CASINO DEL SOL
National Marketing Executive
CASINO DEL SOL, Tucson, Arizona, United States, 85718
Job Description
Job Description
Position:
National Marketing Executive
Department:
National Marketing/Player Development
Job Summary : TheNational Marketing Executiveenhances the growth of gaming revenues through the development of a high valued theoretical customer base by building relationships with premium-valued guests. Promote exceptional gaming experiences to high-valued players while ensuring highest quality theoretical attendance and maximum ROI. Increases gaming revenues and profits by developing designated customer segments through increased visitation and play consolidation. Creates loyalty to PY Enterprises among valued gaming customers by building lasting relationships and effectively utilizing marketing techniques. Additionally, they will act as an extension of all aspects of National Marketing when dealing with guests, affiliates, vendors and other departments and team members. They will track and manage all information related to guest play, comps, reservations, promotions, reinvestment. Book hotel accommodations, entertainment events, ground transportation/limousine service, dining reservations and amenities for Casino guests and/or affiliates. They will handle reservation revisions and alterations. Track arrival/departure report, casino no-show reservations report, prospect report as well as assist with in-house guests. This role is highly visible to and interactive with premium guests, and therefor requires a high level of professionalism, and championing of the goals and priorities of the PY Tribe in a manner that reflects and upholds the Tribal Community’s vision, mission and values. As a team member of the National Marketing Department, the National Marketing Executive is a PY Tribal Enterprise Ambassador, and takes personal ownership to ensure all of their actions are in the best interest of the department and enterprise.
Essential Duties and Responsibilities
Maintains close ties with targeted guests through personal contact by phone and in person.Provides exceptional guest service and attention to detail. Greets/welcomes guests in the casino and participates in social events and special promotions.Anticipates guests’ needs and quickly responds to guests’ requests to arrange functions such as transportation, accommodations and others as requested.Effectively uses telemarketing, mail and other marketing techniques to increase visitation patterns among target customers.Uses sound judgement and makes good decisions in accordance with established guidelines.Handles challenging guests and situations in a calm, professional and prudent manner.Fully complies with all applicable rules, regulations, laws and policies, and conducts themselves with the highest levels of integrity and honesty.Convey Club Sol program benefits and qualification requirements to prospective gaming guests.Assists the National Marketing Management team with business development programs to increase visitation to the Property.Meets/exceeds departmental production goals and associated departmental initiatives.Represents the casino at on and off property events in the capacity of a National Marketing Executive.Identify, initiate, and foster relationships with new and loyal guests deemed developmental.Enhancegrowth of gaming revenues by developing high valued theoretical players identified by the National Marketing Department Management.Tracks and prepares reports, for National Marketing Management, on specific players and/or groups of players.Ensure that all guests are dealt with in an efficient and courteous manner. Resolve customer complaints and issues effectively while escalating concerns as appropriate.Must be knowledgeable of, and be able to explain, games offered by the casino, current marketing promotions and programs as well as other National Marketing initiatives.Provide complimentary amenities to casino patrons according to the approved internal controls and approved PY Enterprise Complimentary Matrix.Maintain player database and monitor player visits, spending and preferences, to tailor marketing campaigns (including telemarketing, email and personal invites) in an effort to encourage return visits while developing the business.Must adhere to all Tribal Ordinance, Regulations, Internal Controls and Standard Operating Practices and Procedures.Handles all aspects of guest visit (travel, hotel accommodations, dining reservation, entertainment, golf, spa, folio clearance at checkout).Maintains thorough knowledge of latest industry developments, current market trends and all on/off property and competitor promotions/events.Monitors and maintains guest reinvestment levels to ensure profitability.Monitors guest participation and tracks guest feedback to determine effectiveness of events and promotions.Attends and hosts player onsite/offsite events in various areas as assigned by NM management.Performs other duties as assigned by National Marketing Management to support the operation of the department and Enterprise.Knowledge, Skills and Abilities :
Excellent customer service skills.Excellent Interpersonal and communication skills to work with and Interact with all levels of team members, guests, vendors and affiliates.Strong analytical skills, including data analysis and problem solving.Possesses highly motivated skillsPossesses Self-starter characteristicsAbility to efficiently coordinate multiple projects and meet required deadlines.Ability to maintain confidentiality of sensitive Information.Intermediate level skills In Microsoft applications, Including Word, Excel and PowerPoint.Must be able to work varied shifts, Including weekends and holidays.Must be able to obtain/maintain any necessary certifications and/or licenses as required by local gaming regulations.Minimum Qualifications:
High school diploma or GED required.Minimum 5 years’ experience of sales or telemarketing in a gaming/hospitality/entertainment environment.Previous experience managing a book/roster of high value/net worth customers/clients.Must have excellent organizational skills, be computer literate, have the ability to work with all departments, and have excellent customer relation skills.Must have good oral and written communication skills.Must have strong problem solving and analytical skillsA motivated self-starter with a proven history of developing a clientelePreferred Qualifications:
Post high school education Certificate/Diploma/DegreePrevious casino gaming experienceManagement/Director level experience in a gaming/hospitality/sales environmentBusiness/Sales clientele experience on a Regional and/or National level
Job Description
Position:
National Marketing Executive
Department:
National Marketing/Player Development
Job Summary : TheNational Marketing Executiveenhances the growth of gaming revenues through the development of a high valued theoretical customer base by building relationships with premium-valued guests. Promote exceptional gaming experiences to high-valued players while ensuring highest quality theoretical attendance and maximum ROI. Increases gaming revenues and profits by developing designated customer segments through increased visitation and play consolidation. Creates loyalty to PY Enterprises among valued gaming customers by building lasting relationships and effectively utilizing marketing techniques. Additionally, they will act as an extension of all aspects of National Marketing when dealing with guests, affiliates, vendors and other departments and team members. They will track and manage all information related to guest play, comps, reservations, promotions, reinvestment. Book hotel accommodations, entertainment events, ground transportation/limousine service, dining reservations and amenities for Casino guests and/or affiliates. They will handle reservation revisions and alterations. Track arrival/departure report, casino no-show reservations report, prospect report as well as assist with in-house guests. This role is highly visible to and interactive with premium guests, and therefor requires a high level of professionalism, and championing of the goals and priorities of the PY Tribe in a manner that reflects and upholds the Tribal Community’s vision, mission and values. As a team member of the National Marketing Department, the National Marketing Executive is a PY Tribal Enterprise Ambassador, and takes personal ownership to ensure all of their actions are in the best interest of the department and enterprise.
Essential Duties and Responsibilities
Maintains close ties with targeted guests through personal contact by phone and in person.Provides exceptional guest service and attention to detail. Greets/welcomes guests in the casino and participates in social events and special promotions.Anticipates guests’ needs and quickly responds to guests’ requests to arrange functions such as transportation, accommodations and others as requested.Effectively uses telemarketing, mail and other marketing techniques to increase visitation patterns among target customers.Uses sound judgement and makes good decisions in accordance with established guidelines.Handles challenging guests and situations in a calm, professional and prudent manner.Fully complies with all applicable rules, regulations, laws and policies, and conducts themselves with the highest levels of integrity and honesty.Convey Club Sol program benefits and qualification requirements to prospective gaming guests.Assists the National Marketing Management team with business development programs to increase visitation to the Property.Meets/exceeds departmental production goals and associated departmental initiatives.Represents the casino at on and off property events in the capacity of a National Marketing Executive.Identify, initiate, and foster relationships with new and loyal guests deemed developmental.Enhancegrowth of gaming revenues by developing high valued theoretical players identified by the National Marketing Department Management.Tracks and prepares reports, for National Marketing Management, on specific players and/or groups of players.Ensure that all guests are dealt with in an efficient and courteous manner. Resolve customer complaints and issues effectively while escalating concerns as appropriate.Must be knowledgeable of, and be able to explain, games offered by the casino, current marketing promotions and programs as well as other National Marketing initiatives.Provide complimentary amenities to casino patrons according to the approved internal controls and approved PY Enterprise Complimentary Matrix.Maintain player database and monitor player visits, spending and preferences, to tailor marketing campaigns (including telemarketing, email and personal invites) in an effort to encourage return visits while developing the business.Must adhere to all Tribal Ordinance, Regulations, Internal Controls and Standard Operating Practices and Procedures.Handles all aspects of guest visit (travel, hotel accommodations, dining reservation, entertainment, golf, spa, folio clearance at checkout).Maintains thorough knowledge of latest industry developments, current market trends and all on/off property and competitor promotions/events.Monitors and maintains guest reinvestment levels to ensure profitability.Monitors guest participation and tracks guest feedback to determine effectiveness of events and promotions.Attends and hosts player onsite/offsite events in various areas as assigned by NM management.Performs other duties as assigned by National Marketing Management to support the operation of the department and Enterprise.Knowledge, Skills and Abilities :
Excellent customer service skills.Excellent Interpersonal and communication skills to work with and Interact with all levels of team members, guests, vendors and affiliates.Strong analytical skills, including data analysis and problem solving.Possesses highly motivated skillsPossesses Self-starter characteristicsAbility to efficiently coordinate multiple projects and meet required deadlines.Ability to maintain confidentiality of sensitive Information.Intermediate level skills In Microsoft applications, Including Word, Excel and PowerPoint.Must be able to work varied shifts, Including weekends and holidays.Must be able to obtain/maintain any necessary certifications and/or licenses as required by local gaming regulations.Minimum Qualifications:
High school diploma or GED required.Minimum 5 years’ experience of sales or telemarketing in a gaming/hospitality/entertainment environment.Previous experience managing a book/roster of high value/net worth customers/clients.Must have excellent organizational skills, be computer literate, have the ability to work with all departments, and have excellent customer relation skills.Must have good oral and written communication skills.Must have strong problem solving and analytical skillsA motivated self-starter with a proven history of developing a clientelePreferred Qualifications:
Post high school education Certificate/Diploma/DegreePrevious casino gaming experienceManagement/Director level experience in a gaming/hospitality/sales environmentBusiness/Sales clientele experience on a Regional and/or National level