WarHorse Casino
Marketing Promotions Manager-Lincoln
WarHorse Casino, Lincoln, Nebraska, United States, 68511
Summary
SUMMARY DESCRIPTION:The Marketing Promotions Manager is responsible for the development, planning and successful implentation of casino promotional activies and events.
ESSENTIAL JOB FUNCTIONS/DUTIES: Essential duties and tasks that must be performed with or without reasonable accommodation.
• Practices, supports, and maintains the Mission, Vision and Values of WarHorse Gaming, LLC.• Creates, implements and executes promotions (immediate, short and long range) to ensure profit growth so that the property retains existing customers and acquires new customers, in accordance with the property marketing plan.• Develops canned instantaneous promotions with collateral support via all media/communication options that can be implemented.• Communicates and works with other departments to determine criteria / standard procedures for promotion and event planning.• Ensures that promotions are creative, bring energy to the property, and adhere to all regulations.• Creates reporting and measurement of promotions to ensure they meet or exceed expectations for play, driving covers, or hotel occupancy (where applicable).• Writes the rules, processes & policies for promotions and events under the guidance of the Marketing leadership team and in accordance with the Company's guidelines, rules and regulations.• Executes promotions and events inside the Company with duties including but not limited to assisting patrons participating in promotions, completing the necessary paperwork for prizes and awards, checking in guests for marketing functions, and assisting patrons with the redemption process for gifts and other giveaways.• Partners with Database Administrator to prepare financial pro forma projections of expected profitability for proposed promotions and reviews the results of past promotions and events. Makes recommendations for the feasibility of repeating or modifying those promotions.• Partners with the Player Development and Advertising teams to develop theme, format and budget specifications for specific promotions.• Coordinates and acts as master of ceremonies for promotions and special events related to the casino.• Ensures collateral, signage, decorations, and other materials for promotions and events are displayed prior to and recovered at the end of each project, promotion or event.• Determines staffing needs and ensures proper work schedules necessary to implement promotions.• Facilitates and ensures that performance reviews of all team members within department are complete on a yearly basis.• Completes required paperwork and reporting for contest winners including winners' releases and IRS 1099 forms.• Handles special assignments from Director of Marketing Operations.• Distributes promotional materials throughout casino and local area.• Ensures all functions and promotions are compliant with the state regulatory statutes, licensing bodies and other key regulators.• Designs large scale events, manage multiple budgets and be well versed with the department's P & L.• Maintains and balances annual budget.• Performs other tasks as assigned.
JOB SPECIFICATIONS:Education, experience, skills required, equipment used.• Bachelor's Degree in marketing, hospitality management, business administration or related major; or equivalent experience preferred.• Five (5) years' marketing experience in a major casino or resort environment with a proven track record of increase revenues, with three (3) years in a supervisory capacity preferred.• Excellent organizational skills and attention to detail.• Strong analytical and problem-solving skills.• Strong supervisory and leadership skills.• Proficient with Microsoft Office Suite or related software.• Prior casino gaming experience preferred.• Prior experience in cash handling, marketing and sales preferred.
CORE COMPETENCIES:
• Leadership & Navigation• Communication• Analytical and Critical Thinking• Relationship-Building• Teamwork Orientation.• Engagement.• Problem Solving/Analysis• Business Acumen• Flexibility• Trust/Integrity• Guest Focus• Initiative• Decision Making• Stress Management/Composure
TRAVEL REQUIREMENTS:Travel is not required for this position
WORK HOURS:Due to the unpredictable nature of the hospitality/entertainment industry, Team members must be able to work varying-schedules to reflect the business needs of the property.
CERTIFICATION REQUIREMENTS:Is this position responsible for selling, serving or distributing alcoholic beverages or do they have comp authority? Yes
Gaming License Required? Ability to secure and maintain NE Gaming License.
Other Certifications? N/A
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Ho-Chunk, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. However, preference may be extended to persons of Indian descent in accordance with applicable laws.
PHYSICAL REQUIREMENTS ASSESSMENTRating Scale0 - Not Applicable to This Position1 - Normal: Conditions Similar to Everyday Life2 - Above Average: Beyond Normal Levels3 - Extreme: Extraordinary Levels
Critical Job Elements: For the questions that follow, use the rating scale above to describe the job.
WORK ENVIRONMENT:2 Accessibility of all worksites required for the position1 Exposure to weather and temperature extremes1 Exposure to darkness1 Exposure to cramped spaces1 Exposure to loud noises1 Exposure to chemicals and fumes1 Exposure to dust1 Exposure to heights1 Exposure to work safety hazards2 Exposure to secondhand smoke2 Amount of overtime/extended work hours required
PHYSICAL EFFORT:1 Physical mobility: movement from place to place on the job, considering distance and speed1 Physical agility: ability to maneuver body while in place1 Ability to lift up to 50 lbs2 Physical strength to handle routine office materials and tools1 Dexterity of hands and fingers1 Dexterity of feet1 Physical balance: ability to maintain balance and physical control1 Coordination: including eye/hand, hand/foot, etc.1 Endurance: prolonged physical activity with limited opportunity to rest
MENTAL EFFORT:2 Concentration/intensity: prolonged mental effort with limited opportunity for breaks2 Memory, considering the amount and type of information2 Complexity of decision making2 Time pressure of decision making2 Analytical thinking2 Conceptual thinking2 Ability to compute math calculations
COMMUNICATION :2 Fluency in English0 Fluency in another language2 Verbal communication2 Written communication2 Non-verbal communication
SENSORY ABILITIES :2 Ability to see2 Ability to distinguish colors2 Ability to hear2 Ability to smell2 Ability to taste2 Sense of touch
SUMMARY DESCRIPTION:The Marketing Promotions Manager is responsible for the development, planning and successful implentation of casino promotional activies and events.
ESSENTIAL JOB FUNCTIONS/DUTIES: Essential duties and tasks that must be performed with or without reasonable accommodation.
• Practices, supports, and maintains the Mission, Vision and Values of WarHorse Gaming, LLC.• Creates, implements and executes promotions (immediate, short and long range) to ensure profit growth so that the property retains existing customers and acquires new customers, in accordance with the property marketing plan.• Develops canned instantaneous promotions with collateral support via all media/communication options that can be implemented.• Communicates and works with other departments to determine criteria / standard procedures for promotion and event planning.• Ensures that promotions are creative, bring energy to the property, and adhere to all regulations.• Creates reporting and measurement of promotions to ensure they meet or exceed expectations for play, driving covers, or hotel occupancy (where applicable).• Writes the rules, processes & policies for promotions and events under the guidance of the Marketing leadership team and in accordance with the Company's guidelines, rules and regulations.• Executes promotions and events inside the Company with duties including but not limited to assisting patrons participating in promotions, completing the necessary paperwork for prizes and awards, checking in guests for marketing functions, and assisting patrons with the redemption process for gifts and other giveaways.• Partners with Database Administrator to prepare financial pro forma projections of expected profitability for proposed promotions and reviews the results of past promotions and events. Makes recommendations for the feasibility of repeating or modifying those promotions.• Partners with the Player Development and Advertising teams to develop theme, format and budget specifications for specific promotions.• Coordinates and acts as master of ceremonies for promotions and special events related to the casino.• Ensures collateral, signage, decorations, and other materials for promotions and events are displayed prior to and recovered at the end of each project, promotion or event.• Determines staffing needs and ensures proper work schedules necessary to implement promotions.• Facilitates and ensures that performance reviews of all team members within department are complete on a yearly basis.• Completes required paperwork and reporting for contest winners including winners' releases and IRS 1099 forms.• Handles special assignments from Director of Marketing Operations.• Distributes promotional materials throughout casino and local area.• Ensures all functions and promotions are compliant with the state regulatory statutes, licensing bodies and other key regulators.• Designs large scale events, manage multiple budgets and be well versed with the department's P & L.• Maintains and balances annual budget.• Performs other tasks as assigned.
JOB SPECIFICATIONS:Education, experience, skills required, equipment used.• Bachelor's Degree in marketing, hospitality management, business administration or related major; or equivalent experience preferred.• Five (5) years' marketing experience in a major casino or resort environment with a proven track record of increase revenues, with three (3) years in a supervisory capacity preferred.• Excellent organizational skills and attention to detail.• Strong analytical and problem-solving skills.• Strong supervisory and leadership skills.• Proficient with Microsoft Office Suite or related software.• Prior casino gaming experience preferred.• Prior experience in cash handling, marketing and sales preferred.
CORE COMPETENCIES:
• Leadership & Navigation• Communication• Analytical and Critical Thinking• Relationship-Building• Teamwork Orientation.• Engagement.• Problem Solving/Analysis• Business Acumen• Flexibility• Trust/Integrity• Guest Focus• Initiative• Decision Making• Stress Management/Composure
TRAVEL REQUIREMENTS:Travel is not required for this position
WORK HOURS:Due to the unpredictable nature of the hospitality/entertainment industry, Team members must be able to work varying-schedules to reflect the business needs of the property.
CERTIFICATION REQUIREMENTS:Is this position responsible for selling, serving or distributing alcoholic beverages or do they have comp authority? Yes
Gaming License Required? Ability to secure and maintain NE Gaming License.
Other Certifications? N/A
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Ho-Chunk, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. However, preference may be extended to persons of Indian descent in accordance with applicable laws.
PHYSICAL REQUIREMENTS ASSESSMENTRating Scale0 - Not Applicable to This Position1 - Normal: Conditions Similar to Everyday Life2 - Above Average: Beyond Normal Levels3 - Extreme: Extraordinary Levels
Critical Job Elements: For the questions that follow, use the rating scale above to describe the job.
WORK ENVIRONMENT:2 Accessibility of all worksites required for the position1 Exposure to weather and temperature extremes1 Exposure to darkness1 Exposure to cramped spaces1 Exposure to loud noises1 Exposure to chemicals and fumes1 Exposure to dust1 Exposure to heights1 Exposure to work safety hazards2 Exposure to secondhand smoke2 Amount of overtime/extended work hours required
PHYSICAL EFFORT:1 Physical mobility: movement from place to place on the job, considering distance and speed1 Physical agility: ability to maneuver body while in place1 Ability to lift up to 50 lbs2 Physical strength to handle routine office materials and tools1 Dexterity of hands and fingers1 Dexterity of feet1 Physical balance: ability to maintain balance and physical control1 Coordination: including eye/hand, hand/foot, etc.1 Endurance: prolonged physical activity with limited opportunity to rest
MENTAL EFFORT:2 Concentration/intensity: prolonged mental effort with limited opportunity for breaks2 Memory, considering the amount and type of information2 Complexity of decision making2 Time pressure of decision making2 Analytical thinking2 Conceptual thinking2 Ability to compute math calculations
COMMUNICATION :2 Fluency in English0 Fluency in another language2 Verbal communication2 Written communication2 Non-verbal communication
SENSORY ABILITIES :2 Ability to see2 Ability to distinguish colors2 Ability to hear2 Ability to smell2 Ability to taste2 Sense of touch