Nexstar Broadcasting
Promotions Manager
Nexstar Broadcasting, Sacramento, California, United States, 95828
Do you have a passion for creating compelling content and a strategic mind for getting it seen? If so, we want to hear from you!
FOX40 is seeking a highly motivated and creative Promotions Manager to join our growing team. In this role, you will be responsible for developing and executing strategic promotional campaigns across all platforms to drive viewership and engagement for our news, weather, and lifestyle programming.
MAJOR PURPOSE: Work hand in hand with the Creative Services Director to strategize community outreach and display our branding within the Sacramento/Stockton/Modesto market.
Must be a highly motivated and creative individual who can write promotional announcements, campaigns and social media/digital marketing. This position will be joining a successful creative production team in a very competitive market. Must have excellent time management skills.
Assists in setting station marketing priorities from strategy through execution on air, online and through partnerships. Oversee scheduling all promos according to station priorities as set up by Creative Services Director and General Manager. Must be able to work well independently, and with a team.
Responsibilities:
Collaborate with Creative Services Director to develop and execute promotional campaigns for news, weather programming across all platforms, including television, digital, and social media
Oversees copy editing of commercial production and creates sponsorship opportunities for clients and related brand extensions.
Stay current with industry trends and best practices in television promotion.
Assist with special projects and initiatives as needed.
Collaborate with creative team and cross-functionally with the News department.
Demonstrates thorough understanding of station traffic and automation systems by putting spots in Wide Orbit with proper log scheduling.
Qualifications:
4+ years previous creative services experience in a broadcasting, agency or post-production environment.
Experience with video editing, graphic design, and social media marketing a plus.
Proven track record of developing and executing successful promotional campaigns.
Exceptional communication, collaboration, and time management skills.
Excellent creative and strategic thinking skills.
Strong understanding of broadcast and digital marketing principles.
Compensation - $68,000+ commensurate with experience and skill level
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
FOX40 is seeking a highly motivated and creative Promotions Manager to join our growing team. In this role, you will be responsible for developing and executing strategic promotional campaigns across all platforms to drive viewership and engagement for our news, weather, and lifestyle programming.
MAJOR PURPOSE: Work hand in hand with the Creative Services Director to strategize community outreach and display our branding within the Sacramento/Stockton/Modesto market.
Must be a highly motivated and creative individual who can write promotional announcements, campaigns and social media/digital marketing. This position will be joining a successful creative production team in a very competitive market. Must have excellent time management skills.
Assists in setting station marketing priorities from strategy through execution on air, online and through partnerships. Oversee scheduling all promos according to station priorities as set up by Creative Services Director and General Manager. Must be able to work well independently, and with a team.
Responsibilities:
Collaborate with Creative Services Director to develop and execute promotional campaigns for news, weather programming across all platforms, including television, digital, and social media
Oversees copy editing of commercial production and creates sponsorship opportunities for clients and related brand extensions.
Stay current with industry trends and best practices in television promotion.
Assist with special projects and initiatives as needed.
Collaborate with creative team and cross-functionally with the News department.
Demonstrates thorough understanding of station traffic and automation systems by putting spots in Wide Orbit with proper log scheduling.
Qualifications:
4+ years previous creative services experience in a broadcasting, agency or post-production environment.
Experience with video editing, graphic design, and social media marketing a plus.
Proven track record of developing and executing successful promotional campaigns.
Exceptional communication, collaboration, and time management skills.
Excellent creative and strategic thinking skills.
Strong understanding of broadcast and digital marketing principles.
Compensation - $68,000+ commensurate with experience and skill level
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.