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Advantage Solutions

Associate Director, Social Media & Intelligence

Advantage Solutions, Seattle, Washington, us, 98127


Summary

Job Title: Associate Director, Social Media

Location: Remote (U.S. based)

About the Role:

Calling all social media trend spotters, TikTok scrollers and Instagram double-tappers: Amp is looking for an Associate Director, Social Media to join our Social Media team. The Associate Director, Social Media will be responsible for leading winning social media strategies, innovative campaigns, and ongoing social media work streams for well-known consumer brands.

They will be responsible for defining their clients’ strategic social approach and presence to deliver against business objectives, utilizing best practices and actionable insights to inform channel-specific strategies across owned social platforms. They will also contribute to the evolution of Amp’s social media team through best-in-class thinking and team leadership, and work closely with cross-functional teams and key client stakeholders across key strategic initiatives.

The ideal candidate will be an innovative thinker, a strategic planner, and a skilled communicator with a proven track record of leading social media initiatives that drive business impact–and it goes without saying, is immersed in today’s social media landscape.

Your Day-to-Day:

Developing winning social media strategies that guide clients’ presence on social media channels and deploying these strategies to drive brand impact

Conducting research to uncover key learnings about categories, consumers, and competitors

Oversee day-to-day work streams for clients including, but not limited to, content creation, planning, scheduling, and community management ensuring alignment to social strategy

Formulating high performance social campaign plans that reflect client objectives and deliver business impact

Partnering closely with creative teams to develop briefs that help reach social media objectives and consistently deliver unique, social first content

Providing ongoing social media counsel for clients including annual planning, strategic optimizations, and new opportunities

Measuring and reporting, with a clear view on what’s working and why, using data to uncover insights, prove value and optimize go-forward tactics

Cultivating a deep knowledge of social media behaviors across consumer segments, current and emerging platforms, and social and digital trends, used to inform how clients show up across owned social media channels

Providing leadership, mentorship, and direction for junior team members including community managers and junior social strategists

Collaborating with key internal stakeholder across disciplines as a trusted leader and subject matter expert–managing cross-functional team collaboration and partnership across marketing channels

Qualifications – Must-Have’s:

7+ years of experience working in social media-focused roles. 3+ years client facing. Agency experience preferred, but not required.

Track record of planning successful social-first campaigns and strategies, carefully selecting the right channels and tactics to engage target audiences

Deep understanding of social media platforms and up-to-date on industry and platform trends (Instagram, Reels, TikTok, YouTube, etc.)

Ability to analyze performance across social media platforms with the ability to translate data insights into actionable strategies

Strong verbal and written communication skills, including ability to create and deliver strategy presentations and persuasive pitches to key internal stakeholders, clients, and leadership

Proven management skills with a preference for candidates who have managed one or more direct reports

Excellent critical-thinking and problem solving capabilities, including the ability to be nimble in an ever-changing environment and work collaboratively across teams

Ability to thrive in a dynamic and fast-paced environment, balancing multiple projects and clients simultaneously. Comfortable with ownership and high level of responsibility

Experience with social media management software, social listening tools, and social analytics tools (Sprout Social, Hootsuite, Sprinklr, Netbase, etc.)

Bachelor’s degree in marketing, advertising, communications, or related field preferred

About Amp:

Amp is a marketing agency disrupting the status quo–a full-service, integrated marketing agency. We are a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating impact. We thrive on showing brands how to own their space and keep growing.

Amp is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. Amp does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories.

Job Will Remain Open Until Filled

Responsibilities

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Position Summary

The Associate Director, Social position leads strategic planning and execution of earned and paid social communication programs for client engagements. This requires experience and excellence in Social Listening and Analytics, Community Engagement, Content Marketing, and Influencer Outreach. The Associate Director, Social is asked to lead the overarching direction and continued optimization of client programs – working with cross-discipline team members to produce impactful work. Additionally, this role will lead social new business pitches working across departments to acquire new client work. The position reports directly to the Director of Social. The Associate Director, Social is also expected to maintain a close level of coordination with senior Strategy, Search, Media and Account management, as well as the Content team– working towards a cross-agency approach to integrated Communications Planning.

Essential Job Duties and Responsibilities

Take the lead Social role on key client accounts – developing and executing strategic recommendations to ensure the team approach is in line with project objectives and best practices for Social.

Participate in the business development process to provide Social and digital expertise, and collaborate with cross-agency teams to win client accounts.

Review ongoing client work implemented by Social team members across multiple accounts - to ensure work is in line with client and agency expectations.

Educate cross-agency personnel on emerging social and media technologies, toolsets and processes based on industry best practices and program results.

Guide Creative and Content teams on content development efforts for social communication programs.

Build plans and presentation materials for delivery/presentation to clients.

Supervisory Responsibilities

Diriect Reports

This position does not have supervisory responsibilities for direct reports

Indirect Reports

May delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

Travel and Driving are essential duties and function of this job

Minimum Qualifications

Education Level: (Required): Bachelor's Degree or equivalent experience

Field of Study/Area of Experience:

7-10 years of experience in Social

Agency experience a must, client-side experience additionally preferred

Skills, Knowledge and Abilities

Interest in integrated digital media, strategic planning, and content development.

Intimate knowledge and experience working with Social analytics tools and platforms.

Strong sense of personal responsibility and initiative - must be able to work autonomously or in advance of other teams joining, supporting.

Highly collaborative. Comfortable with leading, co-leading and following teams.

Good written communication and verbal communication skills

Strong written communication and verbal communication skills

Excellent written communication and verbal communication skills

Excellent customer service orientation

Good interpersonal skills

Strong prioritization skills

Decision making skills

Analytical and research Skills

Team building Skills

Ability to understand and follow specific instructions and procedures

Ability to exercise sound judgment

Ability to make oral presentations

Ability to gather data, to compile information, and prepare reports

Ability to ensure a high level of service and quality is maintained

Ability to direct, lead, coach, and develop people

Ability to work effectively with management

Ability to visualize and plan objectives and goals strategically

Ability to research and analyze data effectively

Demonstrated ability to provide cross-functional leadership

Ability to develop strategic plans to grow the business

Well-organized, detail-oriented, and able to handle a fast-paced work environment

Track record of building and maintaining customer/client relationships

Flexible and adaptable, able to change and alter according to changes in projects or business environment

Ability to work independently and prioritize duties with minimal supervision, in order to meet deadlines

Ability to complete multiple duties with accuracy shifting from one to another with frequent interruptions and competing deadlines

Basic computer skills including familiarity with Word, Excel, and Internet usage

Strong computer skills including proficiency with Microsoft Word, Excel, PowerPoint, Access, Outlook, and web-browsers

Environmental & Physical Requirements

Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Additional Information Regarding The Complete Job Duties and Job Descriptions

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department.This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Important Information

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Job Locations US-MA-Boston | US-WA-Seattle | US-IL-Chicago

Primary Posting Location : City Boston

Primary Posting Location : State/Province MA

Primary Posting Location : Postal Code 02102

Primary Posting Location : Country US

Requisition ID 2024-433369

Position Type Full Time

Category Marketing (Corporate): Integrated Marketing, Experiential Marketing

Minimum USD $95,000.00/Hr.

Maximum USD $115,000.00/Hr.