hims & hers
Sr. Manager, Product Marketing
hims & hers, Little Ferry, New Jersey, us, 07643
Hims & Hers Health, Inc. (better known as Hims & Hers) is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are revolutionizing telehealth for providers and their patients alike. Making personalized solutions accessible is of paramount importance to Hims & Hers and we are focused on continued innovation in this space. Hims & Hers offers nonprescription products and access to highly personalized prescription solutions for a variety of conditions related to mental health, sexual health, hair care, skincare, heart health, and more.
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com , or visit our investor site . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals .
About The Role
Hims & Hers is seeking an experienced Sr. Manager, Product Marketing to join our Product Marketing team. The successful candidate will be a strategic thinker, skilled storyteller, and expert influencer with the demonstrated ability to drive customer-centric strategy across Product Management, Creative, and Growth Marketing teams. This individual will synthesize customer insights and data to drive go-to-market strategies and product adoption. In this role, this individual will build upon their understanding of consumers’ healthcare needs to optimize our existing offering and drive updates to better meet customer needs. Strong communication skills will be important, and this person will be able to confidently share strategies that educate and inspire internal and external partners at all levels.
You Will
Champion the voice of the customer to prioritize products and experiences to best address consumers’ healthcare needsOperate in a highly cross-functional role, partnering closely with Product/Engineering, Category Growth, Analytics, Integrated Marketing, Creative, Growth Marketing, Insights, and Product Development to scale offeringsCollaborate with Product Management, Design and Analytics to shape digital customer experiences that drive conversion, engagement and retentionLead identification of the right segmentation, positioning, messaging, and adoption tactics for new and existing products in one of the largest areas of the businessDevelop differentiated product positioning and messaging informed by customer insights, market trends and competitive analysisDevelop thoughtful go-to-market strategies and briefs anchored in customer insights and an understanding of competitive/macro landscapeDrive experimentation strategy in partnership with Product Management, Design, Acquisition, and Lifecycle teams to optimize effortsProven experience launching new products and growing to a mature businessPartner closely with R&D, design and insights on new product development including identifying opportunities, form factor, packaging and positioning
You Have:
7+ years experience in marketing; 5+ of those years in product marketing specifically (or similar roles like GTM, consumer marketing, category management or integrated marketing strategy)Experience and passion for using insights to drive customer centric strategy and user experience forwardStrong storyteller with the ability to develop messaging that get customers’ attention and build product brands people loveExperience using insights and strategic thinking to influence stakeholders and the product roadmapAbility to drive experimentation focused on conversion and engagementAnalytical thinker with experience in data-driven marketingProven track record of leading cross-functional projectsTeam player who is proactive, accountable and solution-orientedExperience communicating the benefits of various marketing strategies to business audiences of all levels including C-suiteExperience driving complex projects in a fast-paced environmentConsumer product marketing experience a plus
Our Benefits (there are more but here are some highlights):
Competitive salary & equity compensation for full-time rolesUnlimited PTO, company holidays, and quarterly mental health daysComprehensive health benefits including medical, dental & vision, and parental leaveEmployee Stock Purchase Program (ESPP)Employee discounts on hims & hers & Apostrophe online products401k benefits with employer matching contributionOffsite team retreats
Outlined below is a reasonable estimate of H&H’s compensation range for this role for US-based candidates . If you're based outside of the US, your recruiter will be able to provide you with an estimated salary range for your location.
The actual amount will take into account a range of factors that are considered in making compensation decisions including but not limited to skill sets, experience and training, licensure and certifications, and location. H&H also offers a comprehensive Total Rewards package that may include an equity grant.
Consult with your Recruiter during any potential screening to determine a more targeted range based on location and job-related factors. We don’t ever want the pay range to act as a deterrent from you applying!
An estimate of the current salary range for US-based employees is
$150,000 — $170,000 USD
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.
Hims & hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations@forhims.com . Please do not send resumes to this email address.
For our California-based applicants – Please see our California Employment Candidate Privacy Policy to learn more about how we collect, use, retain, and disclose Personal Information.
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Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com , or visit our investor site . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals .
About The Role
Hims & Hers is seeking an experienced Sr. Manager, Product Marketing to join our Product Marketing team. The successful candidate will be a strategic thinker, skilled storyteller, and expert influencer with the demonstrated ability to drive customer-centric strategy across Product Management, Creative, and Growth Marketing teams. This individual will synthesize customer insights and data to drive go-to-market strategies and product adoption. In this role, this individual will build upon their understanding of consumers’ healthcare needs to optimize our existing offering and drive updates to better meet customer needs. Strong communication skills will be important, and this person will be able to confidently share strategies that educate and inspire internal and external partners at all levels.
You Will
Champion the voice of the customer to prioritize products and experiences to best address consumers’ healthcare needsOperate in a highly cross-functional role, partnering closely with Product/Engineering, Category Growth, Analytics, Integrated Marketing, Creative, Growth Marketing, Insights, and Product Development to scale offeringsCollaborate with Product Management, Design and Analytics to shape digital customer experiences that drive conversion, engagement and retentionLead identification of the right segmentation, positioning, messaging, and adoption tactics for new and existing products in one of the largest areas of the businessDevelop differentiated product positioning and messaging informed by customer insights, market trends and competitive analysisDevelop thoughtful go-to-market strategies and briefs anchored in customer insights and an understanding of competitive/macro landscapeDrive experimentation strategy in partnership with Product Management, Design, Acquisition, and Lifecycle teams to optimize effortsProven experience launching new products and growing to a mature businessPartner closely with R&D, design and insights on new product development including identifying opportunities, form factor, packaging and positioning
You Have:
7+ years experience in marketing; 5+ of those years in product marketing specifically (or similar roles like GTM, consumer marketing, category management or integrated marketing strategy)Experience and passion for using insights to drive customer centric strategy and user experience forwardStrong storyteller with the ability to develop messaging that get customers’ attention and build product brands people loveExperience using insights and strategic thinking to influence stakeholders and the product roadmapAbility to drive experimentation focused on conversion and engagementAnalytical thinker with experience in data-driven marketingProven track record of leading cross-functional projectsTeam player who is proactive, accountable and solution-orientedExperience communicating the benefits of various marketing strategies to business audiences of all levels including C-suiteExperience driving complex projects in a fast-paced environmentConsumer product marketing experience a plus
Our Benefits (there are more but here are some highlights):
Competitive salary & equity compensation for full-time rolesUnlimited PTO, company holidays, and quarterly mental health daysComprehensive health benefits including medical, dental & vision, and parental leaveEmployee Stock Purchase Program (ESPP)Employee discounts on hims & hers & Apostrophe online products401k benefits with employer matching contributionOffsite team retreats
Outlined below is a reasonable estimate of H&H’s compensation range for this role for US-based candidates . If you're based outside of the US, your recruiter will be able to provide you with an estimated salary range for your location.
The actual amount will take into account a range of factors that are considered in making compensation decisions including but not limited to skill sets, experience and training, licensure and certifications, and location. H&H also offers a comprehensive Total Rewards package that may include an equity grant.
Consult with your Recruiter during any potential screening to determine a more targeted range based on location and job-related factors. We don’t ever want the pay range to act as a deterrent from you applying!
An estimate of the current salary range for US-based employees is
$150,000 — $170,000 USD
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.
Hims & hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations@forhims.com . Please do not send resumes to this email address.
For our California-based applicants – Please see our California Employment Candidate Privacy Policy to learn more about how we collect, use, retain, and disclose Personal Information.
#J-18808-Ljbffr