Access Dubuque
Associate Marketing Manager, Assessment and Personalization
Access Dubuque, Dubuque, Iowa, United States, 52001
Associate Marketing Manager, Assessment and Personalization
McGraw Hill
1 Positions
ID: 4675
Posted On 08/12/2024
Job Overview
Overview
Impact the Moment
At McGraw Hill we create best-in-class, next-generation learning platforms that are used by millions of students and educators worldwide from kindergarten through graduate school. Our goal is to accelerate student success through intuitive and effective learning tools and content that maximize a teacher’s time and a student’s learning experience. We do all of this in a supportive, collaborative environment where you can grow your career in a way that fits into your life. The work you do at McGraw Hill will be work that matters. We are collectively designing content that will build the future of education. Play your part and experience a sense of fulfilment that will inspire you to even greater heights.
How can you make an impact?
As part of the Marketing team, the
Associate Marketing Manager
will be responsible for the execution of high-impact marketing strategies that include market research, customer segmentation, market assessment, competitive positioning, pricing, as well as informing product development across product lines. This role will contribute to the work that represents the voice of the customer and be tasked with executing on the launch of new products and services, supporting high-visibility campaigns, developing collateral, and contributing to the expansion of our product and service offerings.
This position is
remote
and candidates must be authorized to work in the
United States.
What you will be doing:
Bring insightful questions that challenge the status quo as you assist the product team with the development of next generation tools and services.
Collaborate within Marketing, Sales, and Product Development to bring the voice of the customer to everything you do.
Manage tactics, resources, and schedules to ensure timely and flawless execution and delivery working with cross-functional areas and with external agencies.
Write and edit copy, and manage creative production for content, promotional, and thought leadership assets, including print and online collateral, internal training materials and presentations, customer-facing product and market presentations, and sales enablement materials.
What you’ll need to be successful:
Bachelor’s Degree in Marketing, Business, or Communications.
A minimum of 3 years of experience in Product Marketing and/or Product Management in the K-12 educational publishing industry preferred.
Experience in assessment/curriculum adoptions.
Understanding of the various types of assessments and the end user.
A willingness to take risks.
The ability to manage multiple projects simultaneously on time and on budget.
Desire to learn, ask questions and challenge conventional thinking.
Experience with segmentation, positioning, pricing, and new product development practices is a plus.
The pay range for this position is between $55,000-$65,000 annually, however, base pay offered may vary depending on job-related knowledge, skills, experience, and location.
Additionally, a full range of medical and/or other benefits may be provided, depending on the position offered. Click here to learn more about our benefit offerings.
McGraw Hill recruiters always use a “@mheducation.com” email address and/or from our Applicant Tracking System, iCIMS. Any variation of this email domain should be considered suspicious. Additionally, McGraw Hill recruiters and authorized representatives will never request sensitive information in email.
47590
Primary Contact
1702837431829
Jacqui Edwards
,
Phone
Phone
Phone
Fax
jacqui.edwards@mheducation.com
Email
True
False
True
Job Details
Categories
Publishing/Printing
Location
Remote, Remote
Job Type
Employee
Full/Part
Full Time
Company ID
695
Job REQ #
4675
# Positions
1
Start Date
20240812
End Date
20240914
Featured Job
TH Ad
TH Comments
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About the Company
At McGraw Hill, we believe that our contribution to unlocking a brighter future lies within the application of our deep understanding of how learning happens and how the mind develops. It exists where the science of learning meets the art of teaching.
Educators have been and always will be at the core of the learning experience. The solutions we develop help educators impart their knowledge to students more efficiently. We believe that harnessing technology can enhance learning inside and outside of the classroom and deepen the connections between students and teachers to empower greater success.
By partnering with educators around the globe, our learning engineers, content developers and pedagogical experts are developing increasingly open learning ecosystems that are proven to improve pass rates, elevate grades and increase engagement for each individual learner while improving outcomes for all.
Why? Because learning changes everything.
http://www.mheducation.com/careers (https://careers.mheducation.com/)
McGraw Hill
1 Positions
ID: 4675
Posted On 08/12/2024
Job Overview
Overview
Impact the Moment
At McGraw Hill we create best-in-class, next-generation learning platforms that are used by millions of students and educators worldwide from kindergarten through graduate school. Our goal is to accelerate student success through intuitive and effective learning tools and content that maximize a teacher’s time and a student’s learning experience. We do all of this in a supportive, collaborative environment where you can grow your career in a way that fits into your life. The work you do at McGraw Hill will be work that matters. We are collectively designing content that will build the future of education. Play your part and experience a sense of fulfilment that will inspire you to even greater heights.
How can you make an impact?
As part of the Marketing team, the
Associate Marketing Manager
will be responsible for the execution of high-impact marketing strategies that include market research, customer segmentation, market assessment, competitive positioning, pricing, as well as informing product development across product lines. This role will contribute to the work that represents the voice of the customer and be tasked with executing on the launch of new products and services, supporting high-visibility campaigns, developing collateral, and contributing to the expansion of our product and service offerings.
This position is
remote
and candidates must be authorized to work in the
United States.
What you will be doing:
Bring insightful questions that challenge the status quo as you assist the product team with the development of next generation tools and services.
Collaborate within Marketing, Sales, and Product Development to bring the voice of the customer to everything you do.
Manage tactics, resources, and schedules to ensure timely and flawless execution and delivery working with cross-functional areas and with external agencies.
Write and edit copy, and manage creative production for content, promotional, and thought leadership assets, including print and online collateral, internal training materials and presentations, customer-facing product and market presentations, and sales enablement materials.
What you’ll need to be successful:
Bachelor’s Degree in Marketing, Business, or Communications.
A minimum of 3 years of experience in Product Marketing and/or Product Management in the K-12 educational publishing industry preferred.
Experience in assessment/curriculum adoptions.
Understanding of the various types of assessments and the end user.
A willingness to take risks.
The ability to manage multiple projects simultaneously on time and on budget.
Desire to learn, ask questions and challenge conventional thinking.
Experience with segmentation, positioning, pricing, and new product development practices is a plus.
The pay range for this position is between $55,000-$65,000 annually, however, base pay offered may vary depending on job-related knowledge, skills, experience, and location.
Additionally, a full range of medical and/or other benefits may be provided, depending on the position offered. Click here to learn more about our benefit offerings.
McGraw Hill recruiters always use a “@mheducation.com” email address and/or from our Applicant Tracking System, iCIMS. Any variation of this email domain should be considered suspicious. Additionally, McGraw Hill recruiters and authorized representatives will never request sensitive information in email.
47590
Primary Contact
1702837431829
Jacqui Edwards
,
Phone
Phone
Phone
Fax
jacqui.edwards@mheducation.com
True
False
True
Job Details
Categories
Publishing/Printing
Location
Remote, Remote
Job Type
Employee
Full/Part
Full Time
Company ID
695
Job REQ #
4675
# Positions
1
Start Date
20240812
End Date
20240914
Featured Job
TH Ad
TH Comments
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User Experience Manager- Web and eCommerce
McGraw Hill
Technical Product Manager
McGraw Hill
Customer Enablement Associate
McGraw Hill
DISTRICT SALES MANAGER
Telegraph Herald
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McGraw Hill
Sr Technical Product Manager
McGraw Hill
Senior Associate, Compliance
McGraw Hill
Manager, User Experience (UX Design)
McGraw Hill
Sr. Technical Product Manager
McGraw Hill
Sr. Director, Channel and Distribution Strategy
McGraw Hill
Share this Job
McGraw Hill
About the Company
At McGraw Hill, we believe that our contribution to unlocking a brighter future lies within the application of our deep understanding of how learning happens and how the mind develops. It exists where the science of learning meets the art of teaching.
Educators have been and always will be at the core of the learning experience. The solutions we develop help educators impart their knowledge to students more efficiently. We believe that harnessing technology can enhance learning inside and outside of the classroom and deepen the connections between students and teachers to empower greater success.
By partnering with educators around the globe, our learning engineers, content developers and pedagogical experts are developing increasingly open learning ecosystems that are proven to improve pass rates, elevate grades and increase engagement for each individual learner while improving outcomes for all.
Why? Because learning changes everything.
http://www.mheducation.com/careers (https://careers.mheducation.com/)