Social Media Marketing Graduate Assistant_

Title InformationAssistantship TitleGraduate AssistantJob Class Code00096FLSAExemptMinimum Qualifications1. Currently admitted to the Graduate School2. Be in good academic standing3. Be registered full-time for the respective semester (nine semester credit hours during the fallsemester, nine semester credit hours during spring semester, six semester credit hours during thesummer session(s)), or in the required number of semester credit hours to fulfill the only remaining requirements on the degree plan.Position InformationPosting NumberA1070Working TitleSocial Media Marketing Graduate AssistantLocationEdinburg, TexasCollegeN/ADepartmentUniversity Marketing and CommunicationsDivisionDivision of PresidentFTE.5Scope of JobThis position allows a student the ability to help promote and shape the university’s digital content and online community experiences. By providing daily interaction with online constituents, assisting with online marketing campaigns and providing and updating content this assistant will gain a greater understanding of content strategy and integrated communications while learning about the higher education industry.+ Managing and creating content for multiple social media accounts, and optimizing its execution.+ Generate potential leads through search engine marketing and keyword research.+ Conducting reports using Google Analytics and other tools.+ Assisting with periodic planning.+ Assisting with digital marketing campaigns.+ Assist with recruitment videos and creating engaging video content.+ Writing articles or blogs.+ Improving institutional brand awareness locally.+ Performs other duties as assigned.Discipline Specific Required QualificationsThe ideal candidate possesses the following:+ Strong writing and communication skills.+ Some experience with Google Analytics, Google AdWords, Facebook advertising, and display advertising a plus.+ Comfort and aptitude with reporting numbers and statistics.+ Strong facility with Microsoft Excel, PowerPoint, and Word.+ Flexibility and openness to take on new projects and tasks and work in an ever-changing graduate recruitment initiatives.Preferred QualificationsDirect experience creating and managing integrated digital marketing campaigns is a plus but not a requirement. Training will be available.SalaryNumber of Vacancies1Desired Start Date09/01/2024Posting Detail InformationEEO StatementIt is the policy of The University of Texas Rio Grande Valley to promote and ensure equal employment opportunities for all individuals without regard to race, color, national origin, sex, age, religion, disability, sexual orientation, gender identity or expression, genetic information or protected veteran status. In accordance with the requirements of Title VII of the Civil Rights Act of 1964, the Title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, and the Americans with Disabilities Act of 1990, as amended, our University is committed to comply with all government requirements and ensures non-discrimination in its education programs and activities, including employment. We encourage women, minorities and differently abled persons to apply for employment positions of interest.Open Date08/13/2024Special Instructions to ApplicantsDear Applicant,Human Resources will not be held responsible for redacting any confidential information from the documents you attach with your application. The confidential information includes the following:Date of BirthSocial Security NumberGenderEthnicity/RacePlease make sure that you omit this information prior to submission. We are advising that Human Resources will be forwarding your application to the department as per your submission.The University of Texas Rio Grande Valley reserves the right to discontinue accepting applications prior to the stated close date of this position, after meeting the posting requirement of three (3) calendar days.Quick Linktrgv.edu/postings/43639Posting Supplemental QuestionsRequired fields are indicated with an asterisk (*).Applicant DocumentsRequired Documents+ Resume+ List of 3 ReferencesOptional Documents+ Cover Letter/Letter of Application+ Multi Media+ Certifications and Licenses+ Letter of Interest+ Unofficial Transcripts