Senior Marketing Manager, Social Media

Senior Marketing Manager - Social MediaAs a Senior Marketing Manager, Social Media here at Honeywell, you will be accountable for guiding a team of social media specialists and setting the social media strategy for Honeywell. You will work with cross-functional teams to develop and execute comprehensive digital marketing campaigns, with a focus on social media channels. Your expertise in digital marketing will enable you to leverage various social media platforms to drive brand awareness, customer engagement, and lead generation for Honeywell in the Corporate sector.You will report directly to our Sr Director of Digital Marketing.In this role, you will significantly impact the success and growth of Honeywell's digital marketing efforts. Your strategic guidance and innovative approach to social media marketing will elevate our online brand presence, increase customer engagement, and drive revenue growth.KEY RESPONSIBILITIESGuide a team of social media specialists, providing guidance, facilitating, and fostering a culture of innovation and excellenceDevelop and execute the social media strategy for Honeywell in the Corporate sectorWork with cross-functional teams to ensure alignment and deliver impactful social media marketing initiativesOversee and optimize social media campaigns across various platforms, including Facebook, Twitter, LinkedIn, and InstagramAnalyze data and track key performance indicators (KPIs) to measure the effectiveness of social media efforts and provide strategic insights for optimizationIdentify trends and opportunities in the social media landscape to drive continuous improvement and stay ahead of industry advancementsManage relationships with external vendors and agencies, ensuring deliverables are met on time and within budgetStay up-to-date with emerging social media technologies, platforms, and best practices, evaluating their potential for Honeywell's marketing effortsPresent social media strategies, results, and recommendations to senior leadership and stakeholdersYOU MUST HAVEMinimum of 6 years of experience in digital marketing or related roles, with a proven track record of developing and executing successful digital marketing strategiesStrong knowledge of social media platforms and best practicesExperience managing and mentoring a team of social media specialistsStrong analytical mindset with the ability to interpret data and make data-driven choicesExcellent guidance, communication, and people-oriented skills, with the ability to work effectively with cross-functional teams and stakeholdersWE VALUEBachelor's degree in Marketing, Business, or a related fieldMaster's degree in Marketing or Business Administration (preferred)Dynamic and self-motivated individuals who thrive in a fast-paced environmentTeamwork and collaboration, as we believe that the best results are achieved through collective effortInnovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvementEager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancementsStrong problem-solving skills, as we tackle complex demands and find effective solutionsExcellent communication and people-oriented skills, as building relationships and effectively conveying ideas are key to success in this roleResults-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targetsPassion for digital marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of digital marketing strategiesABOUT HONEYWELLHoneywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical demands around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company dedicated to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe.Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.