AbbVie
Associate Director, Market Access Marketing - BOTOX
AbbVie, Irvine, California, United States, 92713
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Job Description
Responsible for driving market access marketing and pricing strategy for BOTOX across all payer channels (e.g. Commercial, Medicare, Medicaid, and VA). This individual will be required to effectively orchestrate communication and alignment across US Market Access channel teams as well as serve as the subject matter expert for the BOTOX Integrated Brand Team. Leverage data, analytic and strong strategic mind-set in all aspects of running the marketing component of the Migraine and Urology business. Provides positive leadership and influences cultural alignment with US Market Access’ ambitious cultural vision.
Major responsibilities include (but are not limited to):
Develop payer positioning and pricing strategy for migraine and urology across all payer channels for highly competitive inline asset.
Formulate and adjust Market Access business plans and actions to achieve Migraine and Urology Franchise business and financial market access objectives and goals.
Ensure Market Access strategic alignment and business priorities.
Lead Payer Value Propositions throughout the brand lifecycle by collaborative leadership on HEOR and RWE needs, gaps, and priorities.
Proactively monitor and engage on government and/or payer policy that has the potential to affect access to AbbVie’s Migraine and Urology franchise.
Focus on and triangulate market dynamics, constituents’ needs, and business priorities to determine best, market-advantaged course of action.
This individual will effectively orchestrate communication and drive strategic alignment across multiple stakeholders and leadership teams such as the Market Access Leadership Team, Brand Team, Account Management teams, and across multiple HEOR, MOSL, Medical, Reimbursement Advisor Teams, MABI, Finance, Sales, and Government Affairs/Advocacy teams.
Encouraging and demonstrating an enterprise approach through best practice curiosity, learning, and sharing
The person will demonstrate a “One AbbVie” mindset and perspective in all strategies.
Qualifications
Requirements
Bachelor’s Degree required
Demonstrated team leadership
Market Access and Marketing experience preferred
Strong knowledge of Health Economics, and Real World Evidence
Customer centric mindset
Strong communication skills
Demonstrated cross-functional experience
Understanding of reimbursement, payer environment, environmental risks and National Account customers valued.
Experience in multiple channels and reimbursement modalities valued: buy and bill, retail, specialty, institutional and government
Positive, solutions-oriented attitude
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status. US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Job Description
Responsible for driving market access marketing and pricing strategy for BOTOX across all payer channels (e.g. Commercial, Medicare, Medicaid, and VA). This individual will be required to effectively orchestrate communication and alignment across US Market Access channel teams as well as serve as the subject matter expert for the BOTOX Integrated Brand Team. Leverage data, analytic and strong strategic mind-set in all aspects of running the marketing component of the Migraine and Urology business. Provides positive leadership and influences cultural alignment with US Market Access’ ambitious cultural vision.
Major responsibilities include (but are not limited to):
Develop payer positioning and pricing strategy for migraine and urology across all payer channels for highly competitive inline asset.
Formulate and adjust Market Access business plans and actions to achieve Migraine and Urology Franchise business and financial market access objectives and goals.
Ensure Market Access strategic alignment and business priorities.
Lead Payer Value Propositions throughout the brand lifecycle by collaborative leadership on HEOR and RWE needs, gaps, and priorities.
Proactively monitor and engage on government and/or payer policy that has the potential to affect access to AbbVie’s Migraine and Urology franchise.
Focus on and triangulate market dynamics, constituents’ needs, and business priorities to determine best, market-advantaged course of action.
This individual will effectively orchestrate communication and drive strategic alignment across multiple stakeholders and leadership teams such as the Market Access Leadership Team, Brand Team, Account Management teams, and across multiple HEOR, MOSL, Medical, Reimbursement Advisor Teams, MABI, Finance, Sales, and Government Affairs/Advocacy teams.
Encouraging and demonstrating an enterprise approach through best practice curiosity, learning, and sharing
The person will demonstrate a “One AbbVie” mindset and perspective in all strategies.
Qualifications
Requirements
Bachelor’s Degree required
Demonstrated team leadership
Market Access and Marketing experience preferred
Strong knowledge of Health Economics, and Real World Evidence
Customer centric mindset
Strong communication skills
Demonstrated cross-functional experience
Understanding of reimbursement, payer environment, environmental risks and National Account customers valued.
Experience in multiple channels and reimbursement modalities valued: buy and bill, retail, specialty, institutional and government
Positive, solutions-oriented attitude
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status. US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html