BRAD HALL COMPANIES
Marketing Manager
BRAD HALL COMPANIES, Gilbert, Arizona, United States, 85233
Job Details
Job LocationSP Gilbert - Gilbert, AZ
Position TypeFull Time
Education Level2 Year Degree
Travel PercentageUp to 10%
Job ShiftDay
Job CategoryMarketing
Description
Job Overview
The Marketing Manager supports sales efforts and oversees all aspects of Senergy Petroleum's brand. A successful hire will be responsible for coordinating all efforts to improve brand recognition and loyalty to prospects, customers and employees. These efforts range from long term planning to daily task execution. The Marketing Manager reports to the Director of Marketing. This position includes a competitive compensation package commensurate with experience and background.
Duties and Responsibilities
Essential
Interacting directly with the SVP of Sales and Marketing, the Marketing Manager establishes key initiatives and then executes. Some of the duties include:Coordinate and oversee the company marketing functions to identify and develop new customers for products and services.Oversee the creation of programs, promotions, campaigns, marketing materials, videos, and images that support sales efforts and build the Senergy brand.Coordinate and work with Senergys suppliers to execute brand awareness programs. In addition, maintain corporate marketing calendar to leverage supplier programs and promotions.Create and analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking and analysis to provide feedback to Senergy executive management team and strategic partners as needed.Assist in monitoring sales organizations compliance within established standards for maintaining CRM data. Works closely with Sales Management to optimize effectiveness of organizations technology investment.Maintain and coordinate all aspects of the company website and social media platforms to include but not limited to: search engine optimization, paid search, customer buying experience, content deployment, live chat, analytics and reporting, and daily monitoring.Lead the planning and implementation of Senergy events such as training events, customer specific events, trade shows, and other Senergy outreach opportunities.Develop and maintain a marketing strategy that improves brand awareness and increases sales.Maintain Senergys corporate brand presence to the established Senergy guideline. This includes all print, digital and promotional items.Develop and manage marketing budgets and oversee the development and management of internal operating budgets.Enhance employee loyalty to Senergy through company-wide initiatives like the Senergy Promo Store, employee events and other programs.Negotiating, purchasing, and inventory of Senergy merchandise and promotional items.Additional
NoneSupervision of Others
NoneWork Environment
Typically work is performed in an office setting.Physical Demands
Able to sit and stand for extended periods of time.Able to move about office setting to complete responsibilities.Able to move freely around work and customer sites.Able to climb stairs and ladders, kneel, bend, and stoop.Heavy use of phone, computer, and office equipment.Able to lift up to 25 lbs.Travel
Up to 15%Knowledge, Skills, and Abilities
Required
2+ years marketing experienceStrong written and oral communication skills are critical.Ability to work independently.Must have strong organizational and project management skills.Experience with the Adobe Creative Suite.Graphic design, video/photography content creation and editing (Premiere Pro, Final Cut Pro, After Effects, Motion 5, etc.)Creative, Resourceful, AnalyticalAbility to drive both tactical and strategic marketing initiatives.Social Media and content creation experiencePreferred
Bachelors Degree in Marketing or Business, a plusExperience in transportation, lubricants, fuel, or a related industryKnowledge of traditional and digital marketing tools to include but not limited to: email marketing (Act-On or similar), and CRM system.Experience with Microsoft 365Experience with SEO, Web analytics, Google AdWordsExperience in website design (Wordpress, etc.)Photography experience (Adobe Photoshop)
Other DutiesPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Job LocationSP Gilbert - Gilbert, AZ
Position TypeFull Time
Education Level2 Year Degree
Travel PercentageUp to 10%
Job ShiftDay
Job CategoryMarketing
Description
Job Overview
The Marketing Manager supports sales efforts and oversees all aspects of Senergy Petroleum's brand. A successful hire will be responsible for coordinating all efforts to improve brand recognition and loyalty to prospects, customers and employees. These efforts range from long term planning to daily task execution. The Marketing Manager reports to the Director of Marketing. This position includes a competitive compensation package commensurate with experience and background.
Duties and Responsibilities
Essential
Interacting directly with the SVP of Sales and Marketing, the Marketing Manager establishes key initiatives and then executes. Some of the duties include:Coordinate and oversee the company marketing functions to identify and develop new customers for products and services.Oversee the creation of programs, promotions, campaigns, marketing materials, videos, and images that support sales efforts and build the Senergy brand.Coordinate and work with Senergys suppliers to execute brand awareness programs. In addition, maintain corporate marketing calendar to leverage supplier programs and promotions.Create and analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking and analysis to provide feedback to Senergy executive management team and strategic partners as needed.Assist in monitoring sales organizations compliance within established standards for maintaining CRM data. Works closely with Sales Management to optimize effectiveness of organizations technology investment.Maintain and coordinate all aspects of the company website and social media platforms to include but not limited to: search engine optimization, paid search, customer buying experience, content deployment, live chat, analytics and reporting, and daily monitoring.Lead the planning and implementation of Senergy events such as training events, customer specific events, trade shows, and other Senergy outreach opportunities.Develop and maintain a marketing strategy that improves brand awareness and increases sales.Maintain Senergys corporate brand presence to the established Senergy guideline. This includes all print, digital and promotional items.Develop and manage marketing budgets and oversee the development and management of internal operating budgets.Enhance employee loyalty to Senergy through company-wide initiatives like the Senergy Promo Store, employee events and other programs.Negotiating, purchasing, and inventory of Senergy merchandise and promotional items.Additional
NoneSupervision of Others
NoneWork Environment
Typically work is performed in an office setting.Physical Demands
Able to sit and stand for extended periods of time.Able to move about office setting to complete responsibilities.Able to move freely around work and customer sites.Able to climb stairs and ladders, kneel, bend, and stoop.Heavy use of phone, computer, and office equipment.Able to lift up to 25 lbs.Travel
Up to 15%Knowledge, Skills, and Abilities
Required
2+ years marketing experienceStrong written and oral communication skills are critical.Ability to work independently.Must have strong organizational and project management skills.Experience with the Adobe Creative Suite.Graphic design, video/photography content creation and editing (Premiere Pro, Final Cut Pro, After Effects, Motion 5, etc.)Creative, Resourceful, AnalyticalAbility to drive both tactical and strategic marketing initiatives.Social Media and content creation experiencePreferred
Bachelors Degree in Marketing or Business, a plusExperience in transportation, lubricants, fuel, or a related industryKnowledge of traditional and digital marketing tools to include but not limited to: email marketing (Act-On or similar), and CRM system.Experience with Microsoft 365Experience with SEO, Web analytics, Google AdWordsExperience in website design (Wordpress, etc.)Photography experience (Adobe Photoshop)
Other DutiesPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.