Cresco Labs Inc
Visual Merchandising Director Chicago, IL
Cresco Labs Inc, Chicago, Illinois, United States, 60290
Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry. Our portfolio of in-house cultivated and manufactured brands features some of the highest quality, most awarded and most popular cannabis products in America. With dozens of locations nationwide, our owned and operated Sunnyside dispensaries provide a welcoming, positive, judgement-free place to shop for anyone at any point on their cannabis journey.
Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityFounded in 2013, Cresco Labs’ mission is to normalize and professionalize cannabis through our passionate employees. As stewards of the cannabis industry, our teams are constantly focused on supporting the needs of our fellow colleagues, consumers, customers, and communities alike. With a focus on Social Equity and Educational Development, our SEEDTM initiative ensures that our company reflects the communities in which we serve, ensuring equal opportunity for all to have the knowledge and resources to work in and own businesses in cannabis.At Cresco Labs, we aim to revolutionize and lead the nation’s cannabis industry with a focus on quality and consistency of product, and to bring legitimacy to the industry with the highest level of integrity and professionalism.JOB SUMMARY
As the Director of Visual Merchandising at Sunnyside, you'll lead in creating captivating in-store experiences that elevate our brand and engage customers. You’ll develop strategies that boost sales and enhance the shopper experience. Your vision will tie together essential elements, from in-store identity and visual style to layout optimization and POS displays. Leadership, creativity, and a strategic mindset are crucial to success, as there’s no set playbook for cannabis merchandising. Your work will ensure every visit to Sunnyside feels like a journey of discovery and delight.CORE JOB DUTIES
Develop a cohesive in-store vision, tactical guardrails and process aligned with branding standards, regional capabilities, and merchant team objectives to drive sales.Build plans for all aspects of visual merchandising, including product displays, signage and marketing campaigns. Architect specialty messaging like exclusive strains and product drops.Direct in-store teams to execute visual strategy effectively, driving accountability for all tactics and campaigns.Lead the Brand and Creative teams to deliver visuals that balance assortment and merchandising necessities with brand aesthetic standards to create store cohesion.Collaborate with IT on visual merchandising enhancements (e.g. digital signage or interactive displays) and proactively champion these ideas to leap frog competition.Deliver ROI-based investment pitches. Communicate impact with clear KPIs, linked to Merchant and Marketing leadership goals.Manage Visual Merchandising budget and work closely with the Finance team to ensure proper spend pacing and vendor payment processing.REQUIRED EXPERIENCE, EDUCATION AND SKILLS
Minimum 7 years of experience in visual merchandising, preferably in retail or related industry.Proven track record of leading visual merchandising initiatives in a retail or similar environment.Strong understanding of visual merchandising principles, including layout design, product presentation, and brand storytelling.A passion to build from scratch and create the strategy and process to get there.Strong leadership and collaboration skills, with the ability to work effectively with cross functional teams.Exceptional creativity. Knows how to pull together multiple visual concepts into a cohesive plan.Strategic thinker with the ability to analyze data and sales trends to inform decision making.Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.Demonstrated ability to drive results and adapt to changing business needs in a fast-paced environment.BENEFITS
Cresco Labs is proud to offer eligible employees a robust offering of benefits including major medical, dental and vision insurance, a 401(K)-match program, FSA/HSA programs, LTD/STD options, life insurance and AD&D. We also offer eligible employees paid holidays and paid time off. Other rewards may include annual discretionary bonuses, stock options as well as participation in our employee discount program.ADDITIONAL REQUIREMENTS
Must be 21 years of age or older to apply.Must comply with all legal or company regulations for working in the industry.Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
#J-18808-Ljbffr
Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityFounded in 2013, Cresco Labs’ mission is to normalize and professionalize cannabis through our passionate employees. As stewards of the cannabis industry, our teams are constantly focused on supporting the needs of our fellow colleagues, consumers, customers, and communities alike. With a focus on Social Equity and Educational Development, our SEEDTM initiative ensures that our company reflects the communities in which we serve, ensuring equal opportunity for all to have the knowledge and resources to work in and own businesses in cannabis.At Cresco Labs, we aim to revolutionize and lead the nation’s cannabis industry with a focus on quality and consistency of product, and to bring legitimacy to the industry with the highest level of integrity and professionalism.JOB SUMMARY
As the Director of Visual Merchandising at Sunnyside, you'll lead in creating captivating in-store experiences that elevate our brand and engage customers. You’ll develop strategies that boost sales and enhance the shopper experience. Your vision will tie together essential elements, from in-store identity and visual style to layout optimization and POS displays. Leadership, creativity, and a strategic mindset are crucial to success, as there’s no set playbook for cannabis merchandising. Your work will ensure every visit to Sunnyside feels like a journey of discovery and delight.CORE JOB DUTIES
Develop a cohesive in-store vision, tactical guardrails and process aligned with branding standards, regional capabilities, and merchant team objectives to drive sales.Build plans for all aspects of visual merchandising, including product displays, signage and marketing campaigns. Architect specialty messaging like exclusive strains and product drops.Direct in-store teams to execute visual strategy effectively, driving accountability for all tactics and campaigns.Lead the Brand and Creative teams to deliver visuals that balance assortment and merchandising necessities with brand aesthetic standards to create store cohesion.Collaborate with IT on visual merchandising enhancements (e.g. digital signage or interactive displays) and proactively champion these ideas to leap frog competition.Deliver ROI-based investment pitches. Communicate impact with clear KPIs, linked to Merchant and Marketing leadership goals.Manage Visual Merchandising budget and work closely with the Finance team to ensure proper spend pacing and vendor payment processing.REQUIRED EXPERIENCE, EDUCATION AND SKILLS
Minimum 7 years of experience in visual merchandising, preferably in retail or related industry.Proven track record of leading visual merchandising initiatives in a retail or similar environment.Strong understanding of visual merchandising principles, including layout design, product presentation, and brand storytelling.A passion to build from scratch and create the strategy and process to get there.Strong leadership and collaboration skills, with the ability to work effectively with cross functional teams.Exceptional creativity. Knows how to pull together multiple visual concepts into a cohesive plan.Strategic thinker with the ability to analyze data and sales trends to inform decision making.Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.Demonstrated ability to drive results and adapt to changing business needs in a fast-paced environment.BENEFITS
Cresco Labs is proud to offer eligible employees a robust offering of benefits including major medical, dental and vision insurance, a 401(K)-match program, FSA/HSA programs, LTD/STD options, life insurance and AD&D. We also offer eligible employees paid holidays and paid time off. Other rewards may include annual discretionary bonuses, stock options as well as participation in our employee discount program.ADDITIONAL REQUIREMENTS
Must be 21 years of age or older to apply.Must comply with all legal or company regulations for working in the industry.Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
#J-18808-Ljbffr