Liquid Web
Organic SEO Manager (Outreach Strategy)
Liquid Web, Lansing, Michigan, United States, 48900
Description
Position at Liquid Web
At Liquid Web our commitment to excellence is as solid as our foundation. As a customer-focused and the most reliable Web Hosting company, we pride ourselves on delivering top-notch hosting solutions tailored to our customer's needs. Our remote-friendly culture champions flexibility, ensuring our team can thrive wherever they call home. At the heart of our success lies our unwavering dedication to our employees, fostering a supportive environment that nurtures personal growth and professional development.
With a relentless pursuit of high performance, we drive innovation and exceed expectations, propelling our customers, our partners, our employees and our community towards success. Our CEO Jim Geiger said it best "Here at Liquid Web, we're not just about growth; we're about exponential expansion. Our journey is fueled by innovation, determination, and a relentless pursuit of excellence."
Join us at Liquid Web and experience a synergy of customer-centricity, remote empowerment, employee well-being, and unstoppable growth.
Our Organic Outreach Manager is a full-time remote role offering a competitive salary of $135K to $150K based on experience and fit for the role, this role is your gateway to shaping our digital footprint. Lead the charge in crafting and executing cutting-edge outreach strategies, driving visibility and engagement across search engines. With a keen eye for detail and a passion for data-driven insights, you'll optimize our online presence and propel us towards digital prominence.
Position Overview:
We are seeking an innovative Organic Outreach Manager with a flair for crafting compelling narratives and a deep understanding of SEO principles. In this role, you will be responsible for developing and executing strategic link building campaigns that enhance our brand's online presence and improve organic search rankings. You will leverage your expertise to build and maintain relationships with key publishers, influencers, and industry leaders to drive high-quality backlinks and amplify our digital footprint.
Key Responsibilities for the Organic SEO Manager:Develop and Execute Link Strategie s: Create and implement comprehensive link building campaigns that align with our brand's objectives to drive organic search visibility here in the US.Publishers:
Build and maintain strong relationships with website owners, bloggers, journalists and influencers to gain high-quality and relevant website placements which include link backs to our website.Content Ideation:
Help produce engaging and shareable content, such as infographics, listicles, comparisons, unique data interest points and thought leadership pieces, to secure mass website coverage with the intent to improve search engine rankings and our organic brand awareness.Performance Tracking:
Establish dashboards and key executive reports to monitor and analyze the performance of our organic outreach campaigns, and key competitors using analytics and other tools to scale reach, while using a data-driven approach to adjust strategies based on insights, trends, and networks to maximize effectiveness.Trend Monitoring:
Stay updated on industry trends, SEO developments, and emerging organic outreach techniques to keep our strategies innovative and effective.Collaboration : Work closely with internal teams, including content creators, SEO specialists, our PR expert, and social media manager, to ensure cohesive and impactful outreach marketing efforts.SEO Integration : Utilize SEO best practices to enhance publisher initiatives which pair with keyword research and on-page optimization to bolster our outreach strategies.Skills, Competencies, and Qualifications:
Bachelor's degree in Business, Marketing, or a related field, or commensurate experienceProven experience in organic outreach, with a strong portfolio of successful campaigns and publisher placements.In-depth knowledge of SEO principles, including keyword research, on-page optimization, and link-building best practices.Excellent written and verbal communication skills, with a knack for creating compelling content.Strong relationships with key industry contacts to infiltrate and influence across various industries.Proficiency in organic outreach and SEO tools, such as Google Analytics, Ahrefs, Prowly, BuzzSumo, Fractl, and/or similar platforms.Ability to think creatively, strategically, and analytically to solve problems and drive results.We Offer:
Excellent Employer paid Benefits options - Medical, Dental, Vision, PrescriptionTraditional and Roth 401k with company matchingFun employer-sponsored eventsA collaborative team cultureConsistent/set work hoursChallenging non-redundant daily dutiesA voice in how things get doneAccess to ongoing training
Disclaimer:
This job description is only a summary of the typical functions of the position. It is not intended to be an exhaustive or comprehensive list of all job responsibilities, tasks, or duties. Additional duties and tasks may be assigned as part of the job function. Liquid Web Inc. reserves the right to modify, interpret, or apply this job description in a way that best supports the organizational needs. The job description in no way creates or implies an employment contract. The employment contract remains "at will".
Equal Employment Opportunity Policy: Liquid Web is committed to offering equal employment opportunity without regard to age, color, disability, gender, gender identity, genetic information, marital status, military status, national origin, race, religion, sexual orientation, veteran status, or any other legally protected characteristic.
#LI-Remote
Position at Liquid Web
At Liquid Web our commitment to excellence is as solid as our foundation. As a customer-focused and the most reliable Web Hosting company, we pride ourselves on delivering top-notch hosting solutions tailored to our customer's needs. Our remote-friendly culture champions flexibility, ensuring our team can thrive wherever they call home. At the heart of our success lies our unwavering dedication to our employees, fostering a supportive environment that nurtures personal growth and professional development.
With a relentless pursuit of high performance, we drive innovation and exceed expectations, propelling our customers, our partners, our employees and our community towards success. Our CEO Jim Geiger said it best "Here at Liquid Web, we're not just about growth; we're about exponential expansion. Our journey is fueled by innovation, determination, and a relentless pursuit of excellence."
Join us at Liquid Web and experience a synergy of customer-centricity, remote empowerment, employee well-being, and unstoppable growth.
Our Organic Outreach Manager is a full-time remote role offering a competitive salary of $135K to $150K based on experience and fit for the role, this role is your gateway to shaping our digital footprint. Lead the charge in crafting and executing cutting-edge outreach strategies, driving visibility and engagement across search engines. With a keen eye for detail and a passion for data-driven insights, you'll optimize our online presence and propel us towards digital prominence.
Position Overview:
We are seeking an innovative Organic Outreach Manager with a flair for crafting compelling narratives and a deep understanding of SEO principles. In this role, you will be responsible for developing and executing strategic link building campaigns that enhance our brand's online presence and improve organic search rankings. You will leverage your expertise to build and maintain relationships with key publishers, influencers, and industry leaders to drive high-quality backlinks and amplify our digital footprint.
Key Responsibilities for the Organic SEO Manager:Develop and Execute Link Strategie s: Create and implement comprehensive link building campaigns that align with our brand's objectives to drive organic search visibility here in the US.Publishers:
Build and maintain strong relationships with website owners, bloggers, journalists and influencers to gain high-quality and relevant website placements which include link backs to our website.Content Ideation:
Help produce engaging and shareable content, such as infographics, listicles, comparisons, unique data interest points and thought leadership pieces, to secure mass website coverage with the intent to improve search engine rankings and our organic brand awareness.Performance Tracking:
Establish dashboards and key executive reports to monitor and analyze the performance of our organic outreach campaigns, and key competitors using analytics and other tools to scale reach, while using a data-driven approach to adjust strategies based on insights, trends, and networks to maximize effectiveness.Trend Monitoring:
Stay updated on industry trends, SEO developments, and emerging organic outreach techniques to keep our strategies innovative and effective.Collaboration : Work closely with internal teams, including content creators, SEO specialists, our PR expert, and social media manager, to ensure cohesive and impactful outreach marketing efforts.SEO Integration : Utilize SEO best practices to enhance publisher initiatives which pair with keyword research and on-page optimization to bolster our outreach strategies.Skills, Competencies, and Qualifications:
Bachelor's degree in Business, Marketing, or a related field, or commensurate experienceProven experience in organic outreach, with a strong portfolio of successful campaigns and publisher placements.In-depth knowledge of SEO principles, including keyword research, on-page optimization, and link-building best practices.Excellent written and verbal communication skills, with a knack for creating compelling content.Strong relationships with key industry contacts to infiltrate and influence across various industries.Proficiency in organic outreach and SEO tools, such as Google Analytics, Ahrefs, Prowly, BuzzSumo, Fractl, and/or similar platforms.Ability to think creatively, strategically, and analytically to solve problems and drive results.We Offer:
Excellent Employer paid Benefits options - Medical, Dental, Vision, PrescriptionTraditional and Roth 401k with company matchingFun employer-sponsored eventsA collaborative team cultureConsistent/set work hoursChallenging non-redundant daily dutiesA voice in how things get doneAccess to ongoing training
Disclaimer:
This job description is only a summary of the typical functions of the position. It is not intended to be an exhaustive or comprehensive list of all job responsibilities, tasks, or duties. Additional duties and tasks may be assigned as part of the job function. Liquid Web Inc. reserves the right to modify, interpret, or apply this job description in a way that best supports the organizational needs. The job description in no way creates or implies an employment contract. The employment contract remains "at will".
Equal Employment Opportunity Policy: Liquid Web is committed to offering equal employment opportunity without regard to age, color, disability, gender, gender identity, genetic information, marital status, military status, national origin, race, religion, sexual orientation, veteran status, or any other legally protected characteristic.
#LI-Remote