Digital Marketing Manager

JOB REQUIREMENTS: Digital Marketing Manager Job ID 2024-4722 Job Location US-WI-Madison Overview Affiliated Engineers, Inc. (AEI) is a leading, multidisciplinary consulting engineering firm and collaborative community of over 850 employees who plan, design, and deliver high-performance, innovative, and holistic engineering solutions - positively impacting society and advancing humankind. Recognized in the Top 20 Engineering Firms and Top 3 Science and Technology Firms since 2000 by Building Design + Construction Magazine, AEI is dedicated to enhancing public health and improving patient outcomes, advancing revolutionary biomedical research, and enabling the next generation of scientific discovery and technological innovation through remarkable design and award-winning projects. From collaborating with the California Air Resources Board to transform air quality in the world\'s largest, zero net energy emissions testing facility to creating human-centric, technically advanced clinical environments that elevate communities - such as Healthcare Design Magazine\'s 2022 Design Showcase Winner, Sarasota Memorial Hospital in Venice, Florida - our work reflects the highest standards in sustainable design practices. As a Digital Marketing Manager in our Madison, WIoffice, you will help us empower our clients to achieve energy-efficient building solutions, save global environments, and create a greener future for all. Responsibilities Here\'s why we need you: Join our growing team as a Digital Marketing Manager and play a key role in shaping our digital landscape. We are seeking a dynamic individual who thrives in a fast-paced environment and is passionate about leveraging digital channels to drive business growth. As the Digital Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing strategies that encompass SEO/SEM, website optimization, marketing automation, social media, and performance reporting. Working closely with the Director of Marketing and firm leadership, you will translate business objectives into actionable digital initiatives, ensuring a seamless digital experience for our target audience. Your analytical skills will be leveraged as you track and analyze key metrics, providing insights that drive informed decision-making across the organization. Primary Accountabilities and Responsibilities The following job functions are typical of the position but are not all-encompassing. Develop and implement comprehensive digital marketing strategies to drive business growth and achieve organizational objectives. Lead the optimization of our website, ensuring it adheres to branding standards and guidelines while maximizing user experience and conversion rates. Oversee all aspects of SEO/SEM initiatives, including keyword research, on-page optimization, and performance monitoring to... For full info follow application link. AEI is proud to be an EEO/AA Employer/Vet/Disabled ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/754AE846BF0841ED Qualified females, minorities, and special disabled veterans and other veterans are encouraged to apply.