Western Washington University
Viking Union Marketing Coordinator
Western Washington University, Bellingham, Washington, us, 98227
Viking Union Marketing Coordinator
Apply now (https://secure.dc4.pageuppeople.com/apply/793/gateway/default.aspx?c=apply&lJobID=501760&lJobSourceTypeID=796&sLanguage=en-us) Work type: Permanent Full Time
Location: Bellingham, WA
Categories: Enrollment & Student Services
Position TitleViking Union Marketing Coordinator
About the University
Western Washington University, with over 15,000 students in seven colleges and the graduate school, is nationally recognized for its educational programs, students and faculty. The campus is located in Bellingham, Washington, a coastal community of 90,000 overlooking Bellingham Bay, the San Juan Islands and the North Cascades Mountain range. The city lies 90 miles north of Seattle and 60 miles south of Vancouver, British Columbia. Western is the highest-ranking public, master's-granting university in the Pacific Northwest, according to the 2024 U.S. News & World Report rankings.
Western Washington University is committed to achieving excellence through advancing inclusive success, increasing our Washington impact, and focusing on transformational education grounded in the liberal arts and sciences and based on innovative scholarship, research, and creative activity. Western's greatest strength is the outstanding students, faculty, staff, and alumni/ae who make up its community. Western supports an inclusive governance structure for all and provides a learning and working environment in which everyone can thrive. In pursuit of this excellence, individual employees are expected to establish and maintain productive and effective inclusive working relationships amongst diverse populations including staff, faculty, administration, student, and external constituents. Further, individual employees are expected to have the ability to operationalize sustainability concepts (economic, societal, environmental) into all aspects of performing their job duties.
About the DepartmentThe Viking Union Department supportsWestern's mission (https://president.wwu.edu/mission-strategic-plan) , which states that together with our students, staff, and faculty, we are committed to making a positive impact in the state and the world with a shared focus on academic excellence and inclusive achievement. We encourage applications from women, people of color, people with disabilities, veterans, and other candidates from underrepresented backgrounds and with diverse experiences interested in this opportunity.
The Viking Union welcomes and engages students, faculty, staff, and guests in building a diverse community.
We continually strive to enhance the Western experience through supporting student leadership, campus involvement, creative expression, and by providing services and events in our venues.
About the Position
This position leads the Viking Union (VU) Organization’s marketing and communication functions including an organizational marketing program and Information/Welcome service desks. This includes working with teams to develop and convey an engaging, positive, and welcoming messages and experiences for our diverse university community about our Student Union facilities and Student Involvement programs. The position includes supervising one student marketing position as well as the Viking Union’s Information Desk.
The State HR classification for this position is Communications Consultant 2.
Marketing Coordination and Leadership
Provides leadership to Viking Union Organizations marketing and communication efforts, collaborating closely with Student Involvement Staff, VU IT and VU Operations Staff.
Lead regular Marketing Team meetings including members from across the VU Organization.
Coordinates with AS Publicity Center, communications office, and other building partners in a collective effort to market our facilities and the programs here.
Works with Marketing Team to develop and manage departmental social media content, messaging, campaigns, and experiential marketing activities.
Liaison with WWU's Communications, social media, and Design, and Copy services teams.
Participate in professional development regarding access, diversity, equity, and inclusion that advances abilities to provide positive, caring, and culturally responsive communications.
Multimedia Design and Content creation
Review design layouts and create content for marketing, communications, and publicity materials
Develop campaigns, promotional materials, that enhance our diverse campus community's connection to Student Union Facilities, Student Involvement programs and the WWU (Western Washington University) Brand.
Write, edit, and proofread and produce content for social media, publications, websites, promotional materials, building signs, and identity graphics
Capture video, photos, and other multimedia of departmental activities for social media and publicity materials
Review, revise, and edit content to that connects in a positive manner, is inclusive our WWU's diverse community, and conforms with university brand and accessibility standards
Periodically reviews departmental published materials, building signs and online content for accuracy
Provide multilingual communications and utilize campus resources to collaborate with translators in producing translations.
Experiential Marketing
Collaborate and coordinate events and activities to help build community and connections between Western Students that showcase our facilities and campus programs.
Builds relationships with student programs, clubs, and campus departments.
Coordinates with campus program offices in specialty week and seasonal activities
Leads team in developing drop-in activities that supports marketing message
Coordinates event related logistics from service providers like catering, event support, etc
Assessment
Collects feedback, perceptions and different forms of data that measure the degree to which the department is meeting its mission and goals -Conducts periodic and annual assessments to collect feedback from student users and the campus.
Coordinates participation in national bench marking surveys to collect perceptions and data from Users and non-users of the VU
Analyzes trends from online engagement, building traffic and other data points
Collaborates with WWU institutional effectiveness to measure department goals in institutional survey assessments and analyzes data to identify emerging trends.
Budget Authority
As a Budget Authority, develops and manages the VU Information and Welcome Services and Marketing budgets.
Purchases supplies and promotional materials for areas of supervision and marketing initiatives
Monitors expenses within assigned budgets
Prepares and projects annual expenses for area in support of the departmental budget development
Supervision
The following employees directly report to this position: (1) Student marketing assistant, (1) Information Desk Student Supervisor, 7-9 Information Desk Attendants
Supervision includes hiring, training, evaluating and approving timecards for employees.
Conducts hiring processes for selecting new student employees
Staff Functions
Attend organizational meetings and staff meetings
Participate in professional development activities that support creating work that is engaging, positive, and inclusive
Participates in other University and departmental search committees as assigned
Required Qualifications
Bachelor’s Degree or equivalent education/experience
One year experience in publicity and marketing with responsibility for translating an organizations mission and values into effective promotions and communications
Experience using social media marketing tools to build brand awareness
Experience assessing the effectiveness of marketing and promotional efforts
Demonstrated experience working effectively in diverse and inclusive environments, with a commitment to foster and promote an environment of accessibility, diversity, equity, and inclusion (ADEI)
Demonstrated project management experience
Experience using leadership skills to complete collaborative projects
Excellent written, oral, and interpersonal skills
Experience collaborating on projects using Microsoft 365 or Google Suite products
Experience supervising and managing employees including hiring, training, and evaluation
Preferred Qualifications
Bachelor’s degree in communications, public relations, marketing, or other related business field
Proficiency using Adobe Creative Suite to create content for print, social media, and other digital forms of communication
Experience working in higher education or other education related field
Experience with Customer Relationship Management (CRM) software or similar tools for enhancing engagement of customers, via digital experiences, email campaigns, or social media campaigns.
Conditions of EmploymentAll employees must comply with our Immunization policies, includingProof of Rubeola Measles Immunity (https://policy.wwu.edu/POL-U1300.01-Requiring-Proof-Of-Rubeola-Measles-Immunity) within 60-days of hire. Please reach out toHR@wwu.eduif you need information regarding medical or religious exemption and applicable accommodations.
Salary$4,586 - $6,166/month depending on qualifications and experience.
Benefits InformationBenefits Overview for Classified Positions (https://hr.wwu.edu/files/2022-01/Benefits%20-%20Classified%20Staff%20%281%29.pdf)
Bargaining UnitThis position is part of bargaining unit PT and is covered by the collective bargaining agreement with Public School Employees of WWU.
Application Instructions
Application materials should address your experience related to the position responsibilities and the required and preferred qualifications.
Closing Date Notes
Position closes September 2, 2024.
Western Washington University (WWU) is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained faculty and staff. Women, minorities, people with disabilities and veterans are strongly encouraged to apply. In compliance with applicable laws and in furtherance of its commitment to fostering an environment that welcomes and embraces diversity, WWU does not discriminate on the basis of race, color, creed, religion, national origin, sex (including pregnancy and parenting status), disability, age, veteran status, sexual orientation, gender identity or expression, marital status or genetic information in its programs or activities, including employment, admissions, and educational programs. See WWU’s Policy on Ensuring Equal Opportunity and Prohibiting Discrimination and Retaliation (https://policy.wwu.edu/POL-U1600.02-Ensuring-Equal-Opportunity-and-Prohibiting-Discrimination-and-Retaliation) . Inquiries may be directed to the Office of Civil Rights and Title IX Compliance, Title IX and ADA Coordinator, Western Washington University, Old Main 126 (MS 9021), 516 High Street, Bellingham, WA 98225; 360.650.3307 (voice) or 711 (Washington Relay); crtc@wwu.edu
WWU is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request an accommodation, please contact Human Resources Disability Services (https://wp.wwu.edu/hr/2015/09/02/i-need-a-workplace-accommodation/) , 360.650.3303 or 711 (Washington Relay).
Annual Security and Fire Safety Report: This report is provided pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act ("The Clery Act"). It includes statistics for the previous three calendar years concerning reported crimes that occurred on Western's campus; in certain off-campus buildings or property owned or controlled by Western; and on public property within, or immediately adjacent to and accessible from, the campus. The report also includes institutional policies concerning campus security, such as policies concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. You can obtain a copy of this report in printed or alternate formats by contacting the Office of the Vice President for Enrollment and Student Services atvpsa.office@wwu.edu. The report can be found at:Annual Security and Fire Safety Report (https://vpess.wwu.edu/files/docs/ASRCleryreport.pdf) .
All new employees must comply with the immunization policy and show employment eligibility verification as required by the U.S. Citizen and Immigration Service before beginning work at WWU. A thorough background check will be conducted on all new hires which includes asexual misconduct background check (https://hr.wwu.edu/sexual-misconduct-background-checks) .
Job no: 501760
Advertised: Aug 08 2024 09:00 Pacific Daylight Time
Applications close: Sep 02 2024 23:55 Pacific Daylight Time
Apply now (https://secure.dc4.pageuppeople.com/apply/793/gateway/default.aspx?c=apply&lJobID=501760&lJobSourceTypeID=796&sLanguage=en-us) Work type: Permanent Full Time
Location: Bellingham, WA
Categories: Enrollment & Student Services
Position TitleViking Union Marketing Coordinator
About the University
Western Washington University, with over 15,000 students in seven colleges and the graduate school, is nationally recognized for its educational programs, students and faculty. The campus is located in Bellingham, Washington, a coastal community of 90,000 overlooking Bellingham Bay, the San Juan Islands and the North Cascades Mountain range. The city lies 90 miles north of Seattle and 60 miles south of Vancouver, British Columbia. Western is the highest-ranking public, master's-granting university in the Pacific Northwest, according to the 2024 U.S. News & World Report rankings.
Western Washington University is committed to achieving excellence through advancing inclusive success, increasing our Washington impact, and focusing on transformational education grounded in the liberal arts and sciences and based on innovative scholarship, research, and creative activity. Western's greatest strength is the outstanding students, faculty, staff, and alumni/ae who make up its community. Western supports an inclusive governance structure for all and provides a learning and working environment in which everyone can thrive. In pursuit of this excellence, individual employees are expected to establish and maintain productive and effective inclusive working relationships amongst diverse populations including staff, faculty, administration, student, and external constituents. Further, individual employees are expected to have the ability to operationalize sustainability concepts (economic, societal, environmental) into all aspects of performing their job duties.
About the DepartmentThe Viking Union Department supportsWestern's mission (https://president.wwu.edu/mission-strategic-plan) , which states that together with our students, staff, and faculty, we are committed to making a positive impact in the state and the world with a shared focus on academic excellence and inclusive achievement. We encourage applications from women, people of color, people with disabilities, veterans, and other candidates from underrepresented backgrounds and with diverse experiences interested in this opportunity.
The Viking Union welcomes and engages students, faculty, staff, and guests in building a diverse community.
We continually strive to enhance the Western experience through supporting student leadership, campus involvement, creative expression, and by providing services and events in our venues.
About the Position
This position leads the Viking Union (VU) Organization’s marketing and communication functions including an organizational marketing program and Information/Welcome service desks. This includes working with teams to develop and convey an engaging, positive, and welcoming messages and experiences for our diverse university community about our Student Union facilities and Student Involvement programs. The position includes supervising one student marketing position as well as the Viking Union’s Information Desk.
The State HR classification for this position is Communications Consultant 2.
Marketing Coordination and Leadership
Provides leadership to Viking Union Organizations marketing and communication efforts, collaborating closely with Student Involvement Staff, VU IT and VU Operations Staff.
Lead regular Marketing Team meetings including members from across the VU Organization.
Coordinates with AS Publicity Center, communications office, and other building partners in a collective effort to market our facilities and the programs here.
Works with Marketing Team to develop and manage departmental social media content, messaging, campaigns, and experiential marketing activities.
Liaison with WWU's Communications, social media, and Design, and Copy services teams.
Participate in professional development regarding access, diversity, equity, and inclusion that advances abilities to provide positive, caring, and culturally responsive communications.
Multimedia Design and Content creation
Review design layouts and create content for marketing, communications, and publicity materials
Develop campaigns, promotional materials, that enhance our diverse campus community's connection to Student Union Facilities, Student Involvement programs and the WWU (Western Washington University) Brand.
Write, edit, and proofread and produce content for social media, publications, websites, promotional materials, building signs, and identity graphics
Capture video, photos, and other multimedia of departmental activities for social media and publicity materials
Review, revise, and edit content to that connects in a positive manner, is inclusive our WWU's diverse community, and conforms with university brand and accessibility standards
Periodically reviews departmental published materials, building signs and online content for accuracy
Provide multilingual communications and utilize campus resources to collaborate with translators in producing translations.
Experiential Marketing
Collaborate and coordinate events and activities to help build community and connections between Western Students that showcase our facilities and campus programs.
Builds relationships with student programs, clubs, and campus departments.
Coordinates with campus program offices in specialty week and seasonal activities
Leads team in developing drop-in activities that supports marketing message
Coordinates event related logistics from service providers like catering, event support, etc
Assessment
Collects feedback, perceptions and different forms of data that measure the degree to which the department is meeting its mission and goals -Conducts periodic and annual assessments to collect feedback from student users and the campus.
Coordinates participation in national bench marking surveys to collect perceptions and data from Users and non-users of the VU
Analyzes trends from online engagement, building traffic and other data points
Collaborates with WWU institutional effectiveness to measure department goals in institutional survey assessments and analyzes data to identify emerging trends.
Budget Authority
As a Budget Authority, develops and manages the VU Information and Welcome Services and Marketing budgets.
Purchases supplies and promotional materials for areas of supervision and marketing initiatives
Monitors expenses within assigned budgets
Prepares and projects annual expenses for area in support of the departmental budget development
Supervision
The following employees directly report to this position: (1) Student marketing assistant, (1) Information Desk Student Supervisor, 7-9 Information Desk Attendants
Supervision includes hiring, training, evaluating and approving timecards for employees.
Conducts hiring processes for selecting new student employees
Staff Functions
Attend organizational meetings and staff meetings
Participate in professional development activities that support creating work that is engaging, positive, and inclusive
Participates in other University and departmental search committees as assigned
Required Qualifications
Bachelor’s Degree or equivalent education/experience
One year experience in publicity and marketing with responsibility for translating an organizations mission and values into effective promotions and communications
Experience using social media marketing tools to build brand awareness
Experience assessing the effectiveness of marketing and promotional efforts
Demonstrated experience working effectively in diverse and inclusive environments, with a commitment to foster and promote an environment of accessibility, diversity, equity, and inclusion (ADEI)
Demonstrated project management experience
Experience using leadership skills to complete collaborative projects
Excellent written, oral, and interpersonal skills
Experience collaborating on projects using Microsoft 365 or Google Suite products
Experience supervising and managing employees including hiring, training, and evaluation
Preferred Qualifications
Bachelor’s degree in communications, public relations, marketing, or other related business field
Proficiency using Adobe Creative Suite to create content for print, social media, and other digital forms of communication
Experience working in higher education or other education related field
Experience with Customer Relationship Management (CRM) software or similar tools for enhancing engagement of customers, via digital experiences, email campaigns, or social media campaigns.
Conditions of EmploymentAll employees must comply with our Immunization policies, includingProof of Rubeola Measles Immunity (https://policy.wwu.edu/POL-U1300.01-Requiring-Proof-Of-Rubeola-Measles-Immunity) within 60-days of hire. Please reach out toHR@wwu.eduif you need information regarding medical or religious exemption and applicable accommodations.
Salary$4,586 - $6,166/month depending on qualifications and experience.
Benefits InformationBenefits Overview for Classified Positions (https://hr.wwu.edu/files/2022-01/Benefits%20-%20Classified%20Staff%20%281%29.pdf)
Bargaining UnitThis position is part of bargaining unit PT and is covered by the collective bargaining agreement with Public School Employees of WWU.
Application Instructions
Application materials should address your experience related to the position responsibilities and the required and preferred qualifications.
Closing Date Notes
Position closes September 2, 2024.
Western Washington University (WWU) is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained faculty and staff. Women, minorities, people with disabilities and veterans are strongly encouraged to apply. In compliance with applicable laws and in furtherance of its commitment to fostering an environment that welcomes and embraces diversity, WWU does not discriminate on the basis of race, color, creed, religion, national origin, sex (including pregnancy and parenting status), disability, age, veteran status, sexual orientation, gender identity or expression, marital status or genetic information in its programs or activities, including employment, admissions, and educational programs. See WWU’s Policy on Ensuring Equal Opportunity and Prohibiting Discrimination and Retaliation (https://policy.wwu.edu/POL-U1600.02-Ensuring-Equal-Opportunity-and-Prohibiting-Discrimination-and-Retaliation) . Inquiries may be directed to the Office of Civil Rights and Title IX Compliance, Title IX and ADA Coordinator, Western Washington University, Old Main 126 (MS 9021), 516 High Street, Bellingham, WA 98225; 360.650.3307 (voice) or 711 (Washington Relay); crtc@wwu.edu
WWU is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request an accommodation, please contact Human Resources Disability Services (https://wp.wwu.edu/hr/2015/09/02/i-need-a-workplace-accommodation/) , 360.650.3303 or 711 (Washington Relay).
Annual Security and Fire Safety Report: This report is provided pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act ("The Clery Act"). It includes statistics for the previous three calendar years concerning reported crimes that occurred on Western's campus; in certain off-campus buildings or property owned or controlled by Western; and on public property within, or immediately adjacent to and accessible from, the campus. The report also includes institutional policies concerning campus security, such as policies concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. You can obtain a copy of this report in printed or alternate formats by contacting the Office of the Vice President for Enrollment and Student Services atvpsa.office@wwu.edu. The report can be found at:Annual Security and Fire Safety Report (https://vpess.wwu.edu/files/docs/ASRCleryreport.pdf) .
All new employees must comply with the immunization policy and show employment eligibility verification as required by the U.S. Citizen and Immigration Service before beginning work at WWU. A thorough background check will be conducted on all new hires which includes asexual misconduct background check (https://hr.wwu.edu/sexual-misconduct-background-checks) .
Job no: 501760
Advertised: Aug 08 2024 09:00 Pacific Daylight Time
Applications close: Sep 02 2024 23:55 Pacific Daylight Time