Amazon
Sr. Product Marketing & Messaging Manager, AWS Strategic Marketing
Amazon, Santa Clara, California, us, 95053
Description
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.
As a Senior Product Marketing Manager for cloud infrastructure, you will have the opportunity to develop the messaging and marketing strategy for the most innovative AWS capabilities that empower customers to build nearly anything they can imagine and transform their business. You will be creating compelling content to help customers understand use cases and value propositions, and working with cross-functional stakeholders to deliver marketing programs that drive AWS thought leadership and customer engagement. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on a new and rapidly growing business and have a big impact every day.
The ideal candidate has a background in cloud infrastructure and technology combined with and a passion for storytelling and experience developing complex portfolio-level messaging for a global technology company. We’re looking for an excellent writer and creative thinker who can become fluent in AWS’s communication style, tone, and voice and then influence and maintain organization-wide consistency for written communication and message delivery. The role requires meticulous attention to detail, a collaborative working style, and ability to articulate the most complex technical concepts in terms that make sense to customers, press, and the public. This is a unique opportunity to play a critical role in the development and delivery of AWS’s most important messages and stories.
This position is in Seattle WA area. Relocation offered from within the US only.
Key job responsibilities
Lead cross-portfolio messaging and content strategy from ideation and delivery, to measurement and evaluation.
Develop high-impact messaging, storylines, and content , including executive materials, web copy, keynote scripts, and presentations.
Define marketing strategy for thought leadership to support strategic initiatives.
Deliver marketing plan and collaborate with cross-functional stakeholders to execute and measure activities and campaigns.
Test and refine new marketing approaches and channels to reach and engage key audiences.
Partner with sales, marketing, and the AWS’s PR and Communications organization to identify opportunities to improve messaging resonance and perceptions across audiences.
Work at both the strategic and tactical level of champion bold and creative ideas.
Advise others on their messaging and content to improve quality, clarity, and impact.
Work effectively across AWS with groups such as engineering, digital marketing, sales, business development, and evangelists to achieve our joint business goals.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience leading go-to-market for consumer software or hardware product launches
Bachelor's degree
7+ years of product marketing experience developing messaging, positioning, and marketing content for complex technology services at a global company
Preferred Qualifications
Experience in marketing or marketing research
Experience with customer segmentation, profiling, and targeting
MBA
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.
As a Senior Product Marketing Manager for cloud infrastructure, you will have the opportunity to develop the messaging and marketing strategy for the most innovative AWS capabilities that empower customers to build nearly anything they can imagine and transform their business. You will be creating compelling content to help customers understand use cases and value propositions, and working with cross-functional stakeholders to deliver marketing programs that drive AWS thought leadership and customer engagement. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on a new and rapidly growing business and have a big impact every day.
The ideal candidate has a background in cloud infrastructure and technology combined with and a passion for storytelling and experience developing complex portfolio-level messaging for a global technology company. We’re looking for an excellent writer and creative thinker who can become fluent in AWS’s communication style, tone, and voice and then influence and maintain organization-wide consistency for written communication and message delivery. The role requires meticulous attention to detail, a collaborative working style, and ability to articulate the most complex technical concepts in terms that make sense to customers, press, and the public. This is a unique opportunity to play a critical role in the development and delivery of AWS’s most important messages and stories.
This position is in Seattle WA area. Relocation offered from within the US only.
Key job responsibilities
Lead cross-portfolio messaging and content strategy from ideation and delivery, to measurement and evaluation.
Develop high-impact messaging, storylines, and content , including executive materials, web copy, keynote scripts, and presentations.
Define marketing strategy for thought leadership to support strategic initiatives.
Deliver marketing plan and collaborate with cross-functional stakeholders to execute and measure activities and campaigns.
Test and refine new marketing approaches and channels to reach and engage key audiences.
Partner with sales, marketing, and the AWS’s PR and Communications organization to identify opportunities to improve messaging resonance and perceptions across audiences.
Work at both the strategic and tactical level of champion bold and creative ideas.
Advise others on their messaging and content to improve quality, clarity, and impact.
Work effectively across AWS with groups such as engineering, digital marketing, sales, business development, and evangelists to achieve our joint business goals.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
7+ years of professional non-internship marketing experience
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience leading go-to-market for consumer software or hardware product launches
Bachelor's degree
7+ years of product marketing experience developing messaging, positioning, and marketing content for complex technology services at a global company
Preferred Qualifications
Experience in marketing or marketing research
Experience with customer segmentation, profiling, and targeting
MBA
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.