Cynosure
Customer Marketing Specialist - AMPS
Cynosure, Westford, Massachusetts, us, 01886
Cynosure is well positioned competitively to lead and transform the medical aesthetics industry. We are guided by our belief that this is a purpose-driven business, which improves patient's lives and improves practitioner's livelihoods.
We are passionate about driving a healthy and growing medical aesthetics industry with leading-edge marketing which inspires consumers to engage in medical aesthetics.We are the leader in science-based technology which elevates the standard of care for consumers.We are relentlessly focused on being the undisputed innovation leader, addressing the growing demand for consumer treatments across all demographics.We are committed to building and strengthening our unmatched global footprint, with direct employees on five continents and in 15 countries and growing, and distributor partners serving over 130 countries.We put our people first and believe personal development drives business development.We love our customers and strive give them the leading-edge technology, service, marketing support and clinical education to improve their patient's outcomes and to improve their livelihoods.At Cynosure, we look for people who make an impact and encourage everyone to lead, create, and add value. In turn, we invest in our team to grow people's careers and build upon our high-performance and culture-oriented organization. We work together as one team, winning together.
As we grow our global team, there is no better time to join us. As a market leader in medical aesthetics, Cynosure has over 25 years developing, manufacturing, and marketing products for dermatologists, plastic surgeons, medical spas, and healthcare practitioners. With the aesthetic industry's most comprehensive product portfolio, our offerings span several categories including skin revitalization, body contouring, hair removal, and women's health.
Our mission is to set Cynosure customers up for success shaping future leaders of the aesthetics industry and helping everyone who uses our technologies discover their version of beautiful.
Learn more about us by following our LinkedIn and Instagram sites and please visit us at www.Cynosure.com.
Job Summary
Responsible for
Amplified Marketing Practice Support
across Central & Eastern US regions. Build customer relationships, advise customers on successful marketing practices, and work directly with the sales and marketing teams to support the customer in growing their practice. This position will be the primary post-sale marketing contact between Cynosure Lutronic and customers.
Essential Duties and Responsibilities
The incumbent may be required to perform other function-related activities beyond those listed below based on business needs.
Manage the onboarding process for all new customers, by acting as the primary point-of-contact and familiarizing them with all available resources.Evaluate customer marketing activities and challenges and provide strategic optimization recommendations.Introduce marketing opportunities and provide strategic direction designed to drive sales and increase patient loyalty.Deliver defined customer engagement and marketing content through an established nurture track via proactive outbound phone calls, email communication, and scheduled check-ins.Train customers on the AMPS online portal, and assist with administrative needs (password resets, webstore access, etc.)Design and develop personalized creative assets using Adobe creative suite (PDF editor, photoshop, etc.) based on requests from customers and Cynosure Lutronic sales partners.Coordinate with and direct third-party partners to provide added value to customers.Monitor, analyze, and report on program metrics to continually create program initiatives ensuring customer business objectives are met.Act as Cynosure Lutronic point of contact for complaints, arbitrating disputes, and resolving grievances with customers in relation to marketing services provided.Support to the Sales team by providing account insights and offering best-in-class service to ensure their client's needs are met.Qualifications
Education
BS/BA Degree in Marketing or Communications - preferred, but not requiredExperience
1 to 2 years of experience in aesthetic practice Marketing, Consumer Marketing, Product Marketing, or Digital MarketingSkills
Customer Service experienceOrganized with attention to detail and a sense of urgencyBasic understanding of marketing tacticsCollaborative cross-functional partnershipHighly proficient in phone and/or video etiquetteMicrosoft Office (Word, Excel, and PowerPoint)SalesForce experience - preferred, but not requiredBasic graphic design (Adobe creative suite) preferredCommunication and presentation skills (including virtual)Demonstrate good independent judgment and discretionComfortable with making decisions and flexible to changing needsProven creative talent and originalityProblem-solvingData-driven and analyticalAbility to multi-task and perform effectively under pressureFlexible and adaptable to changeAbility to learn and assimilate information quickly
Cynosure is an Equal Opportunity Employer - Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran
We are passionate about driving a healthy and growing medical aesthetics industry with leading-edge marketing which inspires consumers to engage in medical aesthetics.We are the leader in science-based technology which elevates the standard of care for consumers.We are relentlessly focused on being the undisputed innovation leader, addressing the growing demand for consumer treatments across all demographics.We are committed to building and strengthening our unmatched global footprint, with direct employees on five continents and in 15 countries and growing, and distributor partners serving over 130 countries.We put our people first and believe personal development drives business development.We love our customers and strive give them the leading-edge technology, service, marketing support and clinical education to improve their patient's outcomes and to improve their livelihoods.At Cynosure, we look for people who make an impact and encourage everyone to lead, create, and add value. In turn, we invest in our team to grow people's careers and build upon our high-performance and culture-oriented organization. We work together as one team, winning together.
As we grow our global team, there is no better time to join us. As a market leader in medical aesthetics, Cynosure has over 25 years developing, manufacturing, and marketing products for dermatologists, plastic surgeons, medical spas, and healthcare practitioners. With the aesthetic industry's most comprehensive product portfolio, our offerings span several categories including skin revitalization, body contouring, hair removal, and women's health.
Our mission is to set Cynosure customers up for success shaping future leaders of the aesthetics industry and helping everyone who uses our technologies discover their version of beautiful.
Learn more about us by following our LinkedIn and Instagram sites and please visit us at www.Cynosure.com.
Job Summary
Responsible for
Amplified Marketing Practice Support
across Central & Eastern US regions. Build customer relationships, advise customers on successful marketing practices, and work directly with the sales and marketing teams to support the customer in growing their practice. This position will be the primary post-sale marketing contact between Cynosure Lutronic and customers.
Essential Duties and Responsibilities
The incumbent may be required to perform other function-related activities beyond those listed below based on business needs.
Manage the onboarding process for all new customers, by acting as the primary point-of-contact and familiarizing them with all available resources.Evaluate customer marketing activities and challenges and provide strategic optimization recommendations.Introduce marketing opportunities and provide strategic direction designed to drive sales and increase patient loyalty.Deliver defined customer engagement and marketing content through an established nurture track via proactive outbound phone calls, email communication, and scheduled check-ins.Train customers on the AMPS online portal, and assist with administrative needs (password resets, webstore access, etc.)Design and develop personalized creative assets using Adobe creative suite (PDF editor, photoshop, etc.) based on requests from customers and Cynosure Lutronic sales partners.Coordinate with and direct third-party partners to provide added value to customers.Monitor, analyze, and report on program metrics to continually create program initiatives ensuring customer business objectives are met.Act as Cynosure Lutronic point of contact for complaints, arbitrating disputes, and resolving grievances with customers in relation to marketing services provided.Support to the Sales team by providing account insights and offering best-in-class service to ensure their client's needs are met.Qualifications
Education
BS/BA Degree in Marketing or Communications - preferred, but not requiredExperience
1 to 2 years of experience in aesthetic practice Marketing, Consumer Marketing, Product Marketing, or Digital MarketingSkills
Customer Service experienceOrganized with attention to detail and a sense of urgencyBasic understanding of marketing tacticsCollaborative cross-functional partnershipHighly proficient in phone and/or video etiquetteMicrosoft Office (Word, Excel, and PowerPoint)SalesForce experience - preferred, but not requiredBasic graphic design (Adobe creative suite) preferredCommunication and presentation skills (including virtual)Demonstrate good independent judgment and discretionComfortable with making decisions and flexible to changing needsProven creative talent and originalityProblem-solvingData-driven and analyticalAbility to multi-task and perform effectively under pressureFlexible and adaptable to changeAbility to learn and assimilate information quickly
Cynosure is an Equal Opportunity Employer - Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran