Kenvue
Senior Manager, Influencer Marketing Baby - Essential Health (EH)
Kenvue, Skillman, New Jersey, us, 08558
Kenvue is currently recruiting for:
Senior Manager, Influencer Marketing Baby - Essential Health (EH)
Who we are
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here.
Role reports to:
Senior Marketing Director, Baby EH.
Location:
Skillman, NJ. Kenvue's corporate headquarters is currently located in Skillman NJ, but is scheduled to move to Summit, NJ in or around early 2025.
Travel %:
10%
Pay: $113,000 - $195,500
What you will do
We are looking for a talent to join the EH Global Brand Team based in Summit, USA/Skillman USA, as Senior Marketing Manager, Influencer Marketing Baby - EH. The Marketing Manager Influencer Marketing will deliver toolkits and guidance based on the global strategy for Influencer Marketing for Johnson's Baby. The Marketing Manager will coordinate with other Regions and BMCs to deliver the 3YOP Influencer Strategy to realize the extraordinary power of everyday care through the Johnson's Baby global brand tables with strong outside in focus. The Marketing Manager will work with a cross-functional team of R&D, supply chain, packaging engineering, Design, and marketing leads to develop influencer marketing plans based on consumer, category, and competitive data and insights.
This position reports into the Senior Marketing Director, Baby EH.
Key Responsibilities
Brand & connections excellence :
Delivers global Influencer Marketing brand toolkits that meet and advance the category prototype for their priority Region/BMC and are ready for rapid deployment globally, with limited shaping and transcreation. Works in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.• Delivers winning brand building plans through strong collaboration with the other Regions and BMCs to address meaningful opportunities and threats as they arise.
• Develops and ensures the implementation of, consistent and aligned comms, content, playbooks (Focusing on Influencer) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
• Advances Science of Brand Building capabilities in Kenvue making it a strong organizational muscle.
Leadership foundations
:
• Ensure strong collaboration & participation in Project Meetings as part of the aligned cadence.
• Works closely with the Regional and local BMCs markets' teams to understand consumer insights and challenges, the go to market and the trends to deliver the best long-term plans for the brand.
• Always put consumer first to unleash the best insights to drive brand performance.
Innovation and portfolio excellence
• Helps to delivers a consistent and distinctive innovation pipeline that meet and advances the category prototype in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.
• Works closely with the Regional and local BMCs markets' teams to delivers the brand pipeline ensuring sufficiency and freshness needs met for the BMCs.
• Delivers winning innovation launches plans through strong collaboration with the Segment Leaders and BMCs based on consumer needs. Develops and ensures the implementation of consistent and aligned innovations together with launch playbooks: content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
Putting our people first
:
Brings the Kenvue Promise to life.• Lives the Kenvue values and behaviours.
What we are looking for
Required Qualifications
A minimum of a Bachelor's Degree or the equivalent• A minimum of 8 years of Progressive experience executing successful brand strategies, innovation, and operations
• Experience and Expertise on Influencer Marketing in global FMCG or equivalent is a must
• Experience in executing in a similar integrated brand leadership role within a consumer-packaged goods organization, preferably with a breadth of functional and/or industry experience.
• Experience working in a global capacity & collaborating with regional teams.
• Evidence of leading & growing a large global brand with meaningful sales outside of US. Strong track record of success working with local markets, preferable clout in NA &/or AP
Evidence of having worked in a complex/multi-factorial environment + making the complex simple.Experience in working on Influencer Marketing with successExperience in working with global E2E cross functional teams.Demonstrated business and cultural understanding of the local markets/regions we anticipate will fuel growth + experience working with and managing global teams.Demonstrated experience managing E2E innovation processes and global pipeline development (including creation of breakthrough and/or disruptive innovation) resulting in sustained global brand growth.Proven experience in managing the complexity of working across numerous time zones, influencing senior level stakeholders, and managing & inspiring team members across various levels who are not direct reports.Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required.Experience working with Legal, Regulatory, and global partners is preferred.Desired Qualifications
Experience working with Legal, Regulatory, and global partners is preferred.What's in it for you
Annual base salary for new hires in this position ranges from
$113,000
to
$195,500.
This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.Competitive Total Rewards Package*Paid Company Holidays, Paid Vacation, Volunteer Time & More!Learning & Development OpportunitiesEmployee Resource GroupsThis list could vary based on location/region
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other legally protected characteristic, and will not be discriminated against on the basis of disability
#LI-SR1
Senior Manager, Influencer Marketing Baby - Essential Health (EH)
Who we are
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here.
Role reports to:
Senior Marketing Director, Baby EH.
Location:
Skillman, NJ. Kenvue's corporate headquarters is currently located in Skillman NJ, but is scheduled to move to Summit, NJ in or around early 2025.
Travel %:
10%
Pay: $113,000 - $195,500
What you will do
We are looking for a talent to join the EH Global Brand Team based in Summit, USA/Skillman USA, as Senior Marketing Manager, Influencer Marketing Baby - EH. The Marketing Manager Influencer Marketing will deliver toolkits and guidance based on the global strategy for Influencer Marketing for Johnson's Baby. The Marketing Manager will coordinate with other Regions and BMCs to deliver the 3YOP Influencer Strategy to realize the extraordinary power of everyday care through the Johnson's Baby global brand tables with strong outside in focus. The Marketing Manager will work with a cross-functional team of R&D, supply chain, packaging engineering, Design, and marketing leads to develop influencer marketing plans based on consumer, category, and competitive data and insights.
This position reports into the Senior Marketing Director, Baby EH.
Key Responsibilities
Brand & connections excellence :
Delivers global Influencer Marketing brand toolkits that meet and advance the category prototype for their priority Region/BMC and are ready for rapid deployment globally, with limited shaping and transcreation. Works in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.• Delivers winning brand building plans through strong collaboration with the other Regions and BMCs to address meaningful opportunities and threats as they arise.
• Develops and ensures the implementation of, consistent and aligned comms, content, playbooks (Focusing on Influencer) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
• Advances Science of Brand Building capabilities in Kenvue making it a strong organizational muscle.
Leadership foundations
:
• Ensure strong collaboration & participation in Project Meetings as part of the aligned cadence.
• Works closely with the Regional and local BMCs markets' teams to understand consumer insights and challenges, the go to market and the trends to deliver the best long-term plans for the brand.
• Always put consumer first to unleash the best insights to drive brand performance.
Innovation and portfolio excellence
• Helps to delivers a consistent and distinctive innovation pipeline that meet and advances the category prototype in close collaboration with key functions in Kenvue, especially the Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.
• Works closely with the Regional and local BMCs markets' teams to delivers the brand pipeline ensuring sufficiency and freshness needs met for the BMCs.
• Delivers winning innovation launches plans through strong collaboration with the Segment Leaders and BMCs based on consumer needs. Develops and ensures the implementation of consistent and aligned innovations together with launch playbooks: content, playbooks (Influencer/HCP/Shopper) consistent with SOBG principles. Delivers through the BMCs and rolls out to rest of world through the deployment teams.
Putting our people first
:
Brings the Kenvue Promise to life.• Lives the Kenvue values and behaviours.
What we are looking for
Required Qualifications
A minimum of a Bachelor's Degree or the equivalent• A minimum of 8 years of Progressive experience executing successful brand strategies, innovation, and operations
• Experience and Expertise on Influencer Marketing in global FMCG or equivalent is a must
• Experience in executing in a similar integrated brand leadership role within a consumer-packaged goods organization, preferably with a breadth of functional and/or industry experience.
• Experience working in a global capacity & collaborating with regional teams.
• Evidence of leading & growing a large global brand with meaningful sales outside of US. Strong track record of success working with local markets, preferable clout in NA &/or AP
Evidence of having worked in a complex/multi-factorial environment + making the complex simple.Experience in working on Influencer Marketing with successExperience in working with global E2E cross functional teams.Demonstrated business and cultural understanding of the local markets/regions we anticipate will fuel growth + experience working with and managing global teams.Demonstrated experience managing E2E innovation processes and global pipeline development (including creation of breakthrough and/or disruptive innovation) resulting in sustained global brand growth.Proven experience in managing the complexity of working across numerous time zones, influencing senior level stakeholders, and managing & inspiring team members across various levels who are not direct reports.Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required.Experience working with Legal, Regulatory, and global partners is preferred.Desired Qualifications
Experience working with Legal, Regulatory, and global partners is preferred.What's in it for you
Annual base salary for new hires in this position ranges from
$113,000
to
$195,500.
This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.Competitive Total Rewards Package*Paid Company Holidays, Paid Vacation, Volunteer Time & More!Learning & Development OpportunitiesEmployee Resource GroupsThis list could vary based on location/region
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other legally protected characteristic, and will not be discriminated against on the basis of disability
#LI-SR1