Amazon
Senior Product Marketing Manager, AWS Storage
Amazon, Seattle, Washington, us, 98127
Description
The AWS Cloud Storage Product Marketing team is hiring a product marketing lead to drive cloud storage marketing strategy, messaging, positioning, and content generation across builder and buyer personas. In this role, you will start backwards from the customer to develop compelling, strategic narratives to increase awareness and adoption of a variety of cloud services.
You will have proven product marketing experience at a storage vendor, public cloud or SaaS company, or across early- and mid-stage tech businesses.
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.
We are open to hiring candidates to work in our offices in Seattle, WA or Boston, MA USA only. Relocation assistance offered from within the U.S. only.
Key job responsibilities
• Own messaging and position of key strategic AWS storage services
• Collaborate with AWS product and engineering teams to distill key functionality and benefits of major launches into product marketing messages.
• Engage with AWS field and digital marketing teams to identify and integrate joint messaging and content into lead generation, customer engagement, and product adoption focused marketing programs.
• Craft & develop compelling audience-specific messages as well as presentations, customer success stories, and videos.
• Work with sales to ready our general and specialized sales teams on our joint value propositions and messaging.
• Craft and develop compelling audience and initiative specific messages and tools (product videos, collateral specific to different audiences or campaigns, demos, presentations, how to guides, etc.)
• Test and refine new marketing approaches and channels to reach and engage key audiences
• Execute on breakthrough product launches
A day in the life
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with their data on AWS. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day.
We all work together and pick each other up when workloads shift. This helps us manage workloads and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional marketing programs
Experience leading go-to-market for consumer software or hardware product launches
Experience with customer segmentation, profiling, and targeting
Cloud storage or on-premises storage product marketing expertise
Preferred Qualifications
Bachelor's degree in marketing, communications, business, or equivalent
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
The AWS Cloud Storage Product Marketing team is hiring a product marketing lead to drive cloud storage marketing strategy, messaging, positioning, and content generation across builder and buyer personas. In this role, you will start backwards from the customer to develop compelling, strategic narratives to increase awareness and adoption of a variety of cloud services.
You will have proven product marketing experience at a storage vendor, public cloud or SaaS company, or across early- and mid-stage tech businesses.
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.
We are open to hiring candidates to work in our offices in Seattle, WA or Boston, MA USA only. Relocation assistance offered from within the U.S. only.
Key job responsibilities
• Own messaging and position of key strategic AWS storage services
• Collaborate with AWS product and engineering teams to distill key functionality and benefits of major launches into product marketing messages.
• Engage with AWS field and digital marketing teams to identify and integrate joint messaging and content into lead generation, customer engagement, and product adoption focused marketing programs.
• Craft & develop compelling audience-specific messages as well as presentations, customer success stories, and videos.
• Work with sales to ready our general and specialized sales teams on our joint value propositions and messaging.
• Craft and develop compelling audience and initiative specific messages and tools (product videos, collateral specific to different audiences or campaigns, demos, presentations, how to guides, etc.)
• Test and refine new marketing approaches and channels to reach and engage key audiences
• Execute on breakthrough product launches
A day in the life
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with their data on AWS. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day.
We all work together and pick each other up when workloads shift. This helps us manage workloads and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional marketing programs
Experience leading go-to-market for consumer software or hardware product launches
Experience with customer segmentation, profiling, and targeting
Cloud storage or on-premises storage product marketing expertise
Preferred Qualifications
Bachelor's degree in marketing, communications, business, or equivalent
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.