FairPlay Sports Media
SEO Manager - Sports
FairPlay Sports Media, Memphis, Tennessee, us, 37544
It's a great time to join our ambitious team and get involved with a global and growing business that is focused, fast paced and a really great place to work.
You'll be encouraged to share your ideas, work collaboratively and try new things (and not worry if they don't go right the first time!), whilst working in one of the world's most forward thinking industries.
About FairPlay Sports Media
We're a sports media network, focused on building and nurturing a portfolio of highly engaged and connected communities of sports fans and bettors to create value for our partners.
By empowering our customer communities to compete in the sports betting game, the performance and results our betting, advertiser and media partners need will follow.
iGaming is one of the fastest growing and technologically innovative sectors and we're on top of our game, powered by market-leading tech and driven by brilliant people.
FairPlay Sports Media currently comprises of 6 brands (oddschecker, WhoScored, SuperScommesse, Q4 and Confido) and a digital media agency (VIME), with oddschecker being the leading name in sports betting and odds comparison globally.
We champion diversity and operate an open and inclusive culture as well as being focused, fast-paced and always making sure to have fun along the way. So why not join us at FPSM and be part of something bigger
What you'll do
This is a full-time role suitable for an SEO expert who is also a sports enthusiast. You'll be working in an SEO team, with this role focusing on both the North American and UK sports betting markets.
You'll be working on implementing the SEO roadmap, providing product suggestions, identifying opportunities, influencing our content strategies, and other related SEO optimization activities to increase the visibility of our brands.
Key responsibilities
Planning, managing and implementing the sports betting SEO strategy for the US and UK marketDevelop and refine the sports content strategy for evergreen pages and play a pivotal role in shaping the strategy for editorial news contentConduct comprehensive keyword research and competitor analysis to identify content opportunitiesAbility to plan well ahead of sports events and create detailed briefs to elevate content qualityReview content deliverables and perform the necessary content tweaks to keep an SEO centric approachAnalyze editorial content performance and collaborate closely with our team of editors to implement SEO-focused improvements; keeping in mind both the editorial and SEO requirementsCollaborate with editorial and commercial teams to ensure that our content effectively drives relevant conversion and maximizes ROIPerform regular audits of the site to make sure the whole website is optimized and content is published with SEO best practices in mindOversee the seamless publishing of sports betting content across our own and partner sites, utilizing our various CMS platformsClosely work with an external agency and in-house digital PR team to ensure high-quality outreachGenerate comprehensive reports on the impact and ongoing performance of our content, providing valuable insights to stakeholders for data-driven decision-makingTrack key performance indicators, report rankings and algorithm changes to adapt the SEO strategyLeverage any new product developments, partnerships and in-house data to improve our SEO visibilityPerform competitive analysis and benchmarking and leverage these insights to stay ahead of competitorsPerform ad-hoc tasks as necessaryYour profile
Minimum of 3 years experience in SEO, with a proven track record of successful SEO strategy development and executionExceptional verbal and written communication skillsKnowledge of HTML, CSS and Javascript will be considered an assetKnowledge of the sports betting and the iGaming industryProficient in SEO tools such as SEMRush, Ahrefs, Google Analytics, Google Search Console, etcPassionate about SEO and stays up-to-date with industry trendsEncourages teamwork, collaboration and influences stakeholders to achieve the SEO roadmapAbility to work independently but seeks alignment with manager and teamPossesses analytical and problem-solving skillsExcellent attitude in delivering work of the highest standardsAbility to work in a fast-paced, dynamic environmentOrganized with good presentation skills and formattingWhat you'll get back from us
Alongside of being challenged daily and a real interest in your development, you will also receive:
Competitive salary and bonus structure
401K planHealth, Dental and Vision benefits planAnd more
If you are up for the challenge and ready to make your mark on the US and UK online betting industry then we encourage you to apply with a current resume. A successful candidate for this role will reside in Nashville, Tennessee.
Apply Directly Through LinkedInWe've made it easy for you to apply for our job openings! Simply visit the link below to apply through our job postings on LinkedIn.
https://www.linkedin.com/jobs/view/3977316281
Job Posting End Date: 16.08.2024
You'll be encouraged to share your ideas, work collaboratively and try new things (and not worry if they don't go right the first time!), whilst working in one of the world's most forward thinking industries.
About FairPlay Sports Media
We're a sports media network, focused on building and nurturing a portfolio of highly engaged and connected communities of sports fans and bettors to create value for our partners.
By empowering our customer communities to compete in the sports betting game, the performance and results our betting, advertiser and media partners need will follow.
iGaming is one of the fastest growing and technologically innovative sectors and we're on top of our game, powered by market-leading tech and driven by brilliant people.
FairPlay Sports Media currently comprises of 6 brands (oddschecker, WhoScored, SuperScommesse, Q4 and Confido) and a digital media agency (VIME), with oddschecker being the leading name in sports betting and odds comparison globally.
We champion diversity and operate an open and inclusive culture as well as being focused, fast-paced and always making sure to have fun along the way. So why not join us at FPSM and be part of something bigger
What you'll do
This is a full-time role suitable for an SEO expert who is also a sports enthusiast. You'll be working in an SEO team, with this role focusing on both the North American and UK sports betting markets.
You'll be working on implementing the SEO roadmap, providing product suggestions, identifying opportunities, influencing our content strategies, and other related SEO optimization activities to increase the visibility of our brands.
Key responsibilities
Planning, managing and implementing the sports betting SEO strategy for the US and UK marketDevelop and refine the sports content strategy for evergreen pages and play a pivotal role in shaping the strategy for editorial news contentConduct comprehensive keyword research and competitor analysis to identify content opportunitiesAbility to plan well ahead of sports events and create detailed briefs to elevate content qualityReview content deliverables and perform the necessary content tweaks to keep an SEO centric approachAnalyze editorial content performance and collaborate closely with our team of editors to implement SEO-focused improvements; keeping in mind both the editorial and SEO requirementsCollaborate with editorial and commercial teams to ensure that our content effectively drives relevant conversion and maximizes ROIPerform regular audits of the site to make sure the whole website is optimized and content is published with SEO best practices in mindOversee the seamless publishing of sports betting content across our own and partner sites, utilizing our various CMS platformsClosely work with an external agency and in-house digital PR team to ensure high-quality outreachGenerate comprehensive reports on the impact and ongoing performance of our content, providing valuable insights to stakeholders for data-driven decision-makingTrack key performance indicators, report rankings and algorithm changes to adapt the SEO strategyLeverage any new product developments, partnerships and in-house data to improve our SEO visibilityPerform competitive analysis and benchmarking and leverage these insights to stay ahead of competitorsPerform ad-hoc tasks as necessaryYour profile
Minimum of 3 years experience in SEO, with a proven track record of successful SEO strategy development and executionExceptional verbal and written communication skillsKnowledge of HTML, CSS and Javascript will be considered an assetKnowledge of the sports betting and the iGaming industryProficient in SEO tools such as SEMRush, Ahrefs, Google Analytics, Google Search Console, etcPassionate about SEO and stays up-to-date with industry trendsEncourages teamwork, collaboration and influences stakeholders to achieve the SEO roadmapAbility to work independently but seeks alignment with manager and teamPossesses analytical and problem-solving skillsExcellent attitude in delivering work of the highest standardsAbility to work in a fast-paced, dynamic environmentOrganized with good presentation skills and formattingWhat you'll get back from us
Alongside of being challenged daily and a real interest in your development, you will also receive:
Competitive salary and bonus structure
401K planHealth, Dental and Vision benefits planAnd more
If you are up for the challenge and ready to make your mark on the US and UK online betting industry then we encourage you to apply with a current resume. A successful candidate for this role will reside in Nashville, Tennessee.
Apply Directly Through LinkedInWe've made it easy for you to apply for our job openings! Simply visit the link below to apply through our job postings on LinkedIn.
https://www.linkedin.com/jobs/view/3977316281
Job Posting End Date: 16.08.2024