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neudesic, an ibm company

Content Marketing Senior Manager

neudesic, an ibm company, Houston, Texas, United States, 77246


About NeudesicPassion for technology drives us, but it's innovation that defines us .

From design to development and support to management, Neudesic offers decades of experience, proven frameworks, and a disciplined approach to quickly deliver reliable, quality solutions that help our customers go to market faster.What sets us apart from the rest, is an amazing collection of people who live and lead with our core values. We believe that everyone should be Passionate about what they do, Disciplined to the core, Innovative by nature, committed to a Team, and conduct themselves with Integrity. If these attributes mean something to you - we'd like to hear from you.The Content Marketing Senior Manager will be responsible for developing, managing, and executing content strategies that support our business objectives and drive engagement with our target audience. The ideal candidate will have a strong background in content marketing or B2B technology marketing, with at least 5 years of experience. This role requires a strategic thinker with exceptional writing skills and the ability to collaborate effectively with cross-functional teams.Key Responsibilities:Content Strategy & Planning: Develop and implement a comprehensive content marketing strategy that aligns with company goals and supports the needs of regional, technology, and vertical business units.Content Creation: Write, edit, and oversee the production of high-quality content, including blogs, case studies, ebooks, whitepapers, infographics, and more.Collaboration: Work closely with regional marketing teams, technology teams, and vertical business units to understand their content needs and ensure consistency in messaging and brand voice.SEO & Analytics: Optimize content for search engines and track performance metrics to continually improve content effectiveness and ROI.Editorial Calendar Management: Maintain and manage a content calendar to ensure timely delivery of content and alignment with marketing campaigns and product launches.Thought Leadership: Identify opportunities to position the company as a thought leader in the industry by creating insightful and engaging content that addresses market trends and customer challenges.Customer Success Stories: Develop compelling case studies and customer success stories that highlight the value and impact of our solutions.Vendor Management: Coordinate with external agencies, freelancers, and other content providers as needed to support content creation and distribution efforts.Market Research: Conduct research to stay up-to-date with industry trends, competitor activities, and emerging content marketing best practices.Qualifications:Bachelor's degree in Marketing, Communications, Journalism, or a related field.Minimum of 5 years of experience in content marketing or B2B technology marketing.Proven track record of creating and managing successful content marketing campaigns.Exceptional writing, editing, and storytelling skills.Strong understanding of SEO principles and content performance metrics.Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.Experience with content management systems (CMS) and marketing automation tools.Strong analytical skills and the ability to use data to drive decision-making.Creative thinker with a passion for technology and innovation.Why Join Us:Opportunity to work with cutting-edge technology and innovative solutions.Collaborative and inclusive work environment.Professional development and growth opportunities.Competitive salary and benefits package.If you are a motivated and results-driven content marketing professional with a passion for technology, we would love to hear from you. Apply now to join our team and help us drive our content marketing efforts to new heights!Accommodations currently remain in effect for Neudesic employees to work remotely, provided that remote work is consistent with the work patterns and requirements of their team's management and client obligations. Subject to business needs, employees may be required to perform work or attend meetings on-site at a client or Neudesic location.Neudesic is an Equal Opportunity EmployerAll employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.Neudesic is an IBM subsidiary which has been acquired by IBM and will be integrated into the IBM organization. Neudesic will be the hiring entity. By proceeding with this application, you understand that Neudesic will share your personal information with other IBM companies involved in your recruitment process, wherever these are located. More Information on how IBM protects your personal information, including the safeguards in case of cross-border data transfer, are available here: