Amazon
Sr. Marketing Manager - Extension Programs
Amazon, Chicago, Illinois, United States, 60290
Description
The AWS Global Campaigns team is seeking a dynamic, innovative Sr. Marketing Manager to lead our efforts in extending and tailoring global marketing programs worldwide. This role is pivotal in better adapting to local customer needs and significantly achieving integrated marketing goals across international markets.
The ideal candidate will spearhead the extension of high-impact marketing initiatives beyond North America, collaborating closely with regional stakeholders to ensure resonance and effectiveness.
You'll have the opportunity to develop global-to-local playbooks, customize content for regional audiences, and drive the success of major AWS events and campaigns across diverse international markets.
Key job responsibilities
Developing and implementing strategies to amplify marketing moments outside North America.
Collaborating closely with regional field marketing teams to customize global programs.
Creating compelling regional activities, content localizations, and program additions.
Crafting playbooks for regional activation of major global events like re:Invent.
Customizing content including customer stories, webinars, and whitepapers for local markets.
Activating programs across AWS events, industry events, and worldwide prospecting days.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience leading global campaigns and or events for technology products
Experience using data and metrics to drive improvements
Bachelor’s degree in business, marketing, technology, or relevant field of study.
Preferred Qualifications
Experience in cloud computing or enterprise technology marketing
Familiarity with AWS services and solutions
Knowledge of marketing practices across EMEA, APAC, LATAM, and/or China.
Experience with marketing automation tools and CRM systems
Experience communicating results to senior leadership
Proficiency in data analysis and visualization tools
Background in event marketing or management
Experience with account-based marketing (ABM) strategies
Understanding of digital marketing channels and best practices
Experience in content creation or management for diverse audiences
Familiarity with agile marketing methodologies
Experience in marketing measurement and attribution models
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
The AWS Global Campaigns team is seeking a dynamic, innovative Sr. Marketing Manager to lead our efforts in extending and tailoring global marketing programs worldwide. This role is pivotal in better adapting to local customer needs and significantly achieving integrated marketing goals across international markets.
The ideal candidate will spearhead the extension of high-impact marketing initiatives beyond North America, collaborating closely with regional stakeholders to ensure resonance and effectiveness.
You'll have the opportunity to develop global-to-local playbooks, customize content for regional audiences, and drive the success of major AWS events and campaigns across diverse international markets.
Key job responsibilities
Developing and implementing strategies to amplify marketing moments outside North America.
Collaborating closely with regional field marketing teams to customize global programs.
Creating compelling regional activities, content localizations, and program additions.
Crafting playbooks for regional activation of major global events like re:Invent.
Customizing content including customer stories, webinars, and whitepapers for local markets.
Activating programs across AWS events, industry events, and worldwide prospecting days.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience leading global campaigns and or events for technology products
Experience using data and metrics to drive improvements
Bachelor’s degree in business, marketing, technology, or relevant field of study.
Preferred Qualifications
Experience in cloud computing or enterprise technology marketing
Familiarity with AWS services and solutions
Knowledge of marketing practices across EMEA, APAC, LATAM, and/or China.
Experience with marketing automation tools and CRM systems
Experience communicating results to senior leadership
Proficiency in data analysis and visualization tools
Background in event marketing or management
Experience with account-based marketing (ABM) strategies
Understanding of digital marketing channels and best practices
Experience in content creation or management for diverse audiences
Familiarity with agile marketing methodologies
Experience in marketing measurement and attribution models
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.