tv and film.Experience working with brand clients, internal teams and other agency partners.Strong account and project management skills and the ability to multitask multiple client requests.Proven ability to lead an account team(s) on multiple projects simultaneously and drive results.Exceptional attention-to-detail and organizational skills, and fully capable of managing and working on multiple projects within tight deadlines.Strong negotiation skills.Team player with a positive attitude.Superior pitching/presentation skills, including ability to develop presentation content and present information.Ability to think strategically and creatively.Strong problem-solving skills.Strong writing skills.Ability to adapt to changes and work in a fast-paced, demanding environment.Dependable and proactive.Enthusiastic and driven team member with proactive, hands-on approach and genuine entrepreneurial spirit.Ability to maintain confidentiality at all times.How we work:Endeavor is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.Hiring Range Minimum:
$146,250 annuallyHiring Range Maximum:
$195,000 annually
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Who We Are:160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work.The Role and What You'll Do:160over90, the brand marketing division of Endeavor, is seeking a
Senior Account Director
to join a dedicated team responsible for the day-to-day servicing of consumer brand clients in the area of entertainment marketing. This role will also support day-to-day operations and growth of the practice.The ideal candidate has experience in cultural partnerships and entertainment marketing that includes talent partnerships, product integrations, promotional partnerships, account team leadership, as well as a passion for pop culture, lifestyle, and entertainment. You are organized, responsive, detail-oriented, always 'on it', and thrive in a fast, fun environment. Minimum 12 years’ experience is required.Lead and/or oversee day-to-day client relationship management.Serve as a strategic lead managing work across scoped accounts and short term projects.Lead client relationships to provide business direction, drive strategic recommendations, and grow the business through additional workstreams and expansion of services.Develop and execute entertainment partnership strategies which may include entertainment co-promotions, talent, or broader cultural platforms. This will include every aspect of the lifecycle from initial ideation, deal negotiation and contracting, presentation, execution and measurement.Leverage existing strong network of relationships across the industry to drive program objectives and client connections.Guide the strategy, planning, coordination, execution and measurement of entertainment marketing work including talent partnerships.Develop and present POVs/recommendations to clients.Support new business pitches, ideation and presentations, and at times lead new business/client pitches.Provide subject-matter expertise to multiple business units and client teams.Collaborate with colleagues in other divisions across the 160over90/Endeavor network to share learnings and gather upstream intelligence.Oversee key account responsibilities including budget tracking and forecasting, operations and internal leadership updates.Support senior department leads in finance, operations and shaping of insights and strategies for the Entertainment Marketing group.Within due time, manage 1-2 team members while mentoring junior team members across Entertainment Marketing.Be an active contributor and leader to the team culture that has been built within the Entertainment Marketing team, 160over90, and Endeavor more broadly.Be a motivational, supportive and accountable people manager in a fast-paced environment.You Have These:Bachelor’s Degree – marketing preferred.12+ years of entertainment marketing experience. Prior talent agency, network or studio experience is required.Established relationships across the entertainment industry.In-depth knowledge of the entertainment industry and content landscape.Knowledge of leading Gen Z-focused content and talent across tv and film.Experience working with brand clients, internal teams and other agency partners.Strong account and project management skills and the ability to multitask multiple client requests.Proven ability to lead an account team(s) on multiple projects simultaneously and drive results.Exceptional attention-to-detail and organizational skills, and fully capable of managing and working on multiple projects within tight deadlines.Strong negotiation skills.Team player with a positive attitude.Superior pitching/presentation skills, including ability to develop presentation content and present information.Ability to think strategically and creatively.Strong problem-solving skills.Strong writing skills.Ability to adapt to changes and work in a fast-paced, demanding environment.Dependable and proactive.Enthusiastic and driven team member with proactive, hands-on approach and genuine entrepreneurial spirit.Ability to maintain confidentiality at all times.How we work:Endeavor is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.Hiring Range Minimum:
$146,250 annuallyHiring Range Maximum:
$195,000 annually
#J-18808-Ljbffr