Samsung Electronics Co., Ltd.
Email and Lifecycle Marketing Manager
Samsung Electronics Co., Ltd., Ridgefield Park, New Jersey, us, 07660
Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We've grown into one of THE most recognized global brands. We consider ourselves "relentless pioneers" that push boundaries and defy barriers. The company pushes beyond the limits of today's technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA's ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People| Excellence | Change | Integrity | Co-Prosperity
We are currently seeking an experienced Marketing Manager to join our Display Integrated Marketing organization. The incumbent will be responsible for CRM, Lead Qualification, Operations & Analytics you will be responsible for helping drive demand and engagement for both B2B and B2C CRM campaigns. Working with internal stakeholders and the external CRM agencies, this role will be pivotal in helping drive awareness, move prospects through the buyer's journey and conversion. Assisting with our lead qualification and analytics programs will help ensure we can evaluate the success of our marketing contributions to the organization.• Project ManagementoHelp guide logistics for our B2B and B2C CRM programs focusing on calendars, offers, proofing, etc.• Database HealthoHelp process and maintain our B2B Data for accurate segmentation and analytics needs.• Email GovernanceoWork with internal stakeholders & external agencies on email project management, branding, legal, copywriting and analytics reviews for B2B and B2C campaigns• Sales EnablementoAssist with sales enablement initiatives to help communicate demand activities and provide sales with resources when needed• AnalyticsoAssist with pulling together various B2B and B2C campaign analytics utilizing our platforms for weekly, monthly and quarterly• Adhoc ProjectsoHelp assist with various Adhoc CRM, Operations, and Lead Qualification and Analytics efforts outside of our daily duties as they arise.
Role and Responsibilities
Bachelor's degree required and 6 years of experience with Email Marketing communications or customer engagement with strong knowledge of management and execution of multi-touch email nurturing and lead generation campaigns (required).Familiarity of the marketing analytics and project managementPrior experience in working with email service providers, managing a daily email/SMS campaign and reporting on results is required.Experience working with External Agencies requiredExperience with A/B testing, messaging, and post-campaign analysis requiredExperience in working with Marketing Automation Platforms such as Eloqua preferred.Tableau, Jira, Confluence experience a plusKnowledge of data capture and hygiene strategies.Microsoft Office skills - PowerPoint, Word and Excel skills are required.Must be able to develop detailed PowerPoint presentations that tell a story; advanced Word & Excel useSkilled at planning, organizing, prioritizing, and executing simultaneous projects and activities.Excellent project management and communication skills with the ability to balance rigorous attention to details with swift execution.Fast paced work environment and multi-tasking skills needed for this role.Must be able to report into office at 85 Challenger Road, Ridgefield Park, NJ (Monday - Thursday)Skills and Qualifications
Develop and maintain excellent working relationships with all assigned levels within and outside the company.Plan, organize, and prioritize multiple assignments and projects.Review detailed product development, marketing documents and media materials as needed.Demonstrated competency in both oral and written communication modes for both internal and external personnel at various levels.Work independently and in a team environment in order to achieve customer business objectives, personal and team goals and complete assignments within established time frames and specifications.The ability to develop tasks and work assignments, based on sometime vaguely defined objectives.
Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
#LI-MM1
* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.
At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.
* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We've grown into one of THE most recognized global brands. We consider ourselves "relentless pioneers" that push boundaries and defy barriers. The company pushes beyond the limits of today's technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA's ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People| Excellence | Change | Integrity | Co-Prosperity
We are currently seeking an experienced Marketing Manager to join our Display Integrated Marketing organization. The incumbent will be responsible for CRM, Lead Qualification, Operations & Analytics you will be responsible for helping drive demand and engagement for both B2B and B2C CRM campaigns. Working with internal stakeholders and the external CRM agencies, this role will be pivotal in helping drive awareness, move prospects through the buyer's journey and conversion. Assisting with our lead qualification and analytics programs will help ensure we can evaluate the success of our marketing contributions to the organization.• Project ManagementoHelp guide logistics for our B2B and B2C CRM programs focusing on calendars, offers, proofing, etc.• Database HealthoHelp process and maintain our B2B Data for accurate segmentation and analytics needs.• Email GovernanceoWork with internal stakeholders & external agencies on email project management, branding, legal, copywriting and analytics reviews for B2B and B2C campaigns• Sales EnablementoAssist with sales enablement initiatives to help communicate demand activities and provide sales with resources when needed• AnalyticsoAssist with pulling together various B2B and B2C campaign analytics utilizing our platforms for weekly, monthly and quarterly• Adhoc ProjectsoHelp assist with various Adhoc CRM, Operations, and Lead Qualification and Analytics efforts outside of our daily duties as they arise.
Role and Responsibilities
Bachelor's degree required and 6 years of experience with Email Marketing communications or customer engagement with strong knowledge of management and execution of multi-touch email nurturing and lead generation campaigns (required).Familiarity of the marketing analytics and project managementPrior experience in working with email service providers, managing a daily email/SMS campaign and reporting on results is required.Experience working with External Agencies requiredExperience with A/B testing, messaging, and post-campaign analysis requiredExperience in working with Marketing Automation Platforms such as Eloqua preferred.Tableau, Jira, Confluence experience a plusKnowledge of data capture and hygiene strategies.Microsoft Office skills - PowerPoint, Word and Excel skills are required.Must be able to develop detailed PowerPoint presentations that tell a story; advanced Word & Excel useSkilled at planning, organizing, prioritizing, and executing simultaneous projects and activities.Excellent project management and communication skills with the ability to balance rigorous attention to details with swift execution.Fast paced work environment and multi-tasking skills needed for this role.Must be able to report into office at 85 Challenger Road, Ridgefield Park, NJ (Monday - Thursday)Skills and Qualifications
Develop and maintain excellent working relationships with all assigned levels within and outside the company.Plan, organize, and prioritize multiple assignments and projects.Review detailed product development, marketing documents and media materials as needed.Demonstrated competency in both oral and written communication modes for both internal and external personnel at various levels.Work independently and in a team environment in order to achieve customer business objectives, personal and team goals and complete assignments within established time frames and specifications.The ability to develop tasks and work assignments, based on sometime vaguely defined objectives.
Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
#LI-MM1
* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.
At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.
* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.