Stellar
Director of Product Marketing
Stellar, San Francisco, California, United States, 94199
Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.The Director of Product and Ecosystem Marketing at SDF will lead the strategic direction and execution of product marketing initiatives to drive adoption and growth of the Stellar network, as well as enabling and supporting the marketing activities of companies which have built on Stellar by issuing marketing grants from the Stellar User Acquisition Fund . This role requires a strategic leader who can bridge the gap between product and marketing to effectively communicate the value propositions of Stellar. The Director of Product Marketing (and their current team) will work closely with cross-functional teams, including Product, Partnerships and other teams within Marketing, to craft compelling narratives and go-to-market strategies that resonate with target audiences.In this role, you will:Develop and lead the product marketing strategy for the Stellar network and SDF’s products and solutions, ensuring alignment with overall business objectives and market opportunities.Play a vital, contributing role in SDF’s overall marketing strategy and planning efforts.Manage and grow a team of product marketers, ensuring their engagement and strong cross-functional collaborationLead the design and execution of comprehensive go-to-market plans for new product launches and feature updates, including market analysis, positioning and messaging.Drive market research and competitive analysis to identify trends, ecosystem needs, and opportunities to inform product development, marketing and communication strategies.Oversee creation of compelling and differentiated product positioning and messaging that resonates with target audiences, including developers, entrepreneurs and enterprise businesses.Manage the team’s creation of high-quality marketing materials, including case studies (written, video), blog posts, website content, presentations, content for industry events and collateral.Identify trends, opportunities for testing, and measure results. Report campaign findings and make recommendations for optimization.Own and oversee SDF’s Marketing Grant program, including identifying companies in need of marketing support, working with ecosystem companies directly to determine/assess their internal marketing capabilities, pitching and gaining approval of marketing grants within SDF, working with grant recipients to monitor ongoing marketing performance, ensuring the effort is driving meaningful transactions on the Stellar network.Identify key projects in the Stellar ecosystem and create co-marketing plans/strategies to highlight their use cases.You have:8+ years of experience in product marketing, including leading product marketing within an organization.Experience in the web3/blockchain, Fintech and/or B2B spaceProven track record of leading, mentoring and growing high-performing marketing teams to launch and scale technology productsDemonstrated success in working collaboratively with cross-functional teams to drive alignment and achieve business goals.Strong strategic thinking and the ability to develop and execute comprehensive marketing planning.Exceptional written and verbal communication skills with the ability to create compelling narratives and presentations.Market Analytics/Insights: Experience with market research, competitive analysis, and customer insights to drive data-driven strategy.Technical Acumen: Ability to understand and effectively communicate complex technical concepts to both technical and non-technical audiences.Comprehensive understanding of user journeys and product sales/integration lifecyclesAdaptability: Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously.Passion for Blockchain: Genuine passion for blockchain technology and its potential to transform the financial system.We offer competitive pay with a base salary range for this position of $200,000 - $230,000 depending on job-related knowledge, skills, experience, and location. In addition, we offer lumen-denominated grants along with the following perks and benefits:Competitive health, dental & vision coverage with most plans covered at 100% for the employee + any dependantsFlexible time off + 15 company holidays including a company-wide holiday breakUp to 12 weeks of paid parental leave for both non-birthing and birthing parents, as well as up to 14 weeks of paid pregnancy leave for birthing parentsGym reimbursement ($80 per month)Life & ADD (up to $50K)Short & Long term disability401K with 4% matchHealth & Dependent Care FSA AccountsCommuter benefits with $250/month employer contributionHealth Savings Account (HSA) with monthly employer contributionFamily building benefits through KindbodyL&D budget of $1,500/yearDaily lunch and snacks in officeCompany retreatsStellar is more than a blockchain. Powered by a decentralized, fast, scalable, and uniquely sustainable network made for financial products and services and a thriving and passionate ecosystem that includes a non-profit organization driven by a mission, Stellar is paving the path to unlock the world’s economic potential through blockchain technology. Built with speed and low costs in mind, the Stellar network provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility. Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves the ecosystem of NGOs, corporations, universities, small businesses, governments, and solo entrepreneurs building on the Stellar network through tooling, funding and strategic collaborations. Together, Stellar is where blockchain meets the real world.
About the Stellar Development FoundationThe Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting changemakers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.We look forward to hearing from you!Privacy PolicyBy submitting your application, you are agreeing to our use and processing of your data in accordance with our Privacy Policy .SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.Accepted file types: pdf, doc, docx, txt, rtfAccepted file types: pdf, doc, docx, txt, rtfLinkedIn ProfileWebsiteThis role requires working from either our San Francisco or New York office on a hybrid model averaging 3 days per week in the office with flexibility on exact days. Does this arrangement work for you? *Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.As set forth in Stellar Development Foundation’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.Select...Voluntary Self-Identification of Disability
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Ready to make your application Please do read through the description at least once before clicking on Apply.Why are you being asked to complete this form?We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .How do you know if you have a disability?
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About the Stellar Development FoundationThe Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting changemakers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.We look forward to hearing from you!Privacy PolicyBy submitting your application, you are agreeing to our use and processing of your data in accordance with our Privacy Policy .SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.Accepted file types: pdf, doc, docx, txt, rtfAccepted file types: pdf, doc, docx, txt, rtfLinkedIn ProfileWebsiteThis role requires working from either our San Francisco or New York office on a hybrid model averaging 3 days per week in the office with flexibility on exact days. Does this arrangement work for you? *Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.As set forth in Stellar Development Foundation’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.Select...Voluntary Self-Identification of Disability
Form CC-305Page 1 of 1OMB Control Number 1250-0005Expires 04/30/2026Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026
Ready to make your application Please do read through the description at least once before clicking on Apply.Why are you being asked to complete this form?We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to:Alcohol or other substance use disorder (not currently using drugs illegally)Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDSBlind or low visionCancer (past or present)Cardiovascular or heart diseaseCeliac diseaseCerebral palsyDeaf or serious difficulty hearingDiabetesDisfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disordersEpilepsy or other seizure disorderGastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndromeIntellectual or developmental disabilityMental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSDMissing limbs or partially missing limbsMobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supportsNervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilitiesPartial or complete paralysis (any cause)Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysemaShort stature (dwarfism)Traumatic brain injuryDisability Status Select...
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