WillScot Mobile Mini Holdings Corp.
Field Marketing Manager
WillScot Mobile Mini Holdings Corp., Phoenix, Arizona, United States, 85003
Field Marketing Manager
Date: Aug 5, 2024
Location:
Phoenix, AZ, US, 85008
Company: WillScot
Req ID: 51887
At WillScot (NASDAQ WSC (https://www.nasdaq.com/market-activity/stocks/wsc) ), our 4000+ people are at the heart of everything we do. In addition to providing industry-leading pay and benefits, we provide opportunities for development and upward mobility, while investing in the communities we serve. We are the undisputed leader in providing innovative flexible workspace and portable storage solutions, serving an incredible range of customers across all industries from 240+ locations across the United States, Canada, and Mexico.
Our values are our foundation. We constantly strive to diversify our teams to ensure we have the best and brightest talent. We’re deeply committed to creating an inclusive and equitable workplace where each person can contribute while being their authentic self. For more about WillScot and who we are,click here (https://careers.willscot-mobilemini.com/content/Stronger-Together/?locale=en_US) . Build your future with us!
ABOUT THE JOB:
The Marketing Manager, Enterprise Accounts will serve as the primary Marketing liaison to our divisions, regions, branches, and central sales teams. In this role, you will partner closely with divisional, regional, branch, and vertical business leaders to develop and execute omni-channel marketing campaigns that drive growth targets and significantly contribute to pipeline generation. Your efforts will directly impact our market presence and strengthen WillScot's brand within the industry.
As a key player in our marketing strategy, you will also lead our vertical marketing initiatives, positioning WillScot in strategic growth areas and ensuring our offerings resonate with targeted markets. This role combines strategic thinking, creative content development, and cross-functional collaboration, providing an exciting opportunity to make a tangible impact on our company's success.
This version emphasizes the role’s strategic importance and the opportunity for impact, which can attract top talent by clearly articulating what the job entails and how it fits into the company's broader goals. It also subtly highlights the collaborative nature and leadership opportunities within the role.
KEY RESPONSIBILITIES OF THIS ROLE INCLUDE:
Strategic Collaboration:
Partner with Sales, Strategy, Operations, and other key stakeholders to design and implement omni-channel marketing plans that are pivotal to achieving company and divisional goals.
Leadership in Content Development:
Spearhead the creation and continuous improvement of vertical-specific content, ensuring it resonates across the organization. Lead the feedback loop process to enhance content effectiveness.
Execution of Strategic Marketing Programs:
Collaborate with business units and functions to design and implement marketing programs that elevate brand recognition, generate demand, and foster customer preference in strategic verticals.
Client-Centric Content Creation:
Work with internal teams and external agencies to craft high-impact, client-facing marketing content that drives engagement and results.
Data-Driven Optimization:
Partner with Operations and Analytics teams to evaluate marketing performance, utilizing insights to refine and optimize strategies for maximum effectiveness.
Project Leadership:
Manage project timelines and budgets with precision, ensuring the successful and cost-effective execution of marketing initiatives.
Innovation and Growth:
Leverage cutting-edge marketing tools and techniques, and contribute to a culture that values innovation and continuous improvement.
Impactful Leadership:
Take ownership of marketing initiatives with the autonomy to innovate and influence outcomes, contributing directly to the company’s strategic success.
IDEAL CANDIDATES HAVE EXPERIENCE WITH:
Educational Background:
Bachelor's Degree in Marketing, Digital Marketing, Marketing Communications, or a related field is preferred. Equivalent experience in relevant marketing roles will also be considered.
Experience:
5+ years of experience in strategic content development, as well as in the creation, execution, and optimization of marketing campaigns.
Proven ability to create industry-specific or use-case-specific content by synthesizing insights from various stakeholders and sources.
Demonstrated success in partnering with business leadership to translate objectives into omni-channel marketing campaigns that drive brand recognition and demand generation.
Experience in analyzing campaign performance and optimizing marketing strategies to achieve measurable results.
Skills and Competencies:
Strong writing and content creation skills, with an ability to produce compelling and effective marketing materials.
Effective time management and the ability to thrive in an autonomous work environment.
Ability to engage effectively in a matrixed organization, working collaboratively across departments to achieve shared goals.
A growth mindset, with a commitment to continuous learning, adaptability, and innovation.
Disclaimer: This posting describes the general nature and level of work performed and does not represent an exhaustive list of responsibilities, duties, or skills required. Collaboration and teamwork drive our success. Team members may be required to perform duties outside normal responsibilities from time to time as needed.
WillScot provides equal employment opportunities to employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
WillScot embraces diversity and is committed to equal opportunity in all aspects of employment, including recruiting, hiring, promotion, termination, leaves of absence, compensation, and training. We are focused on building teams that include a variety of backgrounds, lived experiences, and skills. The more inclusive we are, the stronger we will be!
Nearest Major Market:
Phoenix
Job Segment:
Outside Sales, Manager, Sales, Management
Date: Aug 5, 2024
Location:
Phoenix, AZ, US, 85008
Company: WillScot
Req ID: 51887
At WillScot (NASDAQ WSC (https://www.nasdaq.com/market-activity/stocks/wsc) ), our 4000+ people are at the heart of everything we do. In addition to providing industry-leading pay and benefits, we provide opportunities for development and upward mobility, while investing in the communities we serve. We are the undisputed leader in providing innovative flexible workspace and portable storage solutions, serving an incredible range of customers across all industries from 240+ locations across the United States, Canada, and Mexico.
Our values are our foundation. We constantly strive to diversify our teams to ensure we have the best and brightest talent. We’re deeply committed to creating an inclusive and equitable workplace where each person can contribute while being their authentic self. For more about WillScot and who we are,click here (https://careers.willscot-mobilemini.com/content/Stronger-Together/?locale=en_US) . Build your future with us!
ABOUT THE JOB:
The Marketing Manager, Enterprise Accounts will serve as the primary Marketing liaison to our divisions, regions, branches, and central sales teams. In this role, you will partner closely with divisional, regional, branch, and vertical business leaders to develop and execute omni-channel marketing campaigns that drive growth targets and significantly contribute to pipeline generation. Your efforts will directly impact our market presence and strengthen WillScot's brand within the industry.
As a key player in our marketing strategy, you will also lead our vertical marketing initiatives, positioning WillScot in strategic growth areas and ensuring our offerings resonate with targeted markets. This role combines strategic thinking, creative content development, and cross-functional collaboration, providing an exciting opportunity to make a tangible impact on our company's success.
This version emphasizes the role’s strategic importance and the opportunity for impact, which can attract top talent by clearly articulating what the job entails and how it fits into the company's broader goals. It also subtly highlights the collaborative nature and leadership opportunities within the role.
KEY RESPONSIBILITIES OF THIS ROLE INCLUDE:
Strategic Collaboration:
Partner with Sales, Strategy, Operations, and other key stakeholders to design and implement omni-channel marketing plans that are pivotal to achieving company and divisional goals.
Leadership in Content Development:
Spearhead the creation and continuous improvement of vertical-specific content, ensuring it resonates across the organization. Lead the feedback loop process to enhance content effectiveness.
Execution of Strategic Marketing Programs:
Collaborate with business units and functions to design and implement marketing programs that elevate brand recognition, generate demand, and foster customer preference in strategic verticals.
Client-Centric Content Creation:
Work with internal teams and external agencies to craft high-impact, client-facing marketing content that drives engagement and results.
Data-Driven Optimization:
Partner with Operations and Analytics teams to evaluate marketing performance, utilizing insights to refine and optimize strategies for maximum effectiveness.
Project Leadership:
Manage project timelines and budgets with precision, ensuring the successful and cost-effective execution of marketing initiatives.
Innovation and Growth:
Leverage cutting-edge marketing tools and techniques, and contribute to a culture that values innovation and continuous improvement.
Impactful Leadership:
Take ownership of marketing initiatives with the autonomy to innovate and influence outcomes, contributing directly to the company’s strategic success.
IDEAL CANDIDATES HAVE EXPERIENCE WITH:
Educational Background:
Bachelor's Degree in Marketing, Digital Marketing, Marketing Communications, or a related field is preferred. Equivalent experience in relevant marketing roles will also be considered.
Experience:
5+ years of experience in strategic content development, as well as in the creation, execution, and optimization of marketing campaigns.
Proven ability to create industry-specific or use-case-specific content by synthesizing insights from various stakeholders and sources.
Demonstrated success in partnering with business leadership to translate objectives into omni-channel marketing campaigns that drive brand recognition and demand generation.
Experience in analyzing campaign performance and optimizing marketing strategies to achieve measurable results.
Skills and Competencies:
Strong writing and content creation skills, with an ability to produce compelling and effective marketing materials.
Effective time management and the ability to thrive in an autonomous work environment.
Ability to engage effectively in a matrixed organization, working collaboratively across departments to achieve shared goals.
A growth mindset, with a commitment to continuous learning, adaptability, and innovation.
Disclaimer: This posting describes the general nature and level of work performed and does not represent an exhaustive list of responsibilities, duties, or skills required. Collaboration and teamwork drive our success. Team members may be required to perform duties outside normal responsibilities from time to time as needed.
WillScot provides equal employment opportunities to employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
WillScot embraces diversity and is committed to equal opportunity in all aspects of employment, including recruiting, hiring, promotion, termination, leaves of absence, compensation, and training. We are focused on building teams that include a variety of backgrounds, lived experiences, and skills. The more inclusive we are, the stronger we will be!
Nearest Major Market:
Phoenix
Job Segment:
Outside Sales, Manager, Sales, Management