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The Ladders

Social media manager

The Ladders, Four States, West Virginia, us, 26572


About Writer

Writer is the full-stack generative AI platform delivering transformative ROI for the world's leading enterprises. Named one of the top 50 companies in AI by Forbes, Writer empowers hundreds of customers like Accenture, Intuit, L'Oreal, and Vanguard to transform the way they work.

Our all-in-one solution makes it easy to deploy customized AI apps and workflows that accelerate growth, increase productivity, and ensure compliance. Designed to provide enterprise-grade accuracy, security, and efficiency, Writer's suite of development tools is supported by Palmyra - Writer's state-of-the-art family of LLMs - alongside our industry-leading graph-based RAG and customizable AI guardrails.

Founded in 2020 with offices in San Francisco, New York City, and London, Writer is backed by strategic investors, including ICONIQ Growth, Insight Partners, WndrCo, Balderton Capital, and Aspect Ventures.

Our team of over 200 employees thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work.

About this role

We're seeking a talented and experienced Social media manager to join our amazing marketing team - someone who's a master of their craft. Someone who keeps up with trends, but who leads with data, creativity, and strategic thinking. Someone who can speak the language of executive and technical audiences in a human-to-human way. Someone who sees generative AI as a key that'll unlock their most creative ideas and help bring them to life. Someone who can make a post go viral faster than a sneeze in a crowded elevator (AI wrote that one).

Is this you? If so, read on.

As Writer's first Social media manager, you'll be responsible for executing social media strategies that drive engagement, brand awareness, and lead generation. You'll play a crucial role in simplifying complex technical and business topics and effectively communicating our brand and value proposition to our target audience. Excellent copywriting and content creation skills, a deep understanding of social media platforms, and experience in fast-growing B2B companies are an absolute must for success in this role.

Your responsibilitiesCollaborate with marketing leadership to develop and execute a comprehensive social media strategy that aligns with our brand identity, business objectives, and target audienceCollaborate with our executive leadership team to develop original social media content that will build their social media presence and followingCreate engaging and compelling social media content, including posts, short videos, infographics, and other multimedia assetsSimplify complex technical topics and communicate them in clear, concise shortform copy that resonates with our target audience of enterprise executives and technical leadersCurate sharable content from industry experts that engages and informs our social media followersGet employees involved in sharing and promoting content created by Writer and other experts in the fieldManage, maintain, and grow our social media channels, including but not limited to LinkedIn, X, Instagram, and YouTubeMonitor social media trends, industry news, and competitor activities to identify opportunities for content creation and engagementCollaborate with cross-functional teams, including design and product, to ensure social media content aligns with overall marketing initiativesEngage with our social media community, respond to comments and messages, and foster meaningful conversations with our audienceLeverage social media analytics and reporting tools to track and measure the performance of social media campaigns, providing insights and recommendations for optimizationStay up-to-date with the latest social media best practices, algorithm changes, and emerging trends, and apply them to enhance our social media presenceMonitor and manage social media advertising campaigns, working closely with the paid marketing team to optimize targeting, messaging, and budget allocation☆ Is this you?

Bachelor's degree in marketing, communications, or a related field. Additional certifications in social media marketing are a plusProven experience (5+ years) as a Social media manager in a fast-growing B2B company, preferably in the technology or SaaS industry. Bonus points for agency experienceProven experience working with tech industry executives to build their social media followings - if you have a following of tech/enterprise leaders on your personal social media accounts, all the betterExcellent writing and editing skills, with the ability to simplify complex technical topics and communicate them effectively to a non-technical audienceStrong understanding of the tech industry with the ability to discuss the business and landscape of generative AI technologyStrong creative thinking and storytelling abilities, with a keen eye for visual aesthetics and the ability to create engaging multimedia contentKeen interest and enthusiasm in using generative AI to accelerate social media content productionDeep understanding of social media platforms, algorithms, and best practices, including LinkedIn, X, Instagram, and YouTubeStrong collaboration skills and the ability to work across teams to develop ideas for social media contentAnalytical mindset with the ability to interpret social media data, derive actionable insights, and make data-driven decisionsSelf-motivated and proactive, with the ability to work independently and manage multiple projects simultaneously in a fast-paced environmentProficiency in using social media management and analytics tools, such as Hubspot, PostBeyond, Hootsuite, Buffer, Sprout Social, Google Analytics, and social media listening platformsProficiency in using project management software such as Asana, Clickup, and NotionProficiency in using visual content creation tools such as Canva, CapCut, and FigmaKnowledge of B2B marketing strategies, lead generation tactics, and demand generation principles is highly desirableIf you're a creative and strategic thinker with excellent writing skills and a passion for simplifying and humanizing complex technical and business topics, we'd love to have you join our team. Help us build a strong social media presence, engage our target audience, and drive brand awareness and lead generation in our fast-growing generative AI company.

Curious to learn more about who we are and how we operate? Visit us here

Benefits & perks

Generous PTO, plus company holidaysMedical, dental, and vision coverage for you and your familyPaid parental leave for all parents (12 weeks)Fertility and family planning supportEarly-detection cancer testing through GalleriFlexible spending account and dependent FSA optionsHealth savings account for eligible plans with company contributionAnnual work-life stipends for:Home office setup, cell phone, internetWellness stipend for gym, massage/chiropractor, personal training, etc.Learning and development stipend

Company-wide off-sites and team off-sitesCompetitive compensation, company stock options and 401k

Writer is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.