Logo
Publicis Groupe

Senior Media Buyer

Publicis Groupe, Los Angeles, California, United States, 90079


Martin Retail Group isn’t your typical “ad agency.” We are local retail marketing specialists who are responsible for planning and buying media for brands like Cadillac, GMC, Buick, Chevrolet, and Planet Fitness. In fact, we are one of the largest spot buying agencies in the country. Founded in 1977 in Birmingham, Alabama, we have more than 350 team members across the United States. MRG is also partners with Leo Burnett Detroit and a member of the Publicis Worldwide global network.Job Description

Excellent opportunity to work in Los Angeles, CA!Summary:

Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.Negotiate, purchase and monitor advertising space and airtime on behalf of clients. The objective is to reach the highest number of people in the target audience at the lowest possible costs for our clients while operating within company and industry standards of practice. Complete all market buys from beginning to end achieving the best outcomes for our clients, developing and maintaining professional relationships with media vendors, and providing our internal customers and service providers with what is needed on a timely basis. Provide guidance and coaching to less senior Buyers and Media Assistants.Responsibilities:Estimate, negotiate, and purchase all media including spot TV, radio, print, outdoor, and digital taking into consideration market conditions, historical pricing, and other such factorsCoordinate with Traffic to ensure that all confirmed buys are uploaded in a timely mannerWork through makegoods on a timely basisAdhere to posting and other such requirements according to department standardsProvide assistance to Media Billing Client Business Manager to reconcile invoices, solve missing invoice issues and similar tasksProvide direction to Media Assistants and assist with their development toward the Junior Buyer positionTo apply, please submit your resume and cover letter, with your salary requirements.Thank you for your interest in Martin Retail Group!Qualifications

Must be located in CA!Experience:7+ years’ experience in a media buying role (for example, Media Assistant, Junior Buyer, Buyer) in a retail marketing firm; highly prefer experience in an agency that is audited for results.Required Skills:Experience evaluating and purchasing local broadcast schedulesExcellent negotiating and organization skillsExperience working with media buying and research software such as Nielsen, Scarborough, Prime Lingo, AdViews, SQAD, and SRDSStrong written and verbal communication skillsAbility to work under pressureAbility to analyze, interpret and apply research dataSelf-motivated and self-directedGood interpersonal skills to develop and maintain relationships with vendors and teammatesIf you meet the above qualifications, we'd love to hear from you!Additional Information All your information will be kept confidential according to EEO guidelines.

#J-18808-Ljbffr