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Stella & Chewy's

Social Media and Community Manager

Stella & Chewy's, Oak Creek, Wisconsin, United States, 53154


Job Type

Full-time

Description

Ideal candidate would live within a 100-mile radius of the Oak Creek, WI office in order to come into the office frequently for content creation & ideation

Stella & Chewy's, one of the fastest growing premium pet food companies, is looking for a Social Media and Community Manager. The Social Media and Community Manager will be the voice, ears and eyes of Stella & Chewy's brand on social media while developing a highly engaged digital community. The ideal candidate is resourceful, collaborative, has a high attention to detail, can work in fast-paced/high-energy environment and has a passion for pets (and the people around them).

This role is a high-impact position and an incredible opportunity to accelerate growth within a rapidly growing organization.

Essential Functions include the following:

Be the sole lead on community management on all brand social platforms.Lead, build, and distribute monthly editorial calendars for content marketing (calendar includes social media, email, website, and blog) as well as provide recommendations for reactive social content.Lead proactive and reactive social media engagement and listening strategy, reactive communication, and analysis on relevant brand communications in the market.Drive creative ideation and deliver innovative, best-in-class social campaigns for pet parents.Identify trends, opportunities, and ideas to support development of impactful content strategy.Collaborate with the Influencer and Brand Partnerships Manager on the curation and acquisition of UGC (User Generated Content) content.Use data to measure success and growth on priority social KPIs and compile and present key social insights (potential KPI's of engagement, traffic, community growth, etc.).Create reactive and trending short-form social media content (video and static) when applicable.Work closely and collaboratively across teams to provide a best-in-class experience for pet parents and continue to identify opportunities across digital channels.Manage deadlines and project plans to ensure all initiatives launch on time.Assist in marketing-related administrative duties such as fulfilling shipments.Requirements

3 - 5 years' experience in social media and content marketing, ideally a CPG (Consumer Packaged Goods) and/or DTC brand.In-depth knowledge of current upcoming social media channels and platforms.Understands channel best practices, key growth drivers, and competitive levers with a proven record of optimizing performance.Highly knowledgeable and passionate about social media planning and analytic tools (Sprout Social, Google Analytics, Facebook Advertising, etc.)Ability to excel in both the analytical and creative side of social media.Thrives in a fast-paced environment with the ability to shift priorities to meet rapidly evolving business needs.Creative problem-solver with a high attention to detail who demonstrates curiosity and strives for constant improvement.Strong writing skills with the ability to speak in a brand's voice and provide excellent customer service.Positive attitude and on the pulse of culture.Ability to work in both team settings and be self-directed.A passion for pets and comfortable working around dogs.