Defense Marketing Lead

Defense Marketing LeadKey Role:Help organizations reach growth goals through integrated marketing campaigns. Lead marketing campaigns and work as an integrated marketing lead to define, implement, and oversee marketing initiatives to advance brand awareness, elevate thought leadership, and generate engagement and demand from external clients and influencers. Collaborate with business leaders, Corporate Affairs partners, and colleagues across strategy and employee engagement teams to execute multifaceted strategic marketing campaigns. Lead change in the U.S. Defense Community.Basic Qualifications:10+ years of experience in marketing, public relations, or marketing strategy roles5+ years of experience defining strategic marketing campaigns aligned to business growth goals, delivering marketing goals and objectives, target audience segmentation, crafting integrated and digital-first marketing strategies and tactics, and measuring success through data-driven resultsExperience leading the development and execution of messaging, visual identity, content creation, advertising, social media, and tactics, including event marketingExperience measuring the impact of marketing tactics and recommending alternative strategies to achieve campaign goalsExperience collaborating across teams to successfully deliver against campaign goalsExperience working with complex organizations with multiple stakeholders and building relationships of influence with diverse groups and senior leadersExperience managing employees or providing mentorship and direction for career developmentExperience analyzing budgets, purchasing, expense reports, and vendor relationshipsAbility to provide marketing strategy work samplesBachelor’s degreeAdditional Qualifications:Experience with business to government (B2G) marketing, including with the U.S. federal defense governmentExperience with end-of-funnel marketing for the public sector, including product marketing and capture supportExperience in a fast-paced, high-visibility role, and with project management and managing multiple, complex projects concurrentlyAbility to pay strict attention to detailPossession of excellent relationship building, prioritization, time management, leadership, organizational, and collaboration skillsPossession of excellent verbal and written communication skillsCompensationAt Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen’s benefit programs.The projected compensation range for this position is $84,600.00 to $193,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen’s total compensation package for employees.Work Model

Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.Our people-first culture prioritizes the benefits of flexibility and collaboration, whether that happens in person or remotely.If this position is listed as remote or hybrid, you’ll periodically work from a Booz Allen or client site facility.If this position is listed as onsite, you’ll work with colleagues and clients in person, as needed for the specific role.EEO CommitmentWe’re an equal employment opportunity/affirmative action employer that empowers our people to fearlessly drive change – no matter their race, color, ethnicity, religion, sex (including pregnancy, childbirth, lactation, or related medical conditions), national origin, ancestry, age, marital status, sexual orientation, gender identity and expression, disability, veteran status, military or uniformed service member status, genetic information, or any other status protected by applicable federal, state, local, or international law.

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