SOCIAL MEDIA MANAGER

Job DescriptionThe Fire Department of the City of New York (FDNY) is the largest Fire Department in the United States and universally is recognized as the world's busiest and most highly skilled emergency response agency. The Department's main goal is to provide fire protection, emergency medical care, and other critical public safety services to residents and visitors in the five boroughs. FDNY members are sworn to serve and protect life and property and the Department works to continually educate the public in fire, life safety and disaster preparedness, along with enforcing public safety codes. Since its inception in 1865, FDNY has helped lead efforts to make New York the safest big city in the nation. This accomplishment requires a steadfast and daily commitment to maintaining the Department's core values.Fire Department, City of New York (FDNY), seeks a full-time social media Director in the Bureau of Public Information. Reporting directly to the Deputy Commissioner for Public Information, the successful candidate will be responsible for FDNY's strategic social media initiatives and the day-to-day oversight of all FDNY social media sites. Duties include: Serve as gatekeeper of important communication with the public that utilizes social media channels to receive, monitor and engage in interactive communications with the FDNY. Responsible for all agency messaging and postings (textual, photographic, video) appearing on all social media channels to improve public interest, knowledge and perception of the FDNY and its employees, role and mission. Communicate directly with the public during citywide emergencies and times of crisis. Travel frequently to offsite events in order to disseminate information in real-time. Coordinate live video streaming of FDNY ceremonies and events. Implement strategies to effectively leverage Department messaging and communications in a rapidly growing, fast-paced and influential environment. Oversee content creation for social media, including developing new and innovative communication with the followers and the overall public. Oversee management of the Department social media, including related to recruitment for Firefighter and EMS job titles. Work closely with city agencies to coordinate the use of social media messaging, especially during emergencies, terrorist attacks, and natural disasters. Responsible for the development of the FDNY's social media usage policy for employees, and for updating these guidelines as needed. Develop/analyze metrics used to evaluate social media usage and develop new communications tools for the public. Create informational training sessions for presentation to executive staff and other groups within FDNY. Supervise a team of social media coordinators/managers.QualificationsAT THE AGENCYS DISCRETION.Additional InformationThe City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.