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Capital City Home Loans, LLC

Marketing Coordinator

Capital City Home Loans, LLC, Kennesaw, Georgia, us, 30156


Job Details

LevelExperienced

Job LocationKennesaw, GA - Kennesaw, GA

Position TypeFull Time

Job CategoryMarketing

Description

Position Summary:The Marketing Coordinator is responsible for executing corporate, loan officer-specific and marketing compliance projects and tasks. Responsibilities include: maintaining and distributing promotional item inventories; customizing marketing templates; refreshing and maintaining content within the CRM system; new-hire loan officer marketing set-up, tracking and reviewing; responding to and completing loan officer marketing requests; coordinating and tracking corporate and office-level memberships and sponsorships; local and non-local event and tradeshow planning and support including event trailer assistance; coordinating print, direct mail, and online marketing/advertising; developing and scheduling content for corporate social media channels; tracking website and social media traffic and producing reports; tracking and reporting compliance information for corporate and loan officer advertising and social media; learning and engaging with marketing service vendors when needed, to support loan officer marketing; and managing customer reviews on social media.This position is expected to communicate well at all levels, internally and externally, written and verbal. This could include, but not be limited to: drafting press releases, social media posts, emails and drafting and/or proofreading print/digital content. They will update managers and colleagues on the status of various projects.

Essential/Primary Job Functions:

Respond promptly to, and fulfill, loan officer marketing requests, setting reasonable deadline expectations.Customize templates, including but not limited to: product flyers, print/online advertisements, email and print campaigns, invitations, brochures and other corporate collateral.Organize, promote and potentially attend corporate events, branch events and tradeshows, among others.Assist the event coordinator with set-up and execution of events.Maintain promotional item inventory in three locations and ship items to loan officers who place orders.Coordinate and promote team involvement with local charitable organizations.Provide reports and analyze data for advertising campaigns and marketing platform usage data.Monitor, track and correct loan officer and corporate social media profiles, posts and all advertising for compliance and audit purposes on a regular basis.Review, approve and track client testimonials and comments on social media.Write and distribute online content and press releases.Be a resourceful and innovative thinker and self-starter.Continually look for ways to improve on processes and projects.Effectively manage multiple projects and deadlines with tight turn-around times.Coordinate with external vendors as needed.Work effectively in a team environment as well as independently.Understand and set reasonable priorities.Excellent written and verbal communication skills with a positive attitude.Additional duties as assigned, which may include assisting the department with administrative work.

Job Requirements for Essential/Primary Job Functions:

Solid time management skills and the ability to organize, prioritize and perform multiple tasks simultaneously.Ability to communicate clearly and effectively, both verbally and in writing, across a variety of audiences. Professional, respectful and positive interpersonal skills.Exceptional proofreading skills.Excellent computer and marketing-software skills.

Education/Work Experience:

B.A. in marketing, graphic design, communications or equivalent from an accredited university.Minimum three years of full-time marketing experience.Required software proficiencies and technical skills: advanced proficiency with Adobe Suite (Illustrator, Photoshop, InDesign, etc.), proficient with WordPress CMS and Microsoft Office Suite (Word, PowerPoint, Excel, Outlook). Intermediate graphic design and website management skills.Real estate and/or mortgage industry knowledge a plus. Video editing a plus.