Peacock TV LLC
Creative Director, Brand Creative Marketing (Growth & Lifecycle, Performance Med
Peacock TV LLC, Long Island City, New York, United States, 11101
Creative Director, Brand Creative Marketing (Growth & Lifecycle, Performance Media)
Full-timeBusiness Segment: Direct-to-ConsumerWe create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service.
Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.The PositionPeacock is seeking an experienced, innovative, and collaborative creative leader to oversee brand creative marketing across the Growth & Lifecycle (On-Platform, Demand Generation & Product Marketing) and Always-on Performance Media teams. You’ll use both sides of your brain, taking complex data and turning it into breakthrough, brand-defining creative.As the Creative Director you will be responsible for inspiring and leading a team of creative writers, producers, art directors and designers (both internally + externally) to develop and execute on the master brand positioning and strategy. You’ll build integrated, brand-centric campaigns that will drive customer acquisition, engagement, and retention across all channels.The PersonYou are a data-minded creative who can inspire, direct and lead teams to produce innovative, effective campaigns, positioning, and messaging that cuts through a crowded marketplace. You think about brand creative as integral to growing the business and craft clear creative briefs to align teams on a shared vision.QualificationsRequired Qualifications:10+ years of brand creative experience inclusive of performance and growth marketing; experience in entertainment or DTC/Product creative marketing a plus. Link to online portfolio required.A successful track record for translating marketing briefs to innovative creative campaigns that drove user acquisition and engagement.A proven history of developing creative strategies across all social platforms.Direct experience building relationships and collaborating with cross-functional partners (media, marketing, creative ops), internal creatives (art directors, writers, producers) and external agency partners.Desired Qualifications:Strong track record of success attracting, building, leading and retaining passionate and talented creative teams.Proven ability to proactively solve creative problems, self-motivate and work independently as well as collaboratively.An exceptionally creative thinker and communicator with a passion for the intersection of strategy, media, marketing, consumer insights and creative.Ability to influence at all levels of an organization and manage internal and external partners in a dynamic environment.Strong track record of interacting and working with multiple stakeholders.Exceptional presentation, verbal, and written communication skills.Expert user of video or design software (Adobe Creative Suite, Figma, etc.) preferred.Hybrid : This position has been designated as hybrid, contributing from the office a minimum of three days per week.This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.Salary range: $145,000 - $190,000 (bonus and long-term incentive eligible)NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to any protected status.
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Full-timeBusiness Segment: Direct-to-ConsumerWe create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service.
Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.The PositionPeacock is seeking an experienced, innovative, and collaborative creative leader to oversee brand creative marketing across the Growth & Lifecycle (On-Platform, Demand Generation & Product Marketing) and Always-on Performance Media teams. You’ll use both sides of your brain, taking complex data and turning it into breakthrough, brand-defining creative.As the Creative Director you will be responsible for inspiring and leading a team of creative writers, producers, art directors and designers (both internally + externally) to develop and execute on the master brand positioning and strategy. You’ll build integrated, brand-centric campaigns that will drive customer acquisition, engagement, and retention across all channels.The PersonYou are a data-minded creative who can inspire, direct and lead teams to produce innovative, effective campaigns, positioning, and messaging that cuts through a crowded marketplace. You think about brand creative as integral to growing the business and craft clear creative briefs to align teams on a shared vision.QualificationsRequired Qualifications:10+ years of brand creative experience inclusive of performance and growth marketing; experience in entertainment or DTC/Product creative marketing a plus. Link to online portfolio required.A successful track record for translating marketing briefs to innovative creative campaigns that drove user acquisition and engagement.A proven history of developing creative strategies across all social platforms.Direct experience building relationships and collaborating with cross-functional partners (media, marketing, creative ops), internal creatives (art directors, writers, producers) and external agency partners.Desired Qualifications:Strong track record of success attracting, building, leading and retaining passionate and talented creative teams.Proven ability to proactively solve creative problems, self-motivate and work independently as well as collaboratively.An exceptionally creative thinker and communicator with a passion for the intersection of strategy, media, marketing, consumer insights and creative.Ability to influence at all levels of an organization and manage internal and external partners in a dynamic environment.Strong track record of interacting and working with multiple stakeholders.Exceptional presentation, verbal, and written communication skills.Expert user of video or design software (Adobe Creative Suite, Figma, etc.) preferred.Hybrid : This position has been designated as hybrid, contributing from the office a minimum of three days per week.This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.Salary range: $145,000 - $190,000 (bonus and long-term incentive eligible)NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to any protected status.
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