Amazon
Media Manager, Prime Video
Amazon, Culver City, California, United States, 90232
Job ID: 2727650 | Amazon.com Services LLC
Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. We are seeking a Media Manager to lead integrated media strategy, planning and buying for Prime Video. Your focus will be driving innovative and effective media campaigns for Amazon Original Series and Movies – developing and executing strategies across a robust mix of channels including television, digital, social and out-of-home. You will be responsible for managing media agencies and other partners in order to achieve our marketing and media objectives.The successful candidate will be a blended balance of media strategist, innovative thinker, project manager, relationship builder and analyst. They will be comfortable working autonomously, yet effective at partnering cross-functionally with internal and external stakeholders including creative marketing, social, legal, events, PR and outside agencies. They are passionate and knowledgeable about the entertainment industry with superior written and verbal communication skills.Key job responsibilities
Act as a strategic partner between creative marketing and agencies to develop creative, effective and holistic paid media strategies for our marketing campaigns grounded in audience insights.Develop a data-informed perspective on audience opportunity and prioritization for media, gaining alignment with internal teams.Set media goals and KPIs and devise strategies to achieve and measure them. Responsible for adapting and adjusting strategies and plans based on evolving developments and changing conditions.Build storytelling materials that outline audience-led media strategies and present confident and concise media recommendations to senior leaders and talent.Develop test and learn scenarios to continue to innovate and accelerate media performance.Manage budgets and timelines for media campaigns.Prepare forecasts and performance reports that monitor key media metrics, quality, and campaign performance.Oversee pre-launch and post-buy performance audits and optimization efforts to ensure the integrity and efficiency of the media plans.Interface directly with networks, affiliates and partners to inspire and develop new advertising programs and secure premium media.Seek and evaluate strategic media opportunities and serve as a thought-leader on new and innovative ways to reach and connect with our customers.BASIC QUALIFICATIONS
4+ years of professional non-internship marketing experienceExperience building and optimizing multiple, simultaneous marketing campaignsExperience using data and metrics to drive improvementsExperience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS
6+ years of professional non-internship marketing experienceAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.Posted:
July 31, 2024 (Updated 29 minutes ago)Posted:
August 7, 2024 (Updated about 1 hour ago)Posted:
December 8, 2023 (Updated about 1 hour ago)Posted:
June 19, 2024 (Updated about 3 hours ago)Posted:
August 14, 2024 (Updated about 4 hours ago)
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Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. We are seeking a Media Manager to lead integrated media strategy, planning and buying for Prime Video. Your focus will be driving innovative and effective media campaigns for Amazon Original Series and Movies – developing and executing strategies across a robust mix of channels including television, digital, social and out-of-home. You will be responsible for managing media agencies and other partners in order to achieve our marketing and media objectives.The successful candidate will be a blended balance of media strategist, innovative thinker, project manager, relationship builder and analyst. They will be comfortable working autonomously, yet effective at partnering cross-functionally with internal and external stakeholders including creative marketing, social, legal, events, PR and outside agencies. They are passionate and knowledgeable about the entertainment industry with superior written and verbal communication skills.Key job responsibilities
Act as a strategic partner between creative marketing and agencies to develop creative, effective and holistic paid media strategies for our marketing campaigns grounded in audience insights.Develop a data-informed perspective on audience opportunity and prioritization for media, gaining alignment with internal teams.Set media goals and KPIs and devise strategies to achieve and measure them. Responsible for adapting and adjusting strategies and plans based on evolving developments and changing conditions.Build storytelling materials that outline audience-led media strategies and present confident and concise media recommendations to senior leaders and talent.Develop test and learn scenarios to continue to innovate and accelerate media performance.Manage budgets and timelines for media campaigns.Prepare forecasts and performance reports that monitor key media metrics, quality, and campaign performance.Oversee pre-launch and post-buy performance audits and optimization efforts to ensure the integrity and efficiency of the media plans.Interface directly with networks, affiliates and partners to inspire and develop new advertising programs and secure premium media.Seek and evaluate strategic media opportunities and serve as a thought-leader on new and innovative ways to reach and connect with our customers.BASIC QUALIFICATIONS
4+ years of professional non-internship marketing experienceExperience building and optimizing multiple, simultaneous marketing campaignsExperience using data and metrics to drive improvementsExperience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS
6+ years of professional non-internship marketing experienceAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.Posted:
July 31, 2024 (Updated 29 minutes ago)Posted:
August 7, 2024 (Updated about 1 hour ago)Posted:
December 8, 2023 (Updated about 1 hour ago)Posted:
June 19, 2024 (Updated about 3 hours ago)Posted:
August 14, 2024 (Updated about 4 hours ago)
#J-18808-Ljbffr