Walmart
Manager, Marketing Operations
Walmart, San Bruno, California, United States, 94066
Position Summary...
What you'll do...
Make your mark on the legacy of Walmart and come build the next great retail disruptor of global online marketplaces. Walmart Marketplace is a curated community of respected, professional sellers who offer only top-quality, authentic products and best-in-class customer service. Marketplace is an integral part of Walmart's growth strategy and fast-paced innovation is embedded into every aspect of what we're building.
We are looking for an experienced
Marketing Operations Manager
to support our Digital Media team. Reporting to the Senior Manager, Digital Media, this candidate will play a key role in establishing operational rigor, overseeing, and optimizing our marketing operations, managing projects across internal teams and maintaining reporting and analytics. This role requires a blend of strategic thinking, technical expertise, and hands-on execution to track and organize marketing initiatives and processes.
What you'll do:
Managing marketing processes: (1) Maintaining and establishing new processes in marketing campaign planning, tracking, reporting, SOPs, timelines, calendars and ensuring tasks are on track. (2) Identifying areas for improvement in our marketing processes and systems.
Setting up, configuring, and maintaining tracking and reporting of all Seller Acquisition campaigns using tracking and CRM platforms, including Hubspot, Salesforce, 6Sense, Google Analytics and others.
Preparing regular data reports for weekly, monthly reviews and on ads & campaigns performance, effectiveness, and lead quality.
Providing actionable insights and recommendations based on data analysis.
Building relationships with key decision makers: Working cross-functionally with the analytic team and sales ops team to maintain dashboards, reports, and ensure number alignment.
Collaborating with Comms, legal, branding, and creative, product marketing, product, and analytics teams to establish SOPs, approval timelines, and tracking and reporting cadences.
Collaborating with Paid Media, Events and Channel Partners Marketing teams to execute, track and report on marketing campaigns.
Maintaining, supporting, and improving the current and future integrations between our marketing platforms and other tools, including our CRM, tracking and performance tools.
Minimum Qualifications:
Bachelor's degree in Business, Marketing, or related field and 1 years' experience in marketing operations, business management, or related field OR 3 years' experience in marketing operations, business management, or related field.
2 years' experience using Microsoft Office tools (for example, Word, Excel, and PowerPoint).
Preferred Qualifications:
5+ years of experience in marketing operations or a related field.
3+ years of experience working with marketing automation tools (Hubspot, Salesforce), tracking tools (Google Analytics and others), Wordpress.
In-depth Web analytics knowledge for various reporting needs (Google Analytics, Looker Studio, Tag Manager, UTMs, Hubspot, Salesforce...). Ideally you have hands-on experience implementing tracking scripts, configuring GTM tags and triggers, and using Wordpress.
Experience working with product managers and engineers in communicating digital marketing and analytics needs.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficient in marketing automation tools and practices.
Comfortable interacting with internal and external teams with a variety of backgrounds.
Excellent project management and organizational skills.
Excellent verbal and written communication skills
Self-motivated and self-directed. Demonstrates initiative in a fast-paced environment with competing priorities.
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
Benefits & Perks:
Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
About Walmart Local Marketplace
The Local Marketplace team is a newly formed business unit within Walmart Marketplace dedicated to building and scaling new ways for customers to conveniently shop local businesses and products they love within the Walmart app and Walmart.com.
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
About Walmart
Join Walmart and your work could help over 265 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
The annual salary range for this position is $104,000.00-$202,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include:
Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Marketing, or related field and 1 years' experience in marketing operations, business management, or related field OR 3 years' experience in marketing operations, business management, or related field.
2 years' experience using Microsoft Office tools (for example, Word, Excel, and PowerPoint).
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Leading cross-functional projects, Marketing
Primary Location...
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
What you'll do...
Make your mark on the legacy of Walmart and come build the next great retail disruptor of global online marketplaces. Walmart Marketplace is a curated community of respected, professional sellers who offer only top-quality, authentic products and best-in-class customer service. Marketplace is an integral part of Walmart's growth strategy and fast-paced innovation is embedded into every aspect of what we're building.
We are looking for an experienced
Marketing Operations Manager
to support our Digital Media team. Reporting to the Senior Manager, Digital Media, this candidate will play a key role in establishing operational rigor, overseeing, and optimizing our marketing operations, managing projects across internal teams and maintaining reporting and analytics. This role requires a blend of strategic thinking, technical expertise, and hands-on execution to track and organize marketing initiatives and processes.
What you'll do:
Managing marketing processes: (1) Maintaining and establishing new processes in marketing campaign planning, tracking, reporting, SOPs, timelines, calendars and ensuring tasks are on track. (2) Identifying areas for improvement in our marketing processes and systems.
Setting up, configuring, and maintaining tracking and reporting of all Seller Acquisition campaigns using tracking and CRM platforms, including Hubspot, Salesforce, 6Sense, Google Analytics and others.
Preparing regular data reports for weekly, monthly reviews and on ads & campaigns performance, effectiveness, and lead quality.
Providing actionable insights and recommendations based on data analysis.
Building relationships with key decision makers: Working cross-functionally with the analytic team and sales ops team to maintain dashboards, reports, and ensure number alignment.
Collaborating with Comms, legal, branding, and creative, product marketing, product, and analytics teams to establish SOPs, approval timelines, and tracking and reporting cadences.
Collaborating with Paid Media, Events and Channel Partners Marketing teams to execute, track and report on marketing campaigns.
Maintaining, supporting, and improving the current and future integrations between our marketing platforms and other tools, including our CRM, tracking and performance tools.
Minimum Qualifications:
Bachelor's degree in Business, Marketing, or related field and 1 years' experience in marketing operations, business management, or related field OR 3 years' experience in marketing operations, business management, or related field.
2 years' experience using Microsoft Office tools (for example, Word, Excel, and PowerPoint).
Preferred Qualifications:
5+ years of experience in marketing operations or a related field.
3+ years of experience working with marketing automation tools (Hubspot, Salesforce), tracking tools (Google Analytics and others), Wordpress.
In-depth Web analytics knowledge for various reporting needs (Google Analytics, Looker Studio, Tag Manager, UTMs, Hubspot, Salesforce...). Ideally you have hands-on experience implementing tracking scripts, configuring GTM tags and triggers, and using Wordpress.
Experience working with product managers and engineers in communicating digital marketing and analytics needs.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficient in marketing automation tools and practices.
Comfortable interacting with internal and external teams with a variety of backgrounds.
Excellent project management and organizational skills.
Excellent verbal and written communication skills
Self-motivated and self-directed. Demonstrates initiative in a fast-paced environment with competing priorities.
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
Benefits & Perks:
Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
About Walmart Local Marketplace
The Local Marketplace team is a newly formed business unit within Walmart Marketplace dedicated to building and scaling new ways for customers to conveniently shop local businesses and products they love within the Walmart app and Walmart.com.
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
About Walmart
Join Walmart and your work could help over 265 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
The annual salary range for this position is $104,000.00-$202,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include:
Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Marketing, or related field and 1 years' experience in marketing operations, business management, or related field OR 3 years' experience in marketing operations, business management, or related field.
2 years' experience using Microsoft Office tools (for example, Word, Excel, and PowerPoint).
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Leading cross-functional projects, Marketing
Primary Location...
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.